By Curt D. Mercadante
The podcast currently has 96 episodes available.
This is the final episode of The Authority Brand Podcast -- but our past year of programming will continue to be available at www.TheAuthorityBrandPodcast.com.
You can also learn about Curt's new and upcoming projects at http://CurtsBlog.com.
Learn more in today's episode.
Curt Mercadante interviews Margie Agin, author of "Brand Breakthrough: Brand Breakthrough: How to Go Beyond a Catchy Tagline to Build an Authentic, Influential and Sustainable Brand Personality."
Get the book here: https://www.amazon.com/gp/product/B07NTYMSW3
Margie is an award-winning marketer who helps B2B technology companies discover what makes them unique and find the words to say it. She is the founder and chief strategist of Centerboard Marketing, a marketing agency based in Washington, DC.
As both an external strategist and an in-house marketing leader, Margie has helped companies in the cybersecurity, communications, EdTech, and software industries distil complex topics into content and campaigns that drive action.
She has built and led teams through times of rapid change, launched and relaunched brands, and created sustainable marketing programs that prioritize the customer experience.
Before founding Centerboard Marketing, Margie led demand generation efforts for the education technology company Blackboard and digital marketing for video conferencing leaders Tandberg and Cisco. She also taught content marketing and web writing at Johns Hopkins University.
Learn more about Margie: https://centerboard-marketing.com/about/margie-agin/
In today's episode, Curt shares three common mistakes people make in using LinkedIn to grow their business.
Today's episode comes from a recent LinkedIn Live Curt held. Curt discusses the importance of defining your "what" before letting the "how" get in your way, and why you should align your "why" with the "why" of your ideal clients.
What is a freedom business? Are you talented or qualified enough to build one? How can you put together that blueprint? All that and more in today's episode.
In today's episode, Curt Mercadante interviews Kat Leitner and Ashleigh Metherell, co-founders of Allora Solutions Group.
Modern outsourcing "solutionaries" with a genuine passion for problem-solving, Allora helps businesses navigate the day-to-day challenges associated with people, process and performance.
Learn more:
Allora Solutions Group: https://allorasolutionsgroup.com/
The Business Solutionaries Podcast: https://allorasolutionsgroup.com/podcast/
In today's episode, Curt shares his seven sources for lead generation that generates revenue for his business.
There is no perfect time. Take action and from that action, LEARN. In today’s episode, Curt Mercadante provides some examples of “imperfect” action to build his brand and provide impact to his clients.
The human mind is our greatest weapon - but it can also be our greatest weakness. We are hit with so much stimuli on a daily basis, and our "monkey minds" can become cluttered. In today's episode, Curt discusses the importance of emptying your mind and being "dumb and excited" to achieve your big, audacious business goals.
The podcast currently has 96 episodes available.