The Course Creator Show

Welcome to the 2022 Wrap Up: A 3-part series where I’m looking back over what’s happened throughout the year, the top milestones achieved in my own business, lessons learned, and predictions for 2023. 

Tune in for the last part of the series, where I’m diving into my goals and priorities for 2023, predictions I’m making, and overall trends I’m noticing in the industry. 

If you’ve enjoyed this series, make sure to send me a DM on Instagram (@gemma.bonhamcarter) and let me know how YOUR 2022 has gone. I’d love to hear about it, plus the goals you have for 2023! 

Alright - let’s dive in! 

---

Want to learn more about creating and launching your online course? Sign up for my free training here: https://learn.gemmabonhamcarter.com/class 

If you’re an experienced course creator, my program Passive Project might be the right next step if you’re ready to go evergreen. Send me a DM on Instagram (@gemma.bonhamcarter) for more information on our next enrollment! 

---

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Support the show

Welcome to the 2022 Wrap Up: A 3-part series where I’m looking back over what’s happened throughout the year, the top milestones achieved in my own business, lessons learned, and predictions for 2023. 

Tune in for part two, where I’ll dive into the lessons learned from 2022. I’m taking you through what flopped, what failed, and what I’m letting go of! 

If you’ve been enjoying this series, make sure to send me a DM on Instagram (@gemma.bonhamcarter) and let me know how YOUR 2022 has gone. I’d love to hear about it, plus the goals you have for 2023! 

Alright - let’s dive in! 


---

Want to learn more about creating and launching your online course? Sign up for my free training here: https://learn.gemmabonhamcarter.com/class 

If you’re an experienced course creator, my program Passive Project might be the right next step if you’re ready to go evergreen. Send me a DM on Instagram (@gemma.bonhamcarter) for more information on our next enrollment! 

---

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Support the show

Welcome to the 2022 Wrap Up: A 3-part series where I’m looking back over what’s happened throughout the year, the top milestones achieved in my own business, lessons learned, and predictions for 2023. 

Tune in for part one, where I’ll dive into my highlight reel. I’m going to review the top 10 (mostly) business milestones I achieved in 2022. 

Enjoy!

---

Want to learn more about creating and launching your online course? Sign up for my free training here: https://learn.gemmabonhamcarter.com/class 

If you’re an experienced course creator, my program Passive Project might be the right next step if you’re ready to go evergreen. Send me a DM on Instagram (@gemma.bonhamcarter) for more information on our next enrollment! 

---

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Support the show

People keep making these email marketing mistakes that are KILLING their course launches! 

Whether you are gearing up to live launch your course or writing an evergreen funnel to sell your course on autopilot, there are always a lot of emails to write. 

Here’s the truth: the more emails you send, the more sales you will make. 

I’ve seen it over and over again in my own business and in the hundreds of course launches I’ve mentored for my students. 

BUT – the biggest mistake I see entrepreneurs make is that they send the same style of email – usually pretty salesy ones with the main features of the offer – and that’s it.

So how can you write emails that are more thought provoking and appeal to all the different buyers in your audience? 

I’ve got the best way to think about it. 

You need to write your emails for every character in Friends. 

Yep, the TV show. 

(Psst - I’m a diehard Friends fan. I crush it in Friends trivia every single time). 

When you do this, you’ll create a varied set of emails for your launch that will come across as interesting, dynamic, and ultimately lead to more opens, more clicks, and more sales. 

Tune in to this episode to learn how to write your launch emails for each Friends Character. 

---

Wanna know how to get MORE sales on autopilot without offering a huge discount on your course? Then snag the free training here:  learn.gemmabonhamcarter.com/evergreen/

Wanna know what sales emails look like from a $100K launch? Here are the exact emails I used: learn.gemmabonhamcarter.com/emails/

Ready to launch your first online course? I’ve got a free class with your name on it. Sign up to learn how to identify your profitable course idea, get it launched, and find out how I went from $0 → $500k/year in courses: learn.gemmabonhamcarter.com/class/

---

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Support the show

True story: I have not had a zero dollar day in my business since January 1, 2020.

That’s right - I make sales every single day. 

And on top of that, I’ve had consistent revenue growth year over year, having now sold well into the 7-figures in online course sales.

How has that all happened? 
How do I have money flowing in every day? 

It’s thanks to having multiple revenue streams in my business. 

Tune in to this episode where I share what streams of income I have created in my business, which earn me the most, and what I’ve cut out! 

---

Wanna know how to get MORE sales on autopilot without offering a huge discount on your course? Then snag the free training here:  learn.gemmabonhamcarter.com/evergreen/

Wanna know what sales emails look like from a $100K launch? Here are the exact emails I used: learn.gemmabonhamcarter.com/emails/

Ready to launch your first online course? I’ve got a free class with your name on it. Sign up to learn how to identify your profitable course idea, get it launched, and find out how I went from $0 → $500k/year in courses: learn.gemmabonhamcarter.com/class/

---

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Support the show

If you are an established entrepreneur, what happens to your business when you launch an online course? 

If you run a service based business, or do 1:1 coaching, or even own a physical product business, what are the side effects of also becoming a course creator?

Are people going to think you’re changing your business entirely?

Will you lose high ticket 1:1 customers, because you’re selling something cheaper?

Will you stop getting coaching clients because they can learn what you know in a course? 

Will the rest of your offers stop selling? 

These are all very real questions that I get from students all the time. 

So let’s talk about what REALLY happens when you come to the market with a new course…
 
---

Wanna know how to get MORE sales on autopilot without offering a huge discount on your course? Then snag the free training here:  learn.gemmabonhamcarter.com/evergreen/

Wanna know what sales emails look like from a $100K launch? Here are the exact emails I used: learn.gemmabonhamcarter.com/emails/

Ready to launch your first online course? I’ve got a free class with your name on it. Sign up to learn how to identify your profitable course idea, get it launched, and find out how I went from $0 → $500k/year in courses: learn.gemmabonhamcarter.com/class/

---

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Support the show

Want to build an evergreen funnel to sell your course more consistently?

I have been using evergreen funnels in my own business since 2017 to sell my online courses. I have tested it all - the good, the bad, and the icky. 

We’re diving into some math in this one. Understanding some of these numbers will make you feel a heck of a lot more confident with your own funnels. 

In this episode I’m going to share with you

• My own conversion rate for a funnel where I sell a $1k program
• The difference between short and long term conversion rates (this is super important)
• And how I’ve made a paid ads strategy work, despite rising costs 

Want to learn more about The Passive Project’s Evergreen Accelerator? Head here for all the details: https://gemmabonhamcarter.com/evergreen-accelerator 

---

Wanna know how to get MORE sales on autopilot without offering a huge discount on your course? Then snag the free training here:  learn.gemmabonhamcarter.com/evergreen/

---

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Support the show

Hate live launching? Feeling the stress and overwhelm of that launch-to-launch rollercoaster when you are trying to grow your course sales? And even worse, watching the guru entrepreneurs making easy 6 and 7-figure launches and trying to copy their strategies?

In this episode I’m going to share… 

• Why relying on live launches alone is a crappy strategy as a course creator
• Why there’s more to the story behind those big launches (and what to look out for)
• And the 3 strategies of the bigger “system” you can build to really gain momentum and growth in your business 

Interested in learning more about The Passive Project’s Evergreen Accelerator, click here for details: https://gemmabonhamcarter.com/evergreen-accelerator

---

Wanna know how to get MORE sales on autopilot without offering a huge discount on your course? Then snag the free training here:  learn.gemmabonhamcarter.com/evergreen/

---

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Support the show

Dani Paige - a Canadian freelancer - built her copywriting business after realizing she needed out of her 9-5 job. A few years in, she was booked solid with 1:1 copywriting work for online creatives and knew that the only way to scale her revenue was to add a 1:many offer into the mix. 

Enter: Sales Page Prep School.

Dani launched her flagship course to help people learn how to write personality-popping (and conversion driven) sales pages. Using the strategies and approach inside my program, Course Creator School, she has now launched it twice, brought in $30k in additional revenue into her business, and has taken it evergreen. Talk about a dream student! 

Tune in to this episode to hear about her course launch journey, but also her take on my “rapid fire” questions, like… 

• The best subject line she’s ever used
• The number one thing everyone should have on their sales page
• The thing she wished she hadn’t done in her business
• Her vision of what a “dream business” looks like (and how she’s getting there)

Enjoy!  

Follow Dani here:

Website: https://danipaige.com/ 

Instagram: https://www.instagram.com/danipaige.online/ 

Improve Your Sales Page: FREE TRAINING: https://offers.danipaige.com/freetraining

---

Ready to launch your first online course? I’ve got a free class with your name on it. Sign up to learn how to identify your profitable course idea, get it launched, and find out how I went from $0 → $500k/year in courses: https://learn.gemmabonhamcarter.com/class/

---

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Support the show