This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week our host Ariel Adams is joined by a long time friend of his in the industry, Hampton Carney, CEO and Owner of Paul Wilmot Communications. To start the show our pair today talk about what a PR Firm like Paul Wilmot Communications really does today, and the value that they bring to the table when dealing with major brands. Ariel asks how Hampton’s personal watch enthusiasm helps him do his job when a lot of PR Firms have no real interest in the space, and how that has made them stick out from the competition. The topic of dealing with a “PR Crisis” and so-called “Horror Stories” from the industry are chatted about between the two, and Hampton talks about a specific case that would be difficult to deal with if it were to happen today. Ariel drops a great theoretical question on what would a “Hamptons Watch Brand” look like if he were to make one today based on everything he has learned about marketing a luxury watch brand, and what other idea he may have as well?

To stay updated with Hampton and Paul Wilmot Communications:

- Website - http://www.paulwilmot.com/

- Instagram @Paulwilmotcomm - https://www.instagram.com/paulwilmotcomm/

To check out the ABTW Shop where you can see our products inspired by our love of Horology:

- Shop ABTW - https://store.ablogtowatch.com/

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