Most contractors are crushing it for 90% of the job, then they blow everything in the final 10%. You nail the work, cash the check, and think you're done. WRONG. You just fumbled at the goal line and killed your shot at referrals, reviews, and repeat clients. Tom breaks down the brutal truth: how you finish determines whether you're hunting for your next job or turning clients away because you're booked solid.

⏱️ Timestamps

[00:00] – Why finishing strong matters more than ever

[00:28] – Chaos creates complacency (and costs you money)

[00:47] – How the final 10% of the job shapes your reputation

[01:00] – The death of trust: silence during the job

[01:30] – What to say in daily client updates

[02:10] – Pre-close walkthroughs and scheduling final reviews

[02:41] – The 24–48 hour punch list rule

[03:04] – The 3x walkthrough system: crew, PM, client

[03:26] – The power of thank you cards and review asks

[03:56] – Review script: asking without being awkward

[04:28] – Strong finishes = strong reviews and easier sales

[05:05] – Why your work alone isn’t enough—it’s about how they feel

[05:46] – Want help? Check out the 5 Steps to 5 Stars program

[06:03] – Final reminder: don’t coast—systemize your closeout

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Learn the customer experience secrets that let you charge premium prices while competitors scramble for scraps. This is the same system that took one contractor from massive debt to $5.5M—and it works in any market: https://thecontractorfight.com/5-stars/

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