Changing Higher Ed

The Case for a Chief Enrollment Management Officer in Higher Education


Listen Later

In this episode of the Changing Higher Ed podcast, Dr. Drumm McNaughton speaks with Dr. Dan Predoehl, assistant dean of Extended Learning and director of the Emeritus Institute at Saddleback College, one of the nation's highest-performing community colleges.

The conversation focuses on why enrollment challenges persist even at strong institutions and how treating enrollment as a shared responsibility—rather than a system with clear executive ownership—creates fragmentation across admissions, student services, academics, and outcomes. Dr. Predoehl explains the Chief Enrollment Management Officer concept and why a cabinet-level role is increasingly necessary to align enrollment strategy with institutional mission, student success, and long-term viability.

Drawing on experience across community colleges and four-year institutions, the discussion examines how enrollment, retention, completion, workforce alignment, and equity outcomes are shaped by leadership structure—not just tactics.

Topics Covered:

  • Why enrollment is a system, not a department

  • How diffused responsibility undermines retention and completion

  • The limits of presidential oversight without executive enrollment ownership

  • How workforce alignment strengthens enrollment strategy

  • Why open access increases the need for strategic focus

  • The role faculty partnership plays in sustainable enrollment management

Three Key Takeaways for Higher Education Leaders:

  • Enrollment outcomes reflect system design, not individual office performance

  • Retention, completion, and workforce alignment are core enrollment responsibilities

  • Institutions risk long-term instability when enrollment lacks clear executive ownership

This episode is especially relevant for presidents, provosts, enrollment leaders, and senior administrators looking beyond short-term fixes toward structural solutions to enrollment pressure.

Read the transcript and extended show summary: https://changinghighered.com/chief-enrollment-management-officer-in-higher-education/

#HigherEducation #EnrollmentManagement #HigherEducationPodcast

...more
View all episodesView all episodes
Download on the App Store

Changing Higher EdBy Dr. Drumm McNaughton

  • 5
  • 5
  • 5
  • 5
  • 5

5

8 ratings


More shows like Changing Higher Ed

View all
Freakonomics Radio by Freakonomics Radio + Stitcher

Freakonomics Radio

32,252 Listeners

Wait Wait... Don't Tell Me! by NPR

Wait Wait... Don't Tell Me!

38,782 Listeners

The NPR Politics Podcast by NPR

The NPR Politics Podcast

25,920 Listeners

Teaching in Higher Ed by Bonni Stachowiak

Teaching in Higher Ed

374 Listeners

Pivot by New York Magazine

Pivot

9,751 Listeners

On Being with Krista Tippett by On Being Studios

On Being with Krista Tippett

10,205 Listeners

Up First from NPR by NPR

Up First from NPR

56,827 Listeners

Future U Podcast - The Pulse of Higher Ed by Jeff Selingo, Michael Horn

Future U Podcast - The Pulse of Higher Ed

143 Listeners

The Key with Inside Higher Ed by insidehighered

The Key with Inside Higher Ed

57 Listeners

SmartLess by Jason Bateman, Sean Hayes, Will Arnett

SmartLess

58,497 Listeners

The Ezra Klein Show by New York Times Opinion

The Ezra Klein Show

16,492 Listeners

City Cast Denver by City Cast

City Cast Denver

502 Listeners

On with Kara Swisher by Vox Media

On with Kara Swisher

3,522 Listeners

College Matters from The Chronicle by The Chronicle of Higher Education

College Matters from The Chronicle

85 Listeners

Colorado Today by Colorado Public Radio

Colorado Today

52 Listeners