The Brand Called You

Embarking into the complex domain of book marketing, we delve into the nuanced strategies and creative pursuits embraced by seasoned professionals in the literary realm. Join us in this episode as Stephanie Moon, a seasoned book marketing strategist, imparts her insights, enriched by a wealth of experience in leading impactful campaigns. Throughout this exploration of the artistry entwined with book promotion, Stephanie's expertise unveils a dynamic fusion of experience and ingenuity, showcasing the essence that defines triumphant book marketing endeavours.

[00:34] - About Stephanie Moon

In this episode of the Brand Called You, Claus Raasted, a consultant and keynote speaker, discusses lessons from live-action role-playing (LARPing) and how that background translates into expertise in innovating organizational culture. He touches on his LARPing business that eventually failed, leading to significant personal debt. From those experiences, he shares insights on turning failure into fuel, revealing your true self through experimenting with identity, connecting disparate worlds to spark creativity, the power of childlike curiosity and play, and more.

About Claus Raasted

In a captivating conversation with Akhil Gupta, founder of the Universal Enlightenment Forum (UEF) and former CMD of The Blackstone Group, we delve into the depths of religious commonalities and the mission of fostering human flourishing. Discover the insights behind Gupta's book, "Bridges Across Humanity," as he unveils the interconnectedness of religious teachings and the profound impact of embracing love, learning, and play in our lives.

00:32- About Akhil Gupta

In this episode of "The Brand Called You", Dr Michael Schluter, a distinguished author and peacebuilding expert, unravels his visionary perspective on Korean reunification as explored in his seminal work, "No Other Way to Peace in Korea?". Drawing from his extensive experience in international peacebuilding, Dr. Schluter articulates a strategic plan that transcends political boundaries. His narrative offers a comprehensive, hopeful, and pragmatic blueprint for a connected and harmonious Korean Peninsula, shedding light on the intricate layers that compose his vision for a united future.

[00:36] - About Dr. Michael Schluter

In this episode of “The Brand Called You,” we dive into the world of diversity, equity, and inclusion (DEI) with Zoë Papaikonomou, an accomplished investigative journalist from Amsterdam. Co-author of the thought-provoking book, "Inclusion Marathon," Zoë shares her journey, insights on common DEI misconceptions, strategies to handle resistance, and the evolving landscape of DEI in the Netherlands. Join us as we unravel key lessons for individuals and society, exploring the ongoing challenge of creating inclusive environments in a world that is far from a finish line.

[00:33] - About Zoë Papaikonomou

Join us as we delve into the remarkable journey of Fariah Lalaikipian, a champion of gender justice and social innovation in Kenya. Through her organisation, the Uzury Empowerment Hub, Fariah is reshaping communities and empowering women and girls to overcome challenges and achieve their full potential.

00:40- About Fariah Lalaikipian

In this episode of The Brand Called You, Robert Duran, a business coach, investor and inventor discusses various aspects of entrepreneurship and coaching. He shares insights on mindset, professionalism, and the importance of learning from successful individuals. Robert also highlights the role of technology in business and the significance of offline interactions, as seen in his initiative, National Retro Day. Overall, his coaching philosophy centres on continuous learning, mindset, and leveraging technology for success.

 About Robert Duran

Embark on a profound exploration of timeless wisdom as we delve into the ancient teachings of Chanakya, the legendary strategist and political philosopher. Join us on this intellectual journey with Pranav Patel, Leadership Developer and Arthashastra expert, as he unravels the intricacies of Chanakya's profound insights. Let the wisdom of Chanakya illuminate the path to effective, strategic, and timeless leadership.

[01:00] - About Pranav Patel

Explore Prof. Payal Kumar's exceptional journey at the crossroads of corporate leadership and academia. From journalism to the Indian School of Hospitality, her seamless fusion of roles showcases a unique understanding of leadership and global perspectives. Join us on this compelling journey through the lens of Prof. Kumar, a trailblazer exemplifying the richness emerging from diverse professional intersections.

[00:35] - About Prof. Payal Kumar 

In a dynamic conversation with Ashutosh Garg on The Brand Called You, Alan Wong, Founder of ToAsia.biz, shares invaluable insights on penetrating and thriving in the Asian market. From navigating cultural nuances to crafting effective go-to-market strategies, Wong's journey and expertise shed light on the challenges and opportunities awaiting Western companies venturing into Asia's diverse business landscape.

[00:39] - About Alan Wong