This podcast had me miming 90’s tunes from the first video clip. Today my guest Vinnie Potestivo joins me from New York. Vinnie worked as a television network executive and supervising casting director at MTV Networks (98-07), he pioneered the way talent and artists claimed control of their narrative by making them hosts, stars, and even producers of their own hit series.
Vinnie and I chew the lyrics on how he has recruited talent for some of the most renowned American sitcoms including The Osbornes, MTV and The Real House Wives of New Jersey. We discuss the importance of standing out as an artist, how to get discovered and how to build a brand to ensure the contracts keep rolling in.
Vinnie knows what it takes, personal brands Vinnie has helped elevate through the use of original content include Mandy Moore, Diane von Furstenberg, Ashton Kutcher, Jessica Simpson, Beyoncé Carter, Ashlee Simpson, Nick Lachey, Sharon Osbourne, Sean "Diddy" Combs, Wilmer Valderrama, The Simmons, Russell Simmons, Nick Cannon, Lindsay Lohan, TJ Lavin, Vanessa Lachey, Benji & Joel Madden to name a few.
This is a must listen for artists who aspire to to stand out and be discovered. Vinnie demonstrates that following your passion, switching your sitch can really lead you to a path of screen success.
Join our Facebook Group (Katie Turner Media Facebook Group) to chat to Vinnie or other likeminded community members who are Switching their Sitch, starting a small business or growing an Empire.