The Category Queen Show

The Category Queen Show

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The Category Queen Show episodes

  • Failing Ahead Of Time

    What is it that is stopping you from stepping into your big vision? Is it the fear of failure? Is it the fear of rejection? Is it the fear of losing it all? Ultimately, these are the fears that are keeping you from getting what you want even though it might feel like you’re just avoiding failure itself. In this episode, learn how you can quickly identify and get past your biggest fears so you can move faster toward your dream business (and life).

    To learn how to grow your business to 10K months by using the fastest path to clients, enroll in 10K Content Collective: www.kinseymachos.com/10k

    Past Episode: 

    Episode 50: 30K In 30 Days

    Do not miss these highlights:

    02:08 The concept of failing ahead of time challenge. 

    03:33 Do you still have a lack of belief in the 30K 30-days challenge program?

    03:54 The core intention is to start helping you see where you're getting stuck in your own thoughts.

    04:11 Doing 30K in 30-days is never about the strategy. 

    05:00 Entrepreneurs don't understand how to think differently to create different results. 

    05:24 We want to help you see how powerful it is in the simple shifts that you can create bigger results. 

    05:40 The method of 10K Content Collective is getting clients online through your organic content, simply the fastest path to clients. 

    06:10 Big element in the concept of failing ahead of time, to take a step back and think about what are the things that are keeping you stuck. 

    07:04 The scenarios are very big and broad in variety. Your responsibility is to define it to yourself. 

    07:26 This message truly is for you. If you're going for those big milestones, whether it's in your business or your life, you are stretching for extraordinary. 

    08:08 The challenge is to create a space for ourselves to really think about, what is it that I am afraid of?

    08:40 You’ll be able to unpack a lot of those unique and specific subconscious beliefs that you've been living under. 

    09:28 Big or small, fear shows up in the body the same way. 

    10:30 The first step to the exercise of thinking of failing ahead of time, you first have to understand in detail what you're most afraid of. 

    11:22 We think that the attachment to the circumstances versus the results is tied to the fear you're experiencing. But that is not the case. 

    13:25 Try to close your eyes and sit in those specific fears. What is coming up for you?

    14:04 But could you trust yourself enough to figure it out? 

    14:56 You will learn how to trust yourself, you will learn how to have your own back. That is ultimately what entrepreneurship is about. 

    15:36 Now we get to see it head on, we get to address the worst case scenario and decide, it's not that bad.

    15:50 In the 30K 30-days challenge, you go to work, you get to bring your full power, you are all in on that, because now that feeling of failure has left your body. 

    16:05 This is not about suppressing your feelings, and definitely is not about ignoring. 

    16:25 It is how to maintain that potency in your power so you can deliver to your audience and step into your best, most powerful self. 

    17:41 Protect your level of thinking and you're showing up in your full power, you would be amazed at how fast you can create results for yourself.

    18:03 We have several weekly coaching opportunities every week to get coached. We have plug-and-play copywriting formulas that you can use to convert clients directly from your organic content. 

    About the Host

    Kinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online. 

    She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women — because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that. 

    As a wife and a mom of three, family takes priority. And having a business that’s run AROUND her lifestyle is a daily intention of hers. 

    https://kinseymachos.com/

    Instagram: @kinseymachos

    Facebook: @kinsmachos

    Thanks for listening!

    Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.

    Do you have some feedback or questions about this episode? Leave a comment in the section below! 

    Subscribe to the podcast

    If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app. 

    Leave us an Apple Podcasts review

    Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

    20 min
  • 30K In 30 Days

    Learn how to create 30K in revenue in 30 days with our unique method for organic content creation. No ads, no webinars, no spam bots. It’s a simple plan, but it has to start with the right belief set. In this episode, we help you unpack the thoughts that might be keeping you stuck in your business and help you understand what it looks like to create high-earning months without all the drama.

    Are you willing to believe you can reach 30K in 30 days?

    To learn how to grow your business to 10K months by using the fastest path to clients, enroll in 10K Content Collective: www.kinseymachos.com/10k 

    Join us inside The Coach’s Content Lab to continue this conversation: https://kinseymachos.com/community

    Do not miss these highlights:

    05:34 Honest thoughts and beliefs around the idea of making 30K in 30 days.

    06:17 Let’s talk about all the negative emotions today about making 30K in 30 days.

    07:09 Are you willing to believe that you can make 30K in 30 days?

    09:30 The first step is reframing that for yourself. We put something on the pedestal then we create a distance and it becomes intangible.

    10:20 You have released the wellness factor of 30K. Creating a different energy around it.

    11:10 Realize money is a measure of your ability to create freedom for yourself, even in health.

    12:45 We can look at it and we can decide where this is coming from, and yes, it’s in private coaching.

    13:11 Making 30K is not crazy. So now that I know that, what do I need to do next?

    14:26 Build an anchor on certain beliefs that will become more solid. But it's not time necessarily, it's a decision.

    14:56 You decide that, create that intention, that opportunity, and that possibility.

    15:34 When you can't see that limitation, you just couldn't continue to create the same results under that feeling that you have.

    16:53 Anything that you do when you're starting to achieve bigger things, you have to be curious to write the thoughts and feelings that you have around it, because that impacts your actions.

    17:15 If a belief does not match what’s lying underneath that action, it's not going to happen for you.

    17:51 You can always choose a different mindset, your mind is such a valuable asset,

    19:40 Learn how to interrupt your cycles of thought patterns because this is 99% of the work right here.

    20:53 We blend this step by step strategy in leveraging content coaching and conversations.

    21:13 Do you know what the fastest path to clients is? Do you know what it means?

    21:51 What kind of barriers are you putting in between you and those potential clients?

    22:46 What are you really afraid of in making 30k?

    23:37 What should people watch for when you think about creating 30K in 30 days?

    24:24 Until you can say that you are open and willing to work on It, there's obviously a block that you still have, and that you will not get any farther.

    24:11 You are not changing yourself because you're bad. There is just something that you need to work on.

    25:37 Do you believe your success is tied to going live on Instagram? It’s not.

    26:46 Competence and relentlessness in the pursuit of being the best version of yourself.

    27:30 Working on the uncomfortable ability takes stepping into to grow.

    27:51 Business isn't a relationship.

    28:21 It is about choosing to be all in and go for it.

    28:53 The fear of, “what if I can't deliver on the result?”

    29:13 You should not be judging yourself. It is about noticing it, the awareness of it and then deciding to think something differently that serves you and your goals.

    30:36 When you aren't niching down, what happens through your messaging and your marketing is you're alienating the people that are best for you.

    32:10 The 30K in 30 Days Challenge in this month of September.

    32:28 In the 30K in 30 Days Challenge, what we do within this challenge is we keep you focused.

    32:35 In 10K content collective, what we want to invite you in and what we'll do, is help you with your offer and help you with your niche.

    33:20 If you're not in 10K and if you want more info, we'll get you plugged in into the next steps.

    33:48 In 30K in 30 days challenge, we have some prep work for you. First step is your belief plan.

    34:11 We have an exercise for you where you get the feeling of failure and get all of that out of the way.

    35:05 We want to show you what it looks like to get in now and grow at that accelerated pace without losing your mind.

    35:36 What energy is that worth to you and really showing up with the attitude and the mindset that this is going to work for me.

    36:04 How to move away from people that buy my tik tok program, buy my Instagram program,how to succeed using webinars on this streaming platform.

    37:13 Get the entire blueprint in addition to the high converting content formula, for the clarity and the simplicity of your coaching business

    37:57 Formulas that you can use every day, and really plug into this step by step blueprint to create massive momentum for yourself.

    40:24 The 30K in 30 days is 100% possible for you and it's your turn to decide what that looks like.

    40:40 Come and join 10K because we make it much more simpler for you and we give you the step by step.

    About the Host

    Kinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online. 

    She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women — because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that. 

    As a wife and a mom of three, family takes priority. And having a business that’s run AROUND her lifestyle is a daily intention of hers. 

    https://kinseymachos.com/

    Instagram: @kinseymachos

    Facebook: @kinsmachos

    Thanks for listening!

    Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.

    Do you have some feedback or questions about this episode? Leave a comment in the section below! 

    Subscribe to the podcast

    If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app. 

    Leave us an Apple Podcasts review

    Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

    43 min
  • Success Comes In Sequence

    If you try to replicate success without understanding the sequence behind success, you will burn out. Join Kinsey, Jenny, and Ayelet as they bring their collective genius to the table and walk you through the 3 stages of growth, how to go from zero to a 7-figure business, and what mistakes to avoid in the process. 

    To get more info on how to work with us inside Female Founders Board where you learn how to grow from 6 to 7-figures, email [email protected]

    To learn how to grow your business to 10K months by using the fastest path to clients, enroll in 10K Content Collective: www.kinseymachos.com/10k 

    Past Episode:

    Episode 48: How Hard Work Will Not Make You Successful

    Episode 22: How To Become A Proficient Coach: Private vs. Group Coaching

    Do not miss these highlights: 

    08:06 The belief has to be in alignment with what you want to create, otherwise, the strategy doesn't matter.

    09:14 Everything comes in sequence. You cannot replicate success if you don't understand the sequence to success.

    09:58 The First Phase within the sequence is what we call, The Expert Coach.

    10:01 Again, you're just focusing on mastering the foundations we say all the time, “one message, one offer, one platform.”

    10:36 The fastest path to claim is, that you should only be focused on serving clients so that you can build your proficiency as a coach. This goes with really learning how to market and sell.

    11:45 At the end of the day, it's all about connection, and building that trust and safety with people that are ultimately going to hire you.

    13:23 False attribution such as automation, instapot theory of success, tail chasing, and spaghetti throwing strategies.

    14:46 Skills that you have to build to be successful online or be a business owner.

    15:33 If you're not coaching, you're not learning about your clients, your marketing is not going to work, and your selling is not going to work.

    16:03 You have to build that identity as an expert coach and coach people.

    16:07 Phase One, is focusing on creating clients. You cannot grow beyond this phase without mastering the foundations of marketing and selling.

    16:27 It's not about being the loudest person in the room anymore. A old way of doing business way.

    17:01 It is being transparent and honest. Having incredibly good content that converts. It comes down to that simplicity.

    17:52 Being a woman expert coach should take an understanding that it is a natural thing.

    18:10 Not having testimonials as an excuse not to step into their greatness.

    18:30 How you're translating your transformations, for other people you're already an expert.

    19:46 When your beliefs are that strong, that's when you move forward.

    20:50 What are some indicators that people are ready to start progressing or preparing for Phase Two?

    21:01 Mindset shift, there's a difference between saying you're ready and being ready.

    21:14 When you have concrete evidence that you could put a money mark on it.

    22:18 How am I going to expand my reach and impact more people? That's going to be the biggest step into Phase Two. It is what we call the Thought Leader or CEO.

    22:54 Next level and start to impact, you have to look at your entrepreneurial gig as a company.

    23:39 There's a lot of testing in this transition in your identity. This is where Female Founders Board comes in.

    23:57 Then follows, what does the secondary offer look like? You're kind of reaching a capacity with time.

    24:22 Develop a Thought Leadership about yourself, which then translates into your marketing and your messaging.

    24:44 Vulnerable season. This is where we'll see a lot of people stall out because they are getting clients there.

    25:10 But if you're not growing, you're dying. It is important to make sure that you're continuing to up level what your thoughts are, who you're surrounding yourself with.

    26:49 It's challenging when we get big results because we're also challenging ourselves to grow.  

    27:23 Now that I've mastered one thing, it's time for the next step. Never want to stay comfortable.

    27:46 Tension is good in a business, you always want to see some tension of growth.

    29:11 The theme of Phase Two, is just adding a couple of new variables on top of the foundation that you've already mastered,

    30:12 One key thing that we see is women learning to ask better questions, and have smarter conversations.

    31:04 You have to learn that what got you to this point, there will be some things that to grow,you have to shift them.

    32:24 if you want to scale a business that is streamlined, you have to get you to unlearn a lot of that by working harder.

    33:33 The reason you're not achieving your dreams it’s, because of all the unnecessary things that you've put on over your life.

    34:10 That takes a community, that takes support, that takes mentorship, that takes coaching, and that takes a relentless quest, to have that kind of growth in all areas of your life.

    34:52 You learn how to ask other people better questions, ask yourself better questions, and coach yourself through.

    35:31 When you start showing up and expecting people to provide you something to be successful, that's when the wheels start to fall off. Understanding that, is stepping into that Phase Two.

    36:36 You're testing your proven method. You're seeing what's working. You're seeing the themes. So this is the step where we get to design that scalable offer.

    37:21 Number one thing that creates success in the scalable offer is your competence in the results it gives. If you're not confident in the results it's going to deliver, it's not going to sell.

    38:11 This is when we start to look at where can we either automate, or start to delegate.

    38:32 What is in this sort of phase? What do women need to be considering within their sales? What does it look like to scale it?

    38:52 When starting to scale, we need to make sure that the offer includes exactly what the women or whoever it is you're serving are truly needing and wanting.

    39:22 What are their future challenges, and making sure that the offer encompasses all of them?

    40:04 That's where they are right now, then at the end, that's where they want to be and everything in the middle, that's your solution.

    40:26 Now our job is to convey and sell that entire process. That's what it looks like.

    40:35 This is why the scalable offer is so key to this phase.

    41:13 This is where that thought leader piece comes in.

    41:50 Phase Three, which is category queen.

    41:54 All you're doing now is you're doubling down, it's like you turn up the volume on the things that are already working.

    42:29 You might consider additional marketing channels like a book. The market is going to tell you what they want from you.

    43:05 But again, that transition means you're dialing in those processes, those systems You're becoming very business savvy. Another huge, huge identity shift.

    43:58 You have to allow yourself to make that choice probably a hundred times a day.

    44:49 How do you step forward and have that bold audacity to move forward, and still be able to deal with some of the things you're going to do?  

    45:57 Phase Three, it's much bigger than that, because now your team has to trust you. Now you are no longer an entrepreneur solopreneur, you now have a team. You are now the leader.

    About the Host

    Kinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online. 

    She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women — because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that. 

    As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers. 

    https://kinseymachos.com/

    Instagram: @kinseymachos

    Facebook: @kinsmachos

    Thanks for listening!

    Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.

    Do you have some feedback or questions about this episode? Leave a comment in the section below!

    Subscribe to the podcast

    If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.

    Leave us an Apple Podcasts review

    Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

    50 min
  • How Hard Work Will Not Make You Successful

    If you’ve relied on “working hard” to get where you are today, growing to the next level of business will require you to let go of this mentality, especially if you are trying to build a business that doesn’t require more of your time each week. 

    Listen to this episode as Kinsey and Jenny discuss the mistakes female entrepreneurs commonly make when growing their coaching business and what happens when you start to create success outside of the common belief: ‘If I just work a little harder, I know I’ll be more successful.’

    To get more info on how to work with us inside Female Founders Board where you learn how to grow from 6 to 7-figures, email [email protected] 

    Do not miss these highlights:  

    04:55 You're successful if you create those neural pathways around working hard in some capacity, and still generating good results.

    06:01 To be successful is understanding how hard work is sabotaging you, self awareness is key. 

    07:25 Your biggest vulnerability at this point is the entitlement, assuming that you already know it all. 

    09:05 The difference that we can make is how we're showing up to each action, and not to retreat backward.  

    09:47 What am I trying to protect myself from learning, or knowing, is sabotaging the very success that I'm after. 

    10:16 Having the belief, and the permission inside you to come out and reach those next levels.  

    11:03 Stepping into your power where this just naturally happens. It's inevitable. 

    11:20 Manifesting the extremes, "I'm just going to sit back," or the opposite extreme that is "I'm just  gonna work hard my way to success."

    12:00 Another discovery process, are we staying right in that middle ground, or are we really allowing ourselves to create more success?  

    13:14 What are some indicator that shows you are solely forward-focused, and you're not in the present.  

    13:42 Metaphor of monkey bars. To swing your arm to that next monkey bar, you have to let go of the last one.  

    14:38 The biggest thing you can do to alleviate not getting very far because you haven't let go, is to just have awareness. 

    16:15 Handling perspectives of time and energy spent. What things do you allow into your mind, your heart, and your soul, make a bigger difference. 

    17:21 Working towards that next-level identity. How you show and believe that you get to create those roles. 

    18:05 Rules of the version of ourselves that we want to create success that's aligned with how we want to create it. 

    19:02 It's not about what you're having or doing that should be shaping how you show up. It's who you want to be that drives how to show up, 

    19:09 It's not about letting your circumstances determine what's possible for you. It's you 

    stepping into what's possible for you, and then creating the circumstances from there. 

    12:42 If we already exist in this kind of peace and presence that we desire, that is actually where success is born. 

    22:20 Experiencing ourselves out wanting to work on stuff is such a beautiful way to just observe yourself. That is where actual ultimate creativity is born.  

    22:40 You think you know, what you think you know? And then you don't? 

    24:22 When you're in that change, it changes you. The cool thing is that you wake up being different without having to try to be different. 

    24:33 Transformational mindset life coaching is important to the next level of your success. 

    24:59 Allowing yourself to tap into that massive creativity. Having that accountability to do that with somebody else is what allows you to be different without having to try to be different. 

    25:38 Just surrender. It just tells me how to get clients when I'm surrendering.   

    26:49 “We're opening doors for a super short time to the female founder's board, which is, for you if you're making that leap, because like we’ve said, it's not just about that next-level strategy. It's about that next-level mindset.”

    About the Host

    Kinsey Machos, a Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen, and heard online. 

    She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women — because there’s inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that. 

    As a wife and a mom of three, the family takes priority. And having a business that’s run AROUND her lifestyle is a daily intention of hers. 

    https://kinseymachos.com/

    Instagram: @kinseymachos

    Facebook: @kinsmachos

    Thanks for listening!

    Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.

    Do you have some feedback or questions about this episode? Leave a comment in the section below!

    Subscribe to the podcast

    If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe to your favorite podcast app.

    Leave us an Apple Podcasts review

    Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

    29 min
  • How To Know If You’re Ready To Grow Beyond 100K

    In this week’s episode, Kinsey shows you how to prepare your business for the 100K milestone (and beyond). Once you understand what the next level of your business looks like, every result you create in your business won’t just be for today, it will also lay the groundwork for the months and years to come. Do not grow your business blindly. Elevate your knowledge in the industry and learn how to be a couple steps ahead of the majority of the industry.

    To get more info on how to work with us inside Female Founders Board where you learn how to grow from 6 to 7-figures, email [email protected]

    To learn how to grow your business to 10K months by using the fastest path to clients, enroll in 10K Content Collective: www.kinseymachos.com/10k 

    Do not miss these highlights: 

    02:40 Planning ahead from the sense of just knowing you’re on the right path strategically, that gives that sense of relief.

    03:26 What you need to keep an eye for as you start growing and reaching a milestone.

    03:46 The strategy changes and things become more complex. 

    04:04 What you need to overcome to prevent you from sabotaging your business in the wave of the momentum. 

    04:53 What to prepare for now, not just to hit 100K but to grow beyond.

    05:34 Understand the why’s when stuck between that 100K and up mark.

    07:24 The vision and belief grows, and produces bigger ideas that are doable.

    08:25 The “one” message, consistent client enrollment process that you are starting to master.

    09:00 More than “one”, is for a different sequence in your business, and everything is about sequence

    09:25 Most leaders are teaching just one piece to the puzzle. It's really hard to create or even replicate success without understanding the sequence.

    09:47 Create the foundation of those milestones, because ultimately we want them to build on top of one another.

    10:31 Some of the things that you should look for if you are ready to grow beyond 100K. 

    10:58 It's not about adding more offers, but rather master a ONE converting offer.

    11:06 Never skip the step of the core principles and foundations to grow into 100K.

    12:03 One converting offer covers the gap of a non-converting offer.

    12:45 After that point, then we can start to think about a scalable offer.

    13:16 Next, we also need to make sure that our market is hungry for what we have to offer.  

    13:29 Then you need to be able to know how to consistently enroll clients.

    14:16 In the case of gaps, simply go back to the basic principles of your program, to help people.

    15:48 Consistently doing the fundamental principle of being able to grow beyond 100K.

    16:10 Mastering that “one” client enrollment process so that you can add in new processes.

    17:19 Growing your own business with quality of your program or service, getting people results.

    18:11 Learning the fundamentals require a lot of capacity up until that 100K. 

    19:02 Working with your clients will be able to make that transition a lot smoother.

    19:43 This is ultimately when you start becoming more of a prolific coach when you learn your clients so well.

    20:20 Start really making note of all the learnings from your clients,

    20:55 Streamlining your intellectual property, how to condense your teachings into a repeatable pathway.

    21:53 Preparing for when you're ready to go beyond 100K is the crux of everything.

    22:15 Better equip yourself as a coach and taking your clients on that journey with you.

    About the Host

    Kinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online. 

    She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women — because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that. 

    As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers. 

    https://kinseymachos.com/

    Instagram: @kinseymachos

    Facebook: @kinsmachos

    Thanks for listening!

    Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.

    Do you have some feedback or questions about this episode? Leave a comment in the section below!

    Subscribe to the podcast

    If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.

    Leave us an Apple Podcasts review

    Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

    28 min
  • Why Your Goal Setting Process Isn’t Working For You

    There are many different outlooks and tactical levels of goal setting processes out there. For this week's episode, let’s not even go there because it’s actually not important what “tactic” you’re using to set goals. Instead, let’s talk about why you are or aren’t setting goals, what process to consider instead and the most important element of creating targets for yourself that will help you build a business far beyond what you ever thought was possible for you. 

    Do not miss these highlights: 

    01:14 The “right” goal setting process

    01:56 True purpose of setting goals and the reason why we even do it.

    02:21 Why is your goal setting process not working for you?

    02:36 What should the purpose of goals mean to you and your business in order to create bigger than ever things that you could ever imagine for yourself.

    02:53 First scenario, you're not setting goals in a way that are tangible.

    04:05 Second scenario, is you're setting goals and forgetting them.

    04:41 Third scenario is that you're not setting goals big enough.

    06:54 Setting a goal is deciding where you want to go.

    08:10 The intention is not to hit the goal itself. The intention is to become the version of yourself, you need to become in order to hit the goal.

    09:00 what you are committed in doing, and continuing to do the things that align with that result. This is where people miss the mark.

    09:52 Evaluation, a benchmark of how to think and operate. It's not a measurement of are you successful or not.

    10:26 Get curious, what should you be? What should you do in order to create that result?

    12:09 It's like a challenge for you to step up to the plate and play bigger rather than play smaller.

    12:38 If you stop hitting goals, or if you stop setting goals, you will lose direction.

    13:09 Set tangible goals that feel scary for you.

    14:23 It's never about hitting the goal itself. It's the version of you that you need to become in order to do big.

    14:31 So don't lose sight of this

    About the Host

    Kinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online. 

    She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women — because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that. 

    As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers. 

    https://kinseymachos.com/

    Instagram: @kinseymachos

    Facebook: @kinsmachos

    Thanks for listening!

    Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.

    Do you have some feedback or questions about this episode? Leave a comment in the section below!

    Subscribe to the podcast

    If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.

    Leave us an Apple Podcasts review

    Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

    16 min
  • What It Means To Go All In

    Are you really “all in”? We hear this a lot from our audience, but the majority of people who say they’re ALL IN usually demonstrate the behaviors of dabblers. Tune in this week as we talk about the difference between people that are 100% committed to their results and the people that aren’t. 

    Do not miss these highlights: 

    01:50 How can you tell when you are “all in” on something?

    02:02 What does it mean to go “all in?” 

    02:06 The difference between going “all in” versus hustling your face off. 

    02:25 You have to really be aligned with the belief that you are worthy of success, you have to be aligned with the belief that your success is inevitable.

    03:09 You should be explicit on your commitment to the destination. Your actions will tell you a lot about what you subconsciously think, what's possible for you or not.  

    04:26 How do you know when it's a good time to make that pivot and go “all in?”  

    04:47 You have to make a decision if you are really willing to get what you want or not?

    05:49 When you go “all in”, there is no looking back. 

    06:28 Take the leap with a faith.

    06:55 The biggest challenge is if you're sitting on your doubts and letting it drive your behavior. 

    07:25 Figure out the how on the way, and get into the details.

    08:18 When you fall down and you stand back up and you wipe your little bottom off.

    09:12 The process is the journey by you taking massive action and you believe you are becoming someone greater than you are today.

    10:17 There's nothing greater than stepping in your truest potential and really stepping into who you were created to be.

    About the Host

    Kinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online. 

    She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women — because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that. 

    As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers. 

    https://kinseymachos.com/

    Instagram: @kinseymachos

    Facebook: @kinsmachos

    Thanks for listening!

    Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.

    Do you have some feedback or questions about this episode? Leave a comment in the section below!

    Subscribe to the podcast

    If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.

    Leave us an Apple Podcasts review

    Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

    13 min
  • The Difference Between Coaches That Create Impact & Coaches That Stay Stuck

    If you want to build an impact-driven coaching business, it requires you to focus on daily impact-driven activities. How you spend your time ‘building’ your business will determine how big of an impact you’ll have with your audience, with your clients, and within your industry. Getting lost in things that do not matter will keep you stuck and prevent you from the business of your dreams.

    Do not miss these highlights: 

    02:54 What are you spending your time on with your clients? 

    03:14 The more complex you make things while scaling up the business, the worse things become. 

    03:51 Misconceptions about what's required to grow a coaching business. 

    04:06 Business that yields results, this is where we get into what actually matters, and what does not matter.

    05:57 An impact-driven coaching business is a vehicle for change. It is changing the lives of your clients. 

    06:21 It's the ripple effect that occurs when they also change what happens to the people around them. 

    07:32 Operate from the space of “I'm here to create a change,” “I'm ready to get clients.” 

    08:52 Becoming a better coach is working with people more, and more. 

    10:10 Focus on the heart, focus on the transformation and focus on the service. 

    10:38 People will see your honesty in what you do. And that you're clear and compelling in your message.

    The “poolside profit plan”, which you can go there now and register for the upcoming five-day challenge where she will show you how to do these things.

    Poolside Profit Plan: https://www.poolsideprofitplan.com/  

    About the Host

    Kinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online. 

    She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women — because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that. 

    As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers. 

    https://kinseymachos.com/

    Instagram: @kinseymachos

    Facebook: @kinsmachos

    Thanks for listening!

    Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.

    Do you have some feedback or questions about this episode? Leave a comment in the section below!

    Subscribe to the podcast

    If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.

    Leave us an Apple Podcasts review

    Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

    13 min
  • Design A Lead Generation Strategy That Feeds You Clients On Demand

    Join Kinsey Machos and Jenny Beecher to learn the most simple, uncomplicated strategy for lead generation. This is one of the core concepts of converting high-end clients with your social media content. If you’ve been confused about what lead generation is, how to implement it, and how to get it to work for you so you can effortlessly enroll clients on a consistent basis, you’re going to get a lot out of this episode. 

    Do not miss these highlights:

    11:14 Lead Generation Strategy is an idea of generating interest for a product or service, but removing the pressure to feel like you have to make sales today. It's just fun. 

    13:00 Start making sure that your current assets, your storefront, is going to be that first  

    step in generating interest. 

    17:23 Remove barriers and just start building relationships. 

    19:32 Just being very clear. This is who I helped, and this is what I helped them with. 

    24:56 Important, your energy, your rhythm. you being present in the process is the deal maker, or the absence of that is the deal-breaker. 

    28:55 Different pathway formulas to grow your business. 

    About the Host

    Kinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online. 

    She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women — because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that. 

    As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers. 

    https://kinseymachos.com/

    Instagram: @kinseymachos

    Facebook: @kinsmachos 

    Thanks for listening!

    Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.

    Do you have some feedback or questions about this episode? Leave a comment in the section below!

    Subscribe to the podcast

    If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe to your favorite podcast app.

    Leave us an Apple Podcasts review

    Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

    45 min
  • The Self-Coaching Protocol

    In this episode featuring Jenny Beecher, they discuss how important it is to take a step back re-evaluate where you are at as an entrepreneur. Self-coaching is essential to our business as it stops the continuous drive forward. When we learn how to coach ourselves we become better problem-solvers and in better control of our business!

    Check 10k Content Collective for more info: www.kinseymachos.com/10k

    Do not miss these highlights:

    01:02 What is self coaching? What does this idea of self coaching mean? And how should people be using it in their businesses or even in their lives? As a tool for success?

    02:16 Self coaching is something that we use to really hit the pause button on this drive forward. As entrepreneurs, as coaches, it's like you really you want to just keep going and fixing and problem solving.

    03:46 Separating from that old mindset, self coaching and getting coaching, right, go in the vein of being able to go inward and be like, hang on, how am I creating this drama for myself?

    05:58 Self trust, that's such a big important concept there and slacking in so many people.

    07:12 10k content collective, and it combines coaching curriculum and community. And through those three elements, we help you attract high end clients consistently using our unique method for content creation.

    08:10 What the process is, is we dive in, and we start with looking at what is going on just this simple, what's going on. And I think that this is where a lot of people will traditionally journal, step into that like meditative piece and just kind of be aware and observe.

    10:07 Jenny is really good at dropping into you, as a listener, right, dropping into our claims, dropping into people and really recognizing like, yes, we give you a simple path, but like, I know, you're gonna come up with self barriers there.

    13:12 The problems that we see people wanting to focus on are ones that are so far out in the periphery and so irrelevant. They don't matter.

    16:20 We have self coaching, and we also have coaching calls that you come to when the self coaching isn't doing it for you, or in addition to right because it you are still hard wired a certain way.

    18:07 I think I think there's always these scenarios where we have clients and 10k that are presenting these perceived problems, and were able to walk them through it.

    21:40 So it's understanding how to unlock this part of the journey for yourself.

    About the Host

    Kinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online. 

    She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that. 

    As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers. 

    https://kinseymachos.com/

    Instagram: @kinseymachos

    Facebook: @kinsmachos

     Thanks for listening!

    Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.

    Do you have some feedback or questions about this episode? Leave a comment in the section below!

    Subscribe to the podcast

    If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.

    Leave us an Apple Podcasts review

    Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

    26 min

About The Category Queen Show

From the publisher's feed

For more information visit kinseymachos.com