You’ve seen the insane online course success stories. The 6-figure launches. The passive income potential. 

But how does it actually happen? Are these really real people having these massive successes?

Well… the answer is yes.

On today’s show, we have my friend Abbey Ashley sharing her story. Abbey went from from starting a VA business at 8 months pregnant, to launching her first course, and then building it to a half-million dollar launch within the span of a few years.

You’ll learn… 

• Why her first launch was a flop and what she would never do again
• How often she launches her course
• Her juiciest tips for building an email list
• And more!

Tune into today’s episode and get ready to be crazy inspired by this mama of two from Missouri.

Freebie of the week: Rapid List Building Guide

Want to grow your email list?

Get the top strategies from 20 online marketing experts like Jenna Kutcher, Jill Stanton, Tyler McCall so many others!

Learn the HIGHEST converting strategies so you don’t waste time on things that don’t work, and you build that list of raving fans.

Download it here: https://thesweetestdigs.lpages.co/list-building-guide/

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/ca/podcast/the-passive-project/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Want to see more of Abbey?

• Snag Abbey’s FREE VA Checklist here: https://www.thevirtualsavvy.com/checklist

Support the show

Digital entrepreneurs usually fall into one of two camp

The live launch camp.

Or the evergreen camp.

But there is a big problem with choosing just one approach to sell your course, membership, or digital offer. 

If you only do live launches or only do evergreen funnels, you are missing out on a GIANT group of potential buyers.

I have been able to utilize both approaches in my business using the Hybrid Marketing Method. 

Tune in to this episode to learn what the Hybrid Marketing Method is and how I have used it to (easily!) make more income and scale my sales. 

Snag a spot in my FREE class --> Make Mo’ Money, Honey: How to Scale Your Digital Product Biz: https://thesweetestdigs.lpages.co/pp-webinar/

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/ca/podcast/the-passive-project/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Support the show

Do you sell service and think that you might want to add passive income into the mix?

Are you unsure about how you can make that transition?

Well, my Gemma Bonham-Carter team member and right-hand-gal, Samantha Ste Marie, is here to talk about how she started freelancing, how she got her first few clients, our journey working together, and how she has started making the transition into passive income in her business.

Samantha has over six years of experience offering digital marketing services to entrepreneurs and business owners, and after hitting her first six-figure year in her business, she decided to start coaching other aspiring freelancers to do the same!

On the show today, Samantha is dishing on:

• Her journey as a freelancer, and how it started with her getting fired
• How she got her first few clients
• Traditional marketing methods that people tend to shy away from, but are actually really effective
• Her transition into passive income and how simple it can be

If it sounds juicy that's because it is! 

Tune in for the full interview with the my right-hand-gal, Samantha Ste Marie.

52 Prompts:

How would it feel to have an email list full of superfans who always opened YOUR emails? All it takes is 20 minutes a week. 20 minutes to craft an incredibly valuable and engaging email that will turn those subscribers into your superfans.

That's why I'm offering you instant access to my 52Prompts and email marketing strategy!

Get it here: https://thesweetestdigs.lpages.co/52prompts/

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/ca/podcast/the-passive-project/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Want to see more of Samantha?

• Visit her website: https://www.samanthastemarie.com/
• Catch her on Instagram: https://www.instagram.com/samanthastemarie
• Download her "One week to your next client" Framework: https://samanthastemarie.lpages.co/client-framework/

Support the show

Do you think blogging is dead?

That it isn’t for serious online entrepreneurs who want to grow an empire?

That it’s too “old fashioned” with all the latest and greatest social media platforms out there?

Well, my friend and incredible business expert Erin Trafford is here to set the record straight.

Erin has over 16 years experience as a media personality, a blogger, a branded content expert, and is now coaching others on how to grow their own blog business. 

On the show today, Erin is dishing on:

• The future state of blogging 
• Why a diversified income is important, but what to start with first
• Whether digital product creators should even bother with a blog
• And how she landed a $40,000 brand deal 

Sound juicy? It is. 

Tune in for the full interview with the one and only, Erin Trafford.

Upcoming Masterclass on January 27th, 2020 at 2:00pm EST!!

Make mo' money, honey: How to scale your digital product biz in 2020

... for coaches, consultants, bloggers & creatives who sell an online course, a membership, or group program.

You'll Learn:

• The 3 critical MISTAKES that result in low sales + a crappy conversion rate (and how to fix them)
   
• How to get more sales INSTANTLY by implementing my Bucket System method
   
• How I run my multiple 6-figure digital product business (so you can swipe my system!)

Snag your seat here: https://thesweetestdigs.lpages.co/live-class/

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/ca/podcast/the-passive-project/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Want to see more of Erin?

• Visit her website: https://www.erintrafford.com/
• Catch her on Instagram: https://www.instagram.com/its.erintrafford/

Support the show

What are the two numbers you should really care about as a digital product based business owner?

What data should you be tracking in order to really move the needle in your business?

How can you have a data-driven mindset, and stop making emotional decisions in your business?

In this week’s episode we are tackling numbers. There are a lot of vanity metrics out there, and I’m going to challenge you to think beyond those. I will share the numbers you actually SHOULD care about, and how you can use those numbers to make a big difference to your bottom line revenue. 

That’s all coming up in this episode of The Passive Project Podcast.

Upcoming Masterclass on January 27th, 2020 at 2:00pm EST!!

Make mo' money, honey: How to scale your digital product biz in 2020

... for coaches, consultants, bloggers & creatives who sell an online course, a membership, or group program.

You'll Learn:

• The 3 critical MISTAKES that result in low sales + a crappy conversion rate (and how to fix them)
   
• How to get more sales INSTANTLY by implementing my Bucket System method
   
• How I run my multiple 6-figure digital product business (so you can swipe my system!)

Snag your seat here: https://thesweetestdigs.lpages.co/live-class/

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Support the show

Wondering how to get started with ads in a way that doesn’t feel intimidating?

Want to know a secretly used ads strategy that basically lets you build your list for FREE (and fast)?

Interested to hear what DOESN’T work when it comes to paid ads?

We are covering all of that - and more - on today’s episode of The Passive Project Podcast.

Beth Anne from Brilliant Business Moms joining us on the show! After starting her first business as an Etsy shop owner, she became a Podcast Host and then eventually starting teaching other mom entrepreneurs business strategy. 

She is now a bonafide FB ads and launching expert and helps her students grow and scale their sales using ads (all during the naptime hustle!). 

Tune in to today’s show where we talk about Beth Anne’s own business story, how she got started with ads, her favorite trick for using ads as a FREE list-builder, and the ad strategies that completely flopped for her.

Hands down, one of my fave interviews we’ve done on the show before. Don’t miss it!  

52 Prompts:

How would it feel to have an email list full of superfans who always opened YOUR emails? All it takes is 20 minutes a week. 20 minutes to craft an incredibly valuable and engaging email that will turn those subscribers into your superfans.

That's why I'm offering you instant access to my 52Prompts and email marketing strategy!

Get it here: https://thesweetestdigs.lpages.co/52prompts/

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/ca/podcast/the-passive-project/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Want to see more of Beth Anne?

• Visit her on Instagram: https://www.instagram.com/brilliantbizmom/?hl=en
• Download her templates: https://brilliantbusinessmoms.com/freebies/

Support the show

Ahhh, 2019. A year of major pivoting for me.

Both of my online businesses look radically different than they did on January 1st. And although the road was bumpy, I am SO glad to be exactly where I am right now. 

From stopping sponsored posts, closing up my online shop, changing my core niche, retiring products and launching new ones, I’m spilling everything in today’s episode.

I want to take you behind the scenes on my thought process on why I made certain decisions this year. Talk you through how to pivot in your own business. And why it’s so important to lean into the things that light you up. 

That’s all coming up in today’s episode of The Passive Project Podcast!

52 Prompts:

How would it feel to have an email list full of superfans who always opened YOUR emails? All it takes is 20 minutes a week. 20 minutes to craft an incredibly valuable and engaging email that will turn those subscribers into your superfans.

That's why I'm offering you instant access to my 52Prompts and email marketing strategy!

Get it here: https://thesweetestdigs.lpages.co/52prompts/

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/ca/podcast/the-passive-project/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Support the show

One of my core beliefs in entrepreneurship is that the more effort you put into your personal development, the more your business will grow.

I can safely say that for me, the more I have focused on improving my health and wellness, my mindset, and making sure I am taking care of myself as a high priority, that my ability to show up as an incredible entrepreneur, make better decisions, and ultimately grow my income and impact have all skyrocketed. 

This past year, one of my main goals was to become more habitual about my physical fitness. I have been able to create new habits for myself where I am getting high intensity exercise every single day, and holy moly, does it ever feel amazing for my body and mind. 

In today’s episode of The Passive Project Podcast, I am really excited to welcome my own health coach Kelly O’Rourke to the show.

Kelly is a transformative health coach, a mama of two little boys, an entrepreneur, and a very thoughtful and inspiring human being. She is literally THE reason I am working out every single day, and loving it. 

On today’s show we are talking about:

• How to prioritize physical fitness 
• The workout program she and I both use
• What our morning routines look like
• The importance of diving into mind, body, and soul health, especially as an entrepreneur

It’s a really good one. Let’s dive in! 

52 Prompts:

How would it feel to have an email list full of superfans who always opened YOUR emails? All it takes is 20 minutes a week. 20 minutes to craft an incredibly valuable and engaging email that will turn those subscribers into your superfans.

That's why I'm offering you instant access to my 52Prompts and email marketing strategy!

Get it here: https://thesweetestdigs.lpages.co/52prompts/

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/ca/podcast/the-passive-project/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Want to see more of Kelly?

• Website: www.theclydeeffect.com
• Instagram: https://www.instagram.com/hellokellyorourke/?hl=en & https://www.instagram.com/thevirtualgymteam/?hl=en
  
  

Support the show

Are you stuck in that 9-5 day job that you really aren’t loving?  

Our guest on today’s show is Luisa Zhou and that her reality too. She had created an incredible engineering career for herself and then felt trapped.

After testing out multiple business ideas, Luisa finally landed on the right one that allowed her to leave her job. Now, Luisa runs LuisaZhou.com, selling courses and group coaching programs that have helped thousands of students go from employee to entrepreneur

And yes, in Luisa’s first 11 months of running this business she created $1.1 million dollars in sales. 

Incredible right?

Luisa is joining us today on The Passive Project Podcast to share:

• The business ideas she tried before she found the right one that stuck
• What being a “coach” really means, and how you might be one without knowing it
• Her launch strategy that took her from an $8000 launch to an $800,000 launch within months
• How her business has evolved since then and what it looks like today

There are so many juicy tips in this episode. It’s a MUST LISTEN! 

Let’s dive in...  

52 Prompts:

How would it feel to have an email list full of superfans who always opened YOUR emails? All it takes is 20 minutes a week. 20 minutes to craft an incredibly valuable and engaging email that will turn those subscribers into your superfans.

That's why I'm offering you instant access to my 52Prompts and email marketing strategy!

Get it here: https://thesweetestdigs.lpages.co/52prompts/

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/ca/podcast/the-passive-project/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Want to see more of Luisa?

Website: https://www.luisazhou.com/

Social:

• facebook.com/luisazhou
• instagram.com/luisa.zhou

Snag her free PDF with my high-level process for building a 6-figure online coaching business and the top 3 mistakes to avoid here: http://luisazhou.com/gift 

Support the show

Instagram. Our favourite love it and hate it social media platform.

You know the power of instagram. You can build your audience, connect with your ideal customer, generate sales, and grow your business in a major way by using it. 

BUT … it can also be incredibly time-consuming, leave you feeling less-than, and frankly, can be hella confusing on what to actually be doing to see results.  

That’s where my friend Tyler McCall comes in.

Tyler is an instagram educator unlike the others. He doesn’t care about your follower count or quick win tactics. He shows his students how to use instagram in a more thoughtful way to meaningfully grow their audience and their business. 

Today Tyler is joining us on The Passive Project Podcast to dive into instagram strategy, share his online marketing savvy, and leave you with some really tangible advice using this tool with intention. 

All of that and more on this episode. Enjoy!

Freebie of the week:

Rapid List Building Guide: https://thesweetestdigs.lpages.co/list-building-guide/

Don't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/ca/podcast/the-passive-project/id1470482672

I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you’re already on my list, you’ll see that I’ll also be sure to alert you to the new episodes as they come out. If you aren’t already on my email list, well babe… what are you waiting for? I can’t wait to be BFFs with you and learn more about your business and goals and life.

So make sure to get your cute butt over there. You can head to: GemmaBonhamCarter.com/besties

Make sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.

Wan to see more of Tyler?

• Instagram: https://www.instagram.com/tylerjmccall/
• Free Roadmap: https://tylerjmccallhq.lpages.co/the-instagram-roadmap/

Support the show