On today’s Tank Talk! We welcome our guestMimi Lam & Drummond Munro, Co-Founders of Superette, Canada’s Most Awarded Cannabis Startup.

On today's Talk, we ask Mimi & Drum about how they originally entered the Cannabis industry before teaming up to start Superette. We dig into how they came up with the unique concept for Superette’s brand and how they differentiated themselves in the already crowded retail cannabis space. We discuss their ability to recruit passionate and talented employees who are not necessarily interested in the cannabis industry and what that has done for company culture. Finally, we ask them how staying private has helped them navigate the volatile cannabis markets and if they have any plans to go public soon. This tank talk really makes you appreciate the passion and commitment Mimi and Drum have towards building the most loved and respected cannabis company in the world.

Books Mentioned In The Show:

-Originals: How Non-Conformists Move the World

- How to Change Your Mind: The New Science of Psychedelics

-Sapiens: A Brief History of Humankind

-Shoe Dog: A Memoir by the Creator of Nike

Drum’s words of inspiration - “Stick to your vision and commit to that...its the only way to truly succeed”

Mimi’s words of inspiration - “Have a vision, but focus on execution. It’s easy to have ideas, but how that shows up in the real world and how you build a company and a team around that is what matters.”

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