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On this episode of Tent Talk, Catt and Brijet address a Tent Talk listener question about whether or not to start a new farmers' market. They discuss the issues to consider; from location, to the day of the week, to what it means to invest time, money, and energy into starting and sustaining a brand new farmers' market. Farmers and food makers who are trying to decide whether to add a new market to their schedule will find this discussion helpful!
On this episode of Tent Talk, Brijet & Catt discuss guests who show up at your farmers market uninvited. From buskers to petitioners to those cute little Girl Scouts who end up negatively impacting your regular baker's sales... How can you manage people at the market who show up unannounced? We'll talk about some professional ways to deal with market interferences and how to keep your market on track no matter who is there.
On this episode of Tent Talk, Brijet & Catt discuss ways to connect to your happy market neighbors and those who may not be... yet! Running a farmers market for a few hours a week in a neighborhood that has businesses open every day means you may have to put a little extra effort into showing the community that you want the market to fit into, and be a contributing piece of, that neighborhood. Whether it's becoming a regular at the coffee shop, or attending other events in the 'hood, we give you some tips for making those connections that really count!
On this episode of Tent Talk, Brijet & Catt discuss looking at your budget for next year and doing some strategic planning! We talk about reviewing your actual vs. projected budget for this last year and how to that information can help you set yourself up for success for the coming season or year ahead.
On this episode of Tent Talk, Catt and Brijet speak with Emily Lawrence, Marketing & Communications Coordinator for Farmers Markets of Nova Scotia, a non-profit cooperative of over 30 farmers markets. Emily gives us great tips for making the most of your social media presence, things to avoid and new ways to leverage the power of social media to build your farmers market business.
On this episode, Catt and Brijet discuss ongoing education opportunities for market managers, and farmers and vendors who sell at farmers markets. There are some great conferences coming up! How will you expand your knowledge for the coming season and year ahead? Of course, we think InTents: The Farmers Market Conference is a must for everyone listening, but there are some other great conferences to help you network, learn, and continue to help you turn your passion into bigger profit!
On today's episode of Tent Talk, Brijet and Catt welcome Megan Goehring of The Certified Farmers Markets of the Coachella Valley. They chat with Megan about the challenges in running markets that need to be indoors to escape intense heat part of the year, the extra cost involved in doing that (and how she attracts and retains sponsors to help) and criteria for making an average-sized market stand out.
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