The Contractor Fight with Tom Reber

TCF1042: Say What Needs to be Said


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In this episode of The Contractor Fight Sales Podcast, Tim and Derek dive deep into the importance of having tough, clear conversations with clients — before the shovel ever hits the dirt. From buried wires to dead irrigation systems, they share real-world stories where contracts and communication saved the day. Learn how preparation, confidence, and transparency can keep your jobs profitable and your clients happy.

In this episode Tim and Derek discuss:

  • The importance of having a thorough, well-written contract that protects your business when the unexpected happens
  • How to confidently address unforeseen issues, like hitting buried electrical lines, using contract clauses and change orders
  • Why practicing difficult conversations and setting clear expectations upfront with clients leads to smoother jobs
  • How “sliding the check back” helps you address all potential issues before accepting a deposit
  • The value of brutal kindness: over-communicating risks, delays, and possible disruptions to build client trust
  • Using humor and transparency to ease clients into uncomfortable truths about the construction process
  • Why discussing estimated start dates, HOA approvals, and who handles what is key to avoiding miscommunication
  • The benefit of making clients feel “safe” throughout the chaos of a construction project
  • Real examples of how practicing and refining communication has made sales smoother and more efficient

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The Contractor Fight with Tom ReberBy Tom Reber

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