The Brand Called You

Welcome to another insightful episode of The Brand Called You! Today, Ashutosh Garg sits down with the multi-talented Ziv Raviv—supercoach, CEO of Kivi Media, and author of The Fully Booked Coach. Ziv shares his fascinating journey from software engineering to balloon artistry, and how that creative leap shaped his unique approach to entrepreneurship and coaching.

In this episode, Ziv breaks down the concept of "super coaching" and how it goes far beyond traditional coaching. Learn how micro-niching, listening harder, and providing value-driven solutions can lead to sustainable business success—even in the smallest niches. Ziv also shares perspectives on balancing data-driven logic with intuition, building business systems around personal values, and how to leverage (but not hide behind) AI in today's coaching landscape.

Whether you're an entrepreneur, coach, or someone passionate about business transformation, this conversation is packed with practical wisdom and inspiration you won't want to miss!

This episode explores the inspiring journey of Ruchika Rajbans, founder and CEO of Arechar Group and creator of Vitagoli. From an early life rooted in compassion to a corporate career that accelerated with motherhood, Ruchika built a science-backed nutraceutical brand focused on empowering women through holistic wellness. She shares insights on inner health, authentic brand building, ingredient integrity, global expansion, women’s life-cycle nutrition, and her mission to make wellness accessible while driving meaningful social impact.

00:35- About Ruchika Rajbans

• Ruchika is the founder and CEO of the Arechar Group.

• She is the creator of the Vitagoli.

In this episode of The Brand Called You, a senior UNESCO leader reflects on a 35-year journey across continents with the United Nations. From embracing unplanned opportunities to leading with humanism, anticipation, happiness, and creativity, this conversation offers timeless lessons on global leadership, diplomacy, and living a purpose-driven life.

00:38- About Eric Falt

• Eric Falt is the Regional Director of the UNESCO Office for the Caribbean (D2), based in Kingston, Jamaica.

In this episode of The Brand Called You, entrepreneur and author Mitch Russo reveals how businesses can uncover hidden value within their systems and transform it into scalable, recurring revenue through licensing. Drawing from his experience building eight-figure companies and working with Tony Robbins and Chet Holmes, Mitch explains why licensing is the ultimate escape from the time-for-money trap.

00:35- About Mitch Russo

• Mitch is an author, a founder and a strategist,

• He's an author of a book titled Licensing for Leverage.

In this episode of The Brand Called You, Vineet Mohan—Co-Founder and CEO of FastTrackr AI—shares his journey from a global leadership career at HSBC to building an AI-led platform transforming the US wealth management industry. He discusses cross-cultural leadership, founding a startup, solving operational inefficiencies with AI, and what it takes for experienced leaders to build compliant, scalable AI products.

00:39- About Vineet Mohan

• Vineet is a co-founder and CEO of FastTrackr AI, which is an AI led platform purpose built for the US wealth management industry.

What if the mind is more like a colony of ants than a supercomputer? In this eye-opening episode of The Brand Called You, Gaurav Suri—Distinguished Scientist at Stanford University, Associate Professor at San Francisco State University, and co-author of "The Emergent Mind"—dives deep into the concept of emergence and how it can help us understand both human and machine intelligence. In conversation with Ashutosh Garg, Gaurav Suri shares his fascinating personal journey from consulting to neuroscience, the interplay of mathematics and psychology in his work, and what neural networks can teach us about consciousness, self-control, and the future of AI.

Discover how intelligence emerges from simple components, why computers can't "change their minds" like humans, and what this all means for the next generation of artificial intelligence. Plus, learn how insights from neuroscience and ancient Indic philosophy align—and why kindness might be the ultimate lesson.

In this thought-provoking episode of The Brand Called You, host Ashutosh Garg sits down with renowned trauma expert and author Eugene Lipov. Dr. Lipov, Chief Medical Officer at Stella Mental Health and author of “The God Shot,” discusses his groundbreaking approach to trauma, the true nature of PTSD (or, as he suggests, Post-Traumatic Stress Injury), and how a pain management technique is transforming lives.

Discover how Eugene Lipov’s family experience with trauma reshaped his medical journey, why the stigma around PTSD is so harmful, and the astonishing science behind the revolutionary “God Shot.” They also delve into trauma's contagious nature, how it affects families, why animals experience PTSD, and the profound implications of viewing trauma as an injury rather than a disorder.

If you or someone you know has struggled with trauma or believes there’s no hope for healing, this episode offers powerful insights and a message of hope.

Join us for an inspiring episode of "The Brand Called You" featuring bestselling author and entrepreneur Kae G Wagner, founder of The Bold Authors Network. In this rich conversation, Kae unveils her remarkable journey from winning her first writing award at 13, through her transition from nonfiction to fiction, and her success with the "Frankie Girl" series. She shares the personal stories that shaped her novels and her mission to empower authors—especially introverts—who struggle with marketing.

Discover actionable strategies for book promotion, the vital role of metadata in getting noticed by AI and search engines, the power of reader engagement, and the importance of building your own audience asset through newsletters. Kae also highlights unique collaborative opportunities for writers and gives an inside look at how The Bold Authors Network supports its members in mastering both the mindset and skillset needed for successful book marketing.

Step into the world of self-love, resilience, and authenticity in this inspiring episode of The Brand Called You! Host Ashutosh Garg welcomes multi-talented author, journalist, and dance movement therapist Michal Bardavid from Istanbul, Turkey. Discover the wisdom behind her book, "Becoming a Peacock: Strut Your Way Into Self-Love," and learn how the majestic peacock serves as a powerful metaphor for embracing your uniqueness.

Together, they dive into Michal’s eclectic career journey—from covering political conflict zones to teaching at universities and running a dance therapy studio—and explore how these experiences shaped her understanding of human emotion, self-worth, and the importance of loving oneself unconditionally.

In this episode, Michal shares actionable insights on overcoming rejection, building resilience, nurturing positive self-talk, breaking free from societal validation, and the vital role of authenticity. She also opens up about personal setbacks and how vulnerability can empower others.

Tune in to gain practical advice for your own path towards confidence, emotional well-being, and a life elevated by self-love

In this episode of The Brand Called You, a Dubai-based industrial leader shares how family values, resilience through crises, and long-term thinking have helped build globally competitive businesses—while staying deeply aligned with the UAE’s vision for innovation, diversification, and social impact.

00:38- About Kabir M Valrani

• Kabir is the vice chairman of the Al Shirawi group. 

• He's the CEO of Aswan International Engineering & Modern Plastic Industry.

• He's a fellow member of the YPO, and he's from Harvard.