The Course Creator Show

Welcome back to the show! I'm fresh off attending my first in-person business event in years, and wow, what a game-changer it was. If you've been thinking about attending a live event, this episode is going to give you the nudge you need to get out there and make it happen.

I’m sharing all about my experience at Jordan Gill’s Make Your Mark Live event in Dallas, where I not only reunited with old friends but also made some powerful new connections. Networking, collaborating, and getting uncomfortable on stage reminded me of the incredible value of showing up in person. It’s not just about the event itself—it’s the ripple effect of the relationships and opportunities you build that can propel your business forward.

In this episode, I dive into:

• Why in-person events can skyrocket your network and fast-track business growth.
• The importance of stepping outside your comfort zone and embracing the nerves (even if you're a seasoned entrepreneur!).
• The unexpected ways you can make your event experience a win-win, from VIP days to spontaneous revenue-generating opportunities.
• How personal brand entrepreneurs are doing business their own way, and why you should too!

Let’s spill the tea on why these events are worth the time, money, and effort. Ready to hit play?

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People Mentioned:

• Jordan Gill : https://www.instagram.com/systemssavedme
• Chelsea Wallace: https://www.instagram.com/thelaunchcopycoach
• Melissa Litchfield: https://www.instagram.com/litchfieldmedia
• Lindsey Smith: https://www.instagram.com/lindseysmithhhc/ 
• Taryn Rachelle: https://www.instagram.com/thetarynrachelle/ 

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Your Next Steps:

• Work with Me: https://www.gemmabonhamcarter.com/programs
• What I Use to Run My Business: https://gemmabonhamcarter.com/tools
• Launch Your Course (Free Class!): https://learn.gemmabonhamcarter.com/class/
• Build Your Evergreen Funnel: https://learn.gemmabonhamcarter.com/funnel-kit/
• Create Your Brand Book In a Day: https://cart.gemmabonhamcarter.com/brand-book/ 
• Behind-the-Scenes on Instagram: https://www.instagram.com/gemma.bonhamcarter

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What's up, friends? Today, I’m diving into a game-changing tool that’s been keeping me sane, organized, and saving time in my business lately—my business brand book!

Ever feel like you’re juggling a million things—managing social media, creating content, onboarding team members, launching offers, and more? Same here. That’s why I’m sharing the lowdown on my business's secret weapon: a comprehensive brand book.

A brand book is like your business’s ultimate playbook. Think of it as a one-stop shop that captures everything from your brand's aesthetics and messaging to your content strategy and audience insights. Whether you’re delegating tasks to a team member, writing copy, or briefing someone on a new project, having a brand book means all the details you need are in one place.

In this episode, I break down what’s inside my brand book and how you can create one that’ll keep your business running smoothly, help you save time, and reduce stress.

What you’ll learn:

• What exactly a brand book is and why every business needs one.
• A step-by-step breakdown of the sections in my brand book, from brand aesthetics to audience insights.
• How I use ChatGPT and AI tools to help build and populate my brand book.
• The benefits of having a brand book for delegating tasks, maintaining consistency, and speeding up content creation.
• How you can create your own brand book without spending weeks on it.
• Special promo for my masterclass on building your brand book—grab it while it's hot!

Click play and tune in! 

Your Next Steps:

• Brand Book In a Day (BUY HERE): https://cart.gemmabonhamcarter.com/brand-book/ 
• Work with Me: https://www.gemmabonhamcarter.com/programs
• What I Use to Run My Business: https://gemmabonhamcarter.com/tools
• Launch Your Course (Free Class!): https://learn.gemmabonhamcarter.com/class/
• Build Your Evergreen Funnel: https://learn.gemmabonhamcarter.com/funnel-kit/
• Behind-the-Scenes on Instagram: https://www.instagram.com/gemma.bonhamcarter

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What happens when you pack up your life, take your family to the south of France for a year, and attempt to keep your business rolling? Let's just say, things didn’t go quite as planned—but in the best possible way. Your girl is back on the mic, and I’ve got stories, lessons, and some big reveals for you!

After a year of living in Aix en Provence, traveling around Europe, and navigating the ups and downs of working from a different country, I’m finally back home in Canada—and back on the podcast. In this episode, I'm spilling the tea on what life was really like in France, why I unintentionally hit pause on the podcast, and how this incredible year has reshaped my business and personal life.

I’m diving into everything from how our kids adapted to French school, what it was like trying to work amidst the constant pull of travel, and the biggest lessons we took away from our year abroad. And yes, we’re talking about the future—what's next for the podcast, the business, and maybe... another move abroad?

What You’ll Learn:

- Why I took a break from the podcast and what finally brought me back
- The biggest takeaways from our year living in the south of France
- How living abroad changed my family dynamic and our kids’ resilience
- The challenges of running a business with limited work hours and constant travel
- How this experience is influencing my business strategy moving forward
- A sneak peek into upcoming episodes and the exciting new content planned for the fall
- How I’m leveraging AI to run my business on part-time hours

Resources Mentioned in This Episode:

- Doree (Travel Agent): Follow on Instagram at https://www.instagram.com/yololetsgoinsta
- Black Friday in a Box: https://gemmabonhamcarter.com/blackfriday
- Programs to Work With Me: https://www.gemmabonhamcarter.com/programs
- Tools I Use to Run My Business: https://gemmabonhamcarter.com/tools
- Free Class to Launch Your Course: https://learn.gemmabonhamcarter.com/class/
- Evergreen Funnel Building Kit: https://learn.gemmabonhamcarter.com/funnel-kit/
- Follow My Behind-the-Scenes on Instagram: https://www.instagram.com/gemma.bonhamcarter

Support the show

Welcome to a special episode of The Course Creator Show, where I’m joined by my friend and fellow online business owner, Mallory Rowan. Together we tackle some of the most pressing questions our audience has about money management, investments, setting financial goals, and more. We’re pulling back the curtain and having some honest conversations about money. 

In This Episode, You'll Discover:

• The One Thing We'd Tell Our Younger Selves About Money: From the importance of starting investments early to seeking out financial education, hear what we've learned through missed opportunities and hindsight.
• Setting Realistic Financial Goals: Learn strategies to map out your financial future without feeling overwhelmed. We share how breaking down your goals can lead to exciting, not daunting, financial planning.
• Diversifying Your Investments: We delve into how we spread our investments across real estate, stocks, bonds, and more to ensure a balanced and robust portfolio. Discover our approach to risk, reward, and everything in between.
• Growth and Change in Our Money Mindset: Hear how our relationship with money evolved as our businesses grew. From taking bigger risks to learning to trust in the power of financial tools, we share our journey towards a more abundant mindset.
• Beginner-Friendly Investment Options: Just starting to build your portfolio? We've got you covered with beginner-friendly advice and why attending Personal Finance Unlocked could be your next best move.

Special Announcement:

Don't miss your chance to dive even deeper into mastering your personal finance by securing your ticket to our upcoming event, Personal Finance Unlocked. It's more than just a summit - it's your gateway to financial empowerment and a community ready to support your growth. Details and tickets available at https://growthweeklive.com/personal-finance-unlocked

Thank you for tuning in!

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In this episode of The Course Creator Show, we dive deep into the entrepreneurial journey's less spoken about side—why and how entrepreneurs are choosing to 'burn down' their businesses to forge something more sustainable, aligned, and ultimately, more successful. 

Join me, Gemma Bonham-Carter, and guest host Mallory Rowan, as we unravel the layers behind making drastic decisions for long-term gain, sharing our personal experiences and the strategies we've implemented to avoid the dreaded burnout. 
Here's what you'll discover:

• The Cycle of Entrepreneurial Renewal: We kick things off by discussing the phenomenon of de-scaling and why some entrepreneurs are choosing to step back or start anew. It's about understanding the signs and preparing for a reset before it's too late.
• Building with Intention: Learn how to create a business that doesn't just survive but thrives—without the need for constant oversight. We'll share insights into making strategic decisions that ensure your business aligns with your personal and financial goals.
• Three Pillars to a Resilient Business:
  • Staying Aligned: Discover why chasing the next big thing might lead to burnout and how staying true to your values and vision can build a more fulfilling and financially stable business.
  • Seeing Your Business as a Piece of Your Financial Puzzle: We'll discuss how integrating your business goals with your personal finance strategy can keep profit margins healthy and ego-driven decisions at bay.
  • Avoiding the Identity Trap: Find out how to build a brand and products that allow you the freedom to evolve without being pigeonholed into a single identity or market.
• Real Talk on Revenue and Investments: Diving into the nitty-gritty of why it's not just about the money you make but the money you keep and grow. We'll share our personal strategies for dumping profits into investments that matter.

Whether you're contemplating a significant change in your business, looking to start on the right foot, or simply seeking ways to prevent burnout, this episode is packed with real-world insights and actionable advice. Tune in to "Burn It Down and Build It Better" and discover how to transform your entrepreneurial journey into one of purpose, profit, and personal freedom.

And grab your ticket to our upcoming virtual event, Personal Finance Unlocked, happening April 8-12, 2024. Free tickets available here: https://growthweeklive.com/personal-finance-unlocked 

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Want more? 

Check out our popular programs: https://gemmabonhamcarter.com/programs

Free Training: Turn your expertise into an online course: https://learn.gemmabonhamcarter.com/class/

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Remember, you can tune in to The Course Creator Show on all major podcast platforms, including Spotify and Apple Podcasts. If you enjoy the episode, I would appreciate it if you could leave a review and share it with your friends.

Thanks for your support, and I can't wait for you to listen!

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Subscribe to the podcast so you never miss an episode: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672
Are you on my email list? It’s where I send out my best content, stories, freebies, and business-building advice. Get on the list here: https://learn.gemmabonhamcarter.com/list/ 

Support the show by leaving a rating/review, sharing it on Instagram, or sending it to your biz bestie. Thanks! 

Support the show

In this episode of The Course Creator Show, we take a momentary pivot from our usual discussions on generating income to focus on what happens after the money is made. Gemma delves into personal financial management strategies that are crucial for not just course creators but anyone looking to take control of their financial future.

In this episode, we uncover:

Flipping Your Thinking Around Investing:
Discover the 'Profit First' methodology and how applying this principle to personal finances can be a game-changer.
Hear about Gemma's personal journey starting with just $50 a month towards RRSP investments.
It's not the amount that counts but the habit, discipline, and mindset shift that sets you on the path to financial security.

The Power of Goal Setting:
Learn how setting specific financial goals can significantly increase your chances of achieving them. Goal setting isn't just motivational fluff; it's a concrete strategy for financial success.
Be inspired by personal stories, including how Gemma set a $10K savings goal in university and saving up daycare costs to go full-time with her business.

Whether you're just starting with $50 or you're ready to invest $5,000, the journey towards financial mastery begins with a single step. This episode isn't just about understanding money; it's about transforming your relationship with it.

Join us at Personal Finance Unlocked, a free 5-day event for entrepreneurs, to dive deeper into strategies that could change your financial life forever. 

For more details and to secure your spot, visit our website at https://growthweeklive.com.

Don't miss this transformative discussion that bridges the gap between making money and mastering it. Tune in now for an episode that might just change the way you view your finances forever.

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Want more? 

Check out our popular programs: https://gemmabonhamcarter.com/programs

Free Training: Turn your expertise into an online course: https://learn.gemmabonhamcarter.com/class/

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Remember, you can tune in to The Course Creator Show on all major podcast platforms, including Spotify and Apple Podcasts. If you enjoy the episode, I would appreciate it if you could leave a review and share it with your friends.

Thanks for your support, and I can't wait for you to listen!

---

Subscribe to the podcast so you never miss an episode: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672
Are you on my email list? It’s where I send out my best content, stories, freebies, and business-building advice. Get on the list here: https://learn.gemmabonhamcarter.com/list/ 

Support the show by leaving a rating/review, sharing it on Instagram, or sending it to your biz bestie. Thanks! 

Support the show

Imagine what your life could look like if you made the decision to take action on what you truly desire? 

Whether you want to make a big move like changing countries, start a business, or simply have the time to sip a hot coffee alone quietly every morning - this episode is for you. Because although it’s a cliché, life really is short, and creating the life you want is going to fill you with the energy that comes from spending more time in your zone of genius and sharing your gifts with the world.

In this episode, we’re sharing an interview Gemma did on The Fatigue Fixer podcast hosted by Sarah Vadeboncoeur. Gemma shares what prompted her to leave her 9-5 job in public health to start an online business that’s now making 7 figures. She shares what gave her the confidence to move her family abroad and what lessons and habits she wants to bring back from her time in France (besides the delicious croissants!). 

This is a great interview and we’re excited to share it here on The Course Creator Show. Thanks to the Fatigue Fixer podcast and the Story Studio Network! 

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Want more? 

Check out our popular programs: https://gemmabonhamcarter.com/programs

Free Training: Turn your expertise into an online course: https://learn.gemmabonhamcarter.com/class/

---

Remember, you can tune in to The Course Creator Show on all major podcast platforms, including Spotify and Apple Podcasts. If you enjoy the episode, I would appreciate it if you could leave a review and share it with your friends.

Thanks for your support, and I can't wait for you to listen!

---

Subscribe to the podcast so you never miss an episode: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672
Are you on my email list? It’s where I send out my best content, stories, freebies, and business-building advice. Get on the list here: https://learn.gemmabonhamcarter.com/list/ 

Support the show by leaving a rating/review, sharing it on Instagram, or sending it to your biz bestie. Thanks! 

Support the show

In this episode of The Course Creator Show, Gemma sits down with one of her students, Paula Crossfield. Paula is the Founder of Weave Your Bliss, a business for spiritually-minded entrepreneurs. She used Gemma’s Black Friday in a Box program and broke all the records making $94K in sales… in a week!

Tune in to this episode to hear how she did it, what products she sold, the marketing strategy she leaned into, and how she got the campaign completely organized before heading off to India while the promotion was taking place. 

If you want to run your own Black Friday campaign, this is a do-not-miss episode.

Connect with Paula on her podcast: https://www.weaveyourbliss.com/podcast

And below: 
On her website: https://www.weaveyourbliss.com/
On Instagram: https://www.instagram.com/weaveyourbliss/

If you want to run your own Black Friday in a Box campaign, grab Gemma’s program: https://learn.gemmabonhamcarter.com/black-friday-in-a-box/

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Want more? 

Check out our popular programs: https://gemmabonhamcarter.com/programs

Free Training: Turn your expertise into an online course: https://learn.gemmabonhamcarter.com/class/

---

Remember, you can tune in to The Course Creator Show on all major podcast platforms, including Spotify and Apple Podcasts. If you enjoy the episode, I would appreciate it if you could leave a review and share it with your friends.

Thanks for your support, and I can't wait for you to listen!

---

Subscribe to the podcast so you never miss an episode: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672
Are you on my email list? It’s where I send out my best content, stories, freebies, and business-building advice. Get on the list here: https://learn.gemmabonhamcarter.com/list/ 

Support the show by leaving a rating/review, sharing it on Instagram, or sending it to your biz bestie. Thanks! 

In this episode of The Course Creator Show, Gemma dives into the reality of today's online course marketplace - it's more crowded than ever. With AI and the surge of content, standing out is not just a strategy; it's a necessity. 

In this episode, we discuss:

• Navigating the Crowded Digital Space: Understanding the impact of AI on content creation and how it has transformed the online course landscape.
• Identifying the Problem Your Course Solves: The importance of addressing a specific, pressing problem or pain point, with examples of how narrowing your focus can significantly impact your success.
• Crafting Your Unique Selling Proposition (USP): How to differentiate your course from the competition by integrating your personal brand and delivering a unique value proposition.
• Demonstrating Financial Impact: Strategies for showcasing the tangible financial benefits of your course to potential students, highlighting the importance of results-driven offerings.
• Knowing Your Target Audience: Tips for pinpointing an audience with the means and readiness to invest in your solution, including insights on targeting solution-aware prospects.
• Playing to Your Strengths: Encouragement to embrace and leverage your natural talents and preferences in marketing and content creation, whether that's writing, speaking, organizing events, or engaging on social media.

This episode is a goldmine for course creators feeling the heat of competition. It's packed with actionable advice on how to stand out, connect with the right audience, and capitalize on your unique strengths. Whether you're refining an existing course or launching a new one, these insights are designed to guide you toward more impactful and profitable course creation.

Tune in now for strategies that work, and start carving your own lane today! 

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Want more? 

Check out our popular programs: https://gemmabonhamcarter.com/programs

Free Training: Turn your expertise into an online course: https://learn.gemmabonhamcarter.com/class/

---

Remember, you can tune in to The Course Creator Show on all major podcast platforms, including Spotify and Apple Podcasts. If you enjoy the episode, I would appreciate it if you could leave a review and share it with your friends.

Thanks for your support, and I can't wait for you to listen!

---

Subscribe to the podcast so you never miss an episode: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672
Are you on my email list? It’s where I send out my best content, stories, freebies, and business-building advice. Get on the list here: https://learn.gemmabonhamcarter.com/list/ 

Support the show by leaving a rating/review, sharing it on Instagram, or sending it to your biz bestie. Thanks! 

Support the show

Support the show