Being prepared for trial conveys the message that your case is important. So when you have a limited window of time to present your case to the jury, you better not wing it. 

On this episode of Just Verdicts (formerly Trial & Medical Error), med mal litigator Brendan Lupetin interviews Ryan McKeen, the Co-founder and CEO of Connecticut Trial Firm, LLC. A first-generation lawyer, Ryan is the author of multiple personal injury books including, Tiger Tactics. He also mentors lawyers on how to be better firm owners through the Lawyerist. Additionally, Ryan is a nationally recognized speaker and actively contributes to his community through various charitable causes.

Tune in to hear Ryan talk about the tactics that led to a historic 100 million dollar jury verdict obtained by him and his partner. Ryan also explains the role focus groups played in the case, why you should be recording your focus groups, the importance of scripting your trial, and he offers a unique approach to suggesting a monetary number to the jury. 

Learn More and Connect

☑️ Ryan McKeen | LinkedIn

☑️ Connecticut Trial Firm, LLC  

☑️ Connect: LinkedIn | Facebook | Twitter/X | Instagram | YouTube 

☑️ Brendan Lupetin | LinkedIn

☑️ Lupetin & Unatin, LLC

☑️ Connect: Facebook | LinkedIn | YouTube

☑️ Subscribe: Apple Podcasts | Spotify | Google Podcasts

☑️ Resources Mentioned: Total Trial Solutions and Cruz Opening Statement

☑️ Trial Lawyers Summit, Miami Florida, January 18-21 

Episode Preview

• Ryan McKeen’s background and how he got to where he is today
• Ryan’s biggest influences trying cases
• Use of focus groups before trial
• Summary of TLED light bulb case resulting in $100 million verdict
• Suggesting a specific number to the jury

Ready to refer or collaborate on med mal, medical negligence, and catastrophic injury cases? Visit our attorney referral page at PAMedMal.com/Refer. We handle cases in Pennsylvania and across the United States.