The Course Creator Show

Have you tried launching a course, but got crickets? 

That’s the worst feeling. It can be disheartening to put a new product out into the world and not make any sales. 

But instead of throwing in the towel or thinking that your course was a bad idea, tune in to this episode to learn the biggest reasons why most course launches flop. Understanding these could be a total game changer for your business! 

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Subscribe to the podcast so you never miss an episode: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672
Are you on my email list? It’s where I send out my best content, stories, freebies, and business-building advice. Get on the list here: https://learn.gemmabonhamcarter.com/list/ 

Support the show by leaving a rating/review, sharing it on Instagram, or sending it to your biz bestie. Thanks! 

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Thinking about using AI to create your content? Already using ChatGPT to help you with social media captions? 

I get it - it’s a useful tool for sure.

But before you go any further, tune in to this episode to hear how to think about your content strategy so you can stand out. 

Because with AI tools will come more creators, more content, and more noise.

You’ll need to know how to differentiate yourself in order to grow an audience, captivate them, and make the sale. 

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Subscribe to the podcast so you never miss an episode: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672
Are you on my email list? It’s where I send out my best content, stories, freebies, and business-building advice. Get on the list here: https://learn.gemmabonhamcarter.com/list/ 

Support the show by leaving a rating/review, sharing it on Instagram, or sending it to your biz bestie. Thanks! 

Support the show

I saw an ad recently that claimed you could “Create a course in 5 minutes using AI”.

Sure, you could theoretically do that. 

• But would it sell? 
• Would it be a transformation program for your students? 
• Would it be a leverageable asset in your business you could sustainably scale to 6-figures or more a year? 

Absolutely NOT. 

Tune in to this episode to hear my take on this bogus clickbait claim, what DOES make a course successful, and how I think we CAN leverage AI in an effective way. 

This is a short and juicy episode. Click ‘listen’ now!

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Don’t you love going behind the scenes in someone’s business?

That’s exactly what I’m doing today. I’m sharing all the lessons I learned from my recent $150k launch of my program, The Passive Project. 

Inside this episode, you’ll hear about what worked, what flopped, the lessons we learned, and ALL the numbers. 

Ready? Let’s deep dive into this one – 

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Subscribe to the podcast so you never miss an episode: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672
Are you on my email list? It’s where I send out my best content, stories, freebies, and business-building advice. Get on the list here: https://learn.gemmabonhamcarter.com/list/ 

Support the show by leaving a rating/review, sharing it on Instagram, or sending it to your biz bestie. Thanks! 

Support the show

We’re turning the tables today! I was recently interviewed by John Ainsworth on his show, The Art of Selling Online Courses. Our conversation was such a good one, that I knew I needed to share it here with all of you. 

In this episode, I’m covering: 

• The ins and outs of my own online course business
• How to craft a no-brainer offer to sell to your audience
• The S.O.L.D. Method I teach my students inside of Course Creator School 
• Webinars … and whether you really need to use them 

If you want to launch your own online course, this is a must-listen episode.

Enjoy! 

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Want to catch more from John? 

Tune in to his podcast: The Art of Selling Online Courses: https://datadrivenmarketing.co/podcast/
Download his lead magnet: Profit Report: https://datadrivenmarketing.co/profit-increase-report/

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Subscribe to the podcast so you never miss an episode: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672
Are you on my email list? It’s where I send out my best content, stories, freebies, and business-building advice. Get on the list here: https://learn.gemmabonhamcarter.com/list/ 

Support the show by leaving a rating/review, sharing it on Instagram, or sending it to your biz bestie. Thanks! 

Support the show

In this episode, I have my long-time business friend Erin Trafford as a featured Guest Expert. Erin is a Podcast Network CEO who specializes in podcast strategy, production, and promotion. Fun fact? She produced over 200 podcasts in 2022. 

Erin’s background in radio and broadcasting paved the way to what she does today, as the Executive Producer and Founder of the Story Studio Network.

In this episode, Erin and I talk about: 

• Why podcasting can be an invaluable asset to your personal brand business
• The podcasting VS video debate and which side we land on (and why) 
• Two questions you need to ask yourself when conceptualizing your potential show 
• How podcasting can fit within the landscape of social media and email marketing 
• Growing your podcast audience and reach 

… and other incredible gems that Erin shared (you won’t want to miss her tip on how to use YouTube to expand the reach of your show! My mind was BLOWN). 

Erin’s new program, Ready to Record, is an incredible opportunity for anyone who is interested in launching a podcast or wants to make their current show more successful. 

Click here to sign up for her free training: https://gemma003--erintrafford.thrivecart.com/ready-to-record-april-2023/640ca7e0f90a0/

Click here to check out the program: https://gemma003--erintrafford.thrivecart.com/ready-to-record-april-2023/640ca7f2f90a1/

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Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Support the show

After podcasting for 4 years, what would I do differently? 

In this episode, I’m taking you through the mistakes I’ve made, lessons I’ve learned, and what I’ve done right after publishing 140+ episodes of this show. 

If you are thinking of starting a podcast, or have one already, this will be a valuable show to tune in for! 

Let’s roll the tape - 

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Want to get on the waitlist for my friend Erin Trafford’s podcasting program, Ready to Record? It’s launching soon! 

Click here to sign up for her free training: https://gemma003--erintrafford.thrivecart.com/ready-to-record-april-2023/640ca7e0f90a0/) 
Click here to check out the program: https://gemma003--erintrafford.thrivecart.com/ready-to-record-april-2023/640ca7f2f90a1/

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Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Support the show

Becky Launder is the founder of Modern Direct Seller - providing training, strategy, and systems to help direct sellers grow their businesses faster.

She is also a member of our community, The Passive Project.

In this interview, Becky shares:

• How (and why) she transitioned from direct sales to courses 
• The different revenue streams that have evolved in her business over time (including which two are the most profitable, and which one her husband and business partner hates!) 
• How she is incorporating corporate clients, consulting, software, and licensing into her business 
• The top ways she plans on marketing her membership this year, to keep it growing past the 500 member mark
• … and more! 

Tune in to this episode to hear it all and go follow Becky over at www.moderndirectseller.com  and https://instagram.com/moderndirectseller 

If you want to join The Passive Project like Becky (our program for experienced course creators), visit www.getpassiveproject.com.

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Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Support the show

Laura Lopuch is a cold email maverick. She helps solopreneurs send cold and pitch emails that sell naturally.

She was also a member of our program, The Passive Project.

In this interview, Laura shares
How (and why) she transitioned from copywriter to cold pitch expert
What cold pitches even are, and why they work so well to grow your audience at any stage in business 
The difference between a cold sales email versus a cold pitch email 
Over 5 different types of cold pitch emails you can use (these go way beyond simple podcast pitches!)
Why she set a specific goal of making $200k a year working 12 hours a week 
How she built an evergreen funnel before her latest maternity leave, and what she plans on tweaking with it now that she’s back to work

Tune in to this episode to hear it all.

If you want to join The Passive Project like Laura (our program for experienced course creators), visit www.getpassiveproject.com. 

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• Laura's website: www.lauralopuch.com
• Laura's Instagram: https://www.instagram.com/lauralopuch/
• Laura's email templates: http://www.lauralopuch.com/gemma

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Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Support the show

I have followed Vanessa Lau online for years (she’s always been on top of the game when it comes to social media) and last week she announced that she’s taking a potentially permanent sabbatical from her business.

Here’s the article where she makes the announcement: https://vanessalau.co/sabbatical/ 

After reading her announcement, it got me thinking about the pattern of other “big time” entrepreneurs who have quit or left their businesses.  

I have huge respect for Vanessa that she put her happiness, well-being and health first *BUT* I also think there are some lessons to be learned here.

So, I turned on my microphone and recorded this episode.

Tune in to hear what I think about the situation, the quitting pattern I’ve noticed, and how we can ask ourselves some key questions to ensure we’re building businesses that align with what we want our lives to look like.

Let’s dive in –

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Link to Vanessa’s announcement: https://vanessalau.co/sabbatical/ 

Vanessa’s Instagram: https://www.instagram.com/vanessalau.co/ 

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Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Support the show