Stress test for buying real estate: 1. Does it provide cash flow with at least 4-8% a year (if it provides more than 8% you need to look with some magnifying glass cause there is probably something wrong!) 2. Time/money - is this going to be worth your time? 3. Do you love it? 4. Can you exit? Can sell the deal at any time?

If a deal makes 28% but that’s only $100 that’s not a good deal. How many doors/units/tenants you have is the most important number in real estate.

Classes of properties: A - (could be triple A) new or 1-3 years old B - 3-20 years old caters to mix of white and blue collar, overall nice mix of cashflow and appreciation, returns of 5-7% before appreciation C - 20 + years old D - Inner city, tough markets

You're at 1 of 3 points in your life right now:

#1 Basic Needs #2 Reinvesting #3 Multiplying

When you're at basic needs, you're only getting enough to survive, you're never improving your life. When you finally start to reinvest in you, you begin to grow. Investment leads you to be able to multiply what you have.

Tie your sales to finances and you'll make more money, be more motivated, and be able to help other people

1. Ask for referrals - it’s easier to get referrals than to find a new customer. Don’t ask “do you know anyone you can refer to me?" Instead be more specific “When you see what I did for you, who are the first 2 people you think of that need the same help?” Want a deal today? Write down 3 happy customers and call them now and ask for two names from each of them. 2. Upsell an existing customer or extend their current contract. 3. Call every customer you pitched in last 12 months who said no - chances are they still didn’t make a decision on any products yet.