The Bitcoin Matrix

Tad Smith - Why This Billion-Dollar CEO Went ALL-IN on Bitcoin


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In this episode of the Bitcoin Matrix Podcast, I chat with Tad Smith, the former CEO of Sotheby’s and Madison Square Garden, and the current CEO of Durable Money. We also dig deep into investing, valuation frameworks, AI, tariffs, and the future of American labor.

Meet the man who’s led billion-dollar companies and still chose to go down the Bitcoin rabbit hole. 

––– Offers & Discounts –––

⭐ Get 10% OFF Blockhunters — the ultimate Bitcoin board game. Visit https://blockhuntersgame.com/ and use code btcmatrix at checkout!

Get 10% off your ticket for the Bitcoin Conference 2025 in Vegas! Use the promo code MATRIX at https://tickets.b.tc/affiliate/matrix/event/bitcoin-2025

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Get up to $100 in Bitcoin on River at river.com/Matrix

The best Team Bitcoin merch is at HodlersOfficial.com. Use the code Matrix for a discount on your order.

Become a sponsor of the show: https://thebitcoinmatrix.com/sponsors/

––– Get To Know Today's Guest –––

• Tad Smith on X: https://x.com/tadtweets

––– Socials –––

• Check out our new website at https://TheBitcoinMatrix.Com

• Follow Cedric Youngelman on X: https://x.com/cedyoungelman

• Follow The Bitcoin Matrix Podcast on X: https://x.com/_bitcoinmatrix

• Follow Cedric Youngelman on Nostr: npub12tq9jxmt707gd5vnce3tqllpm67ktr0mqskcvy58qqa4d074pz9s4ukdcs

––– Chapters –––

00:00 - Intro

01:10 – Meet Tad Smith: Ex-CEO Turned Bitcoiner

02:30 – Childhood in Denver & Ivy League Choice

04:00 – JP Morgan, HBS & Rockefeller Days

07:00 – Music & Media Career: BMG to McKinsey

09:00 – Corporate Climb: Starwood, Elsevier, MSG

14:00 – Sotheby’s CEO & Bitcoin Rabbit Hole

17:00 – Teaching Finance & Discovering Bitcoin

21:30 – Fiat Illusion: Markets vs. Money Supply

25:00 – Kubler-Ross Model of Bitcoin Adoption

28:00 – Tech Patterns: Yahoo, Google, Amazon

33:00 – Collectibles, Scarcity & Emotional Investing

36:00 – Tad’s Personal Stock Bets

39:00 – Indexing & Monopoly Dynamics

43:00 – Bitcoin as the Benchmark

48:00 – Portfolio Moves: Strategy, Options, Art

52:00 – The Maxi Mindset

54:00 – Tariffs & AI’s Economic Impact

59:00 – Robots & Reshoring Risks

1:03:00 – Purpose Beyond Work

1:06:00 – AI & Post-Work Societies

1:09:00 – America’s Economic Reckoning

1:12:00 – Fixing Education & National Confidence

1:15:00 – Long-Term Optimism Despite Chaos

1:18:00 – The Battle for Bitcoin Narrative

1:21:00 – Bitcoin’s Role in the Next Economy

1:24:00 – What TradFi Still Misses About Bitcoin

1:28:00 – Advice to Young Investors

1:31:00 – Thoughts on Bitcoin ETFs & Regulation

1:35:00 – Why Bitcoin Is Undervalued

1:38:00 – Bitcoin in a Multipolar World

1:41:00 – Preparing for Hyperbitcoinization

1:44:00 – Final Thoughts on Freedom & Legacy

I want to take a moment to express my heartfelt gratitude to all of you for tuning in, supporting the show, and contributing.

Thank you for listening!

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The Bitcoin MatrixBy Cedric Youngelman

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