Join us as we dive deep into the world of mattress sales with none other than industry veteran Brent Batterman. With a career spanning over two decades, Brent brings a wealth of knowledge, strategies, and personal stories that are sure to inspire and enlighten.

I. Guest Introduction: Brent Batterman
Discover Brent's journey from an enthusiastic intern to a key figure in the mattress industry, driving sales and championing customer service.

II. Career Journey and Evolution
Brent shares the milestones of working for a company growing from 250 to 3,500 stores, navigating over 30 acquisitions, and the lessons learned along the way.

III. Sales Strategy and Customer Service
Learn about the importance of building genuine connections with customers and strategies to elevate your sales presentations.

IV. Adapting and Learning
Brent emphasizes the significance of embracing challenges and the constant pursuit of knowledge for professional development.

V. Personal Challenges and Resilience
Hear Brent’s compelling story of overcoming health challenges, highlighting the power of resilience, faith, and determination.

VI. Sales Techniques and Financing
Gain insights into using financing as a tool for making high-quality mattresses accessible and tips for integrating it into your sales approach.

VII. Power Bases and Complete Sleep System Sales
Discover the advantages of selling complete sleep systems and the impact on customer satisfaction and sales.

VIII. Closing Remarks
A summary of key takeaways emphasizing hard work, continuous learning, and the essence of exceptional customer service.

This episode is packed with actionable advice and heartening stories from one of the mattress industry’s most respected figures. Whether you’re a seasoned professional or new to the field, Brent’s insights are bound to provide valuable perspectives on sales success.

Tune in now to explore the full depth of Brent’s experience and wisdom. Let’s continue to learn, grow, and succeed together in the dynamic world of mattress sales. 

Special thanks to the team at Podium: Where businesses grow, customers connect, and success starts. Find out more here.

We welcome our special guest and good friend, Steve Rigby, the mastermind behind Circle Selling and author of the bestselling books "Circle Selling" and "S.M.I.L.E.", to this episode of The BedBuzz.

Exclusive Insights: We dive into Steve's journey from his first “sales” job to becoming a renowned author and mentor. His unique perspective and invaluable lessons in sales and personal growth are not to be missed.

Inspiration for All: Regardless of your profession, Steve's story of transformation from a reluctant salesperson to a leading sales expert offers motivation and practical advice for achieving success in any field.

 Nobody tells a story as well as Steve Rigby! Gear up for an episode brimming with wisdom, incredible insights, and paved with golden nuggets. Harry, Jimmy, and Steve are set to deliver an unforgettable experience. 

Special thanks to the team at Podium: Where businesses grow, customers connect, and success starts. Find out more here.

 This week we're tackling a key component of the Firm5: CONNECT, or as we like to call it, "The Salesperson's Superpower."

 Dive in with us as we explore how to make every customer feel incredibly valued right from the start. We'll discuss the importance of asking the right questions, making strong first impressions, and using empathy to build trust.

 You’ll hear some of our top connecting questions, learn about the art of being a NOTICER, and we'll share some funny sales bloopers. Plus, we're giving a new meaning to F.O.R.M. by showing how being N.I.C.E. can forge genuine connections.

 This episode is all about personalizing interactions, understanding every guest's unique needs, and ensuring they get exactly what they want. By applying these insights, salespeople can boost their success and give our guests a memorable experience.  

Special thanks to the team at Podium: Where businesses grow, customers connect, and success starts. Find out more here.

Buckle up! This week, we're mixing it up with a special guest who knows his way around both mattresses and melodies. Yes, you guessed it - Jon Stork, the singer/songwriter son of Mattress Firm co-founder Paul Stork, and nephew of Charlie and Harry Roberts is dropping by.

What's Inside:

• Dive deep as Jon takes us from growing up a “Mattress Firm kid”  in Texas to selling beds while living in his grandmother’s Mitchell, SD basement to “running down a dream” of pursuing a career in music full time. 
• Get the scoop on his hit "Missing You Lately" and how he's juggling gigs, fatherhood, and the elusive quest for a good night's sleep.
• It wouldn’t be a BedBuzz episode without hearing about Jon’s most memorable sale ever!

Special Treat: Jon’s got a guitar and he’s not afraid to use it. Stick around for a live snippet of a not yet released single that’s sure to add some rhythm to your day.

Listen Now: Tune in to catch all the fun, insights, and perhaps learn Jon's secret to selling mattresses and making music that moves us.  

Special thanks to the team at Podium: Where businesses grow, customers connect, and success starts. Find out more here.

This episode focuses on the power of first impressions in retail, starting with the crucial First Impression Zone (FIZ). Discover actionable steps to enhance how our guests perceive your store from the moment they step in.

 Key Highlights:

• The Science Behind FIZ: Learn from our deep dive into customer feedback on the importance of aligning in-store messages with advertising efforts.
• FIZ Touchpoints: From the parking lot to the sales floor, we cover how to make every second count within the first 8 seconds of our guest’s visit.
• Personal FIZ Tips: Understand how your personal presentation (how you look) impacts your guests judgment and what you can do to improve today.

 Actionable Takeaways:

• View your store through the guest's lens to identify improvement areas.
• Learn simple actions that make a big difference, such as adjusting store signage or looking busy as customers arrive.
• Don’t miss this episode if you’re ready to transform your store’s first impression and drive sales. Remember, you never get a second chance to make a first impression.

Be sure to check out the fun stories from World Furniture Market in Las Vegas and an exciting announcement at the beginning of our show!   

Special thanks to the team at Podium: Where businesses grow, customers connect, and success starts. Find out more here.

This episode of The BedBuzz podcast is packed with insights on answering the phone the Mattress Firm way. 

 Why does it matter? Because the phone is our differentiator. How we answer sets us apart from the competition, creating an inviting atmosphere that makes guests choose to shop with YOU and your store over our competitors.

 Highlights of the Episode:

• Listen to real recordings of Mattress Firm employees and local competitors answering the phone.
• Discover how we set the tone on the phone, shaping the perception of who we are, starting when and through the way we answer the phone.
• This isn't just another podcast episode; it's a journey into the secrets behind "The Answer" and its impact on our brand identity.

Special thanks to the team at Podium: Where businesses grow, customers connect, and success starts. Find out more here.

In this episode, we had the pleasure of hosting the one and only, Charlie Roberts, a remarkable individual with an extraordinary journey.   You’ll learn about Charlie’s entrepreneurial spirit and incredible work ethic and how he juggled owning several businesses simultaneously, while concurrently being involved in city politics and selling real estate “on the side”.  Find out about Charlie’s unique jobs (besides the hotel and mattress business) like selling Christmas trees, training and racing horses, and working and living in a funeral parlor!  With a rich tapestry of experiences and anecdotes, Charlie shares invaluable insights that are sure to resonate.

Special thanks to the team at Podium: Where businesses grow, customers connect, and success starts. Find out more here.

We're thrilled to launch  season two of  The BedBuzz podcast featuring three members of the Million Dollar Writers Club: Brandy Wilson and Matt Parks from Tulsa, and Scott McNeil from North Dakota.

From understanding the challenges of writing a million dollars to the best sales techniques, this episode is packed with actionable advice such as: 

• The importance of the PHONE
• Knowing and Selling what’s in stock
• Focus on every guest
• Every ticket matters…regardless of the size
• Relationships matter
• Don’t put pressure on yourself to hit the $1M goal…take care of the guests…and they’ll take care of you.

In the spirit of inspiration and learning, we invite everyone to tune in and discover the strategies, challenges, and how ANYONE can be a Million Dollar Writer.   Because remember, YOU are the difference!

Special thanks to the team at Podium: Where businesses grow, customers connect, and success starts. Find out more here.

After the roaring success of our 10-year SoDak franchise anniversary special, by popular demand we're thrilled to bring you the incredible story of Paul Hollister, a California surfer who has now found himself navigating the waves of life in South Dakota.

 Join us for tales of Paul's craziest sales adventures, his transition from the sub-prime mortgage industry and teaching English in Japan, to living with Uncle Harry in Houston to moving to Tulsa and eventually founding the South Dakota Mattress Firm franchise with his wife, Gina, and partner, Kelly Christal.

 Listen for the BedBuzz not-so-Blitzy "lightning" round – the longest and most electrifying one yet!  And of course, we had to ask the burning question – did Paul ever spot a shark while riding those California waves? 

Special thanks to the team at Podium: Where businesses grow, customers connect, and success starts. Find out more here.

In this episode, we’ll hear how Jason Sellers, the Managing Partner of the North Dakota franchise, left his hometown of Mason City, IA to attend the University of South Dakota  on a track and field scholarship.  We'll  learn how he was recruited to join MattressFirm and drove his hoopty with all his worldly possessions to Phoenix to sell beds.

 Discover Jason's transition into leading the Multi-Channel Sales Division at MattressFirm Corporate and the invaluable lessons he gained through embracing failure and how in an alternate universe, there might be "FitnessFirm" stores across the United States! 

Hear how Jason approached Harry and Charlie Roberts to discuss opening the North Dakota MattressFirm franchise. Learn about the challenges and triumphs as Jason and his wife, Krista, opened multiple stores across the state, along with a couple of dental practice while simultaneously building a family with two amazing children.  

 We’ll explore the challenges of managing multiple locations across hundreds of miles and the strategies employed by Jason and his team to build and maintain the WolfPack culture within his thriving business.

 Don't miss out on the inside scoop of Jason's most fascinating sale, featuring one of the biggest single bed tickets we’ve ever heard of!

Special thanks to the team at Podium: Where businesses grow, customers connect, and success starts. Find out more here.