Ed Butler speaks to the man who coined the term BRIC for the emerging economies of Brazil, Russia, India and China. Now back in the headlines as an adviser to Britain’s likely next Prime Minister, Andy Burnham, Jim O'Neill argues that Western nations must abandon what he calls their neo-colonial attitudes towards the world's new industrial powerhouses.

(Photo: Chinese President Xi Jinping and India Prime Minister Narendra Modi at the BRICS summit in Kazan, Russia, 23 October, 2024. Credit: China Daily/Reuters)

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Producer/presenter: Ed Butler