The Contractor Fight with Tom Reber

TCF1007: Price Objections


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Price objections are one of the most common hurdles contractors face, but they don’t have to be deal-breakers. In this episode, Tim and Derek dive into real-world strategies to handle price objections with confidence and professionalism. From setting proper expectations to educating clients early, they tell you how to keep your value clear and your profits protected.

In this episode, Tim and Derek discuss:

  • Why most price objections stem from clients simply not knowing what things cost
  • The importance of educating clients before the sales call to minimize pushback
  • How to qualify prospects using Shin-Fu techniques and realistic budget discussions
  • Using photos and pricing examples to help clients visualize costs
  • When it’s appropriate to scale back a project scope instead of discounting
  • The danger of negotiating prices without knowing your numbers
  • Why having confidence in your pricing protects both your business and your peace of mind
  • How being a true professional helps you attract the right clients—and repel the wrong ones

Resources:

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The Contractor Fight with Tom ReberBy Tom Reber

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