Does business feel a bit slow at the moment?

You’ve got the portfolio, but enquiries and referrals aren’t coming in like they used to.

And with AI rapidly evolving, a lot of creatives are asking themselves if things are only going to get worse.

In this episode, I break down the shift I believe every creative business owner needs to make if they want to stay relevant, profitable and in demand over the next 5–10 years.

Most studios aren’t struggling because their work isn’t good enough, they’re struggling because of how they’re positioned. And that positioning is turning them into commodities.

I walk you through the “4 Ps of Power Positioning” that will make you irreplaceable. I’ve seen this work for so many creative business owners. So, if business is feeling slow, or you’re earning less than you should be, this is for you.

Covered in this episode:

If you get value from this episode, follow Creative Courage on your favourite podcast app for more transformational content to help you thrive as a creative.

PS: If you want a custom roadmap to grow a creative studio that works for you, rather than the other way around. Click this link - https://resources.mattessam.co.uk/.

LEARN MORE 

Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator

CONNECT 

Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam/ 

LISTEN

Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799

YouTube - https://www.youtube.com/playlist?list=PLcf0CcYK3MtnITQCyGXoVVR-eTu8SEbAV