This episode I’m talking to Australian artist Emily Raubenheimer about pricing. Emily shares insights into her pricing strategies, emphasizing the importance of trial and error, considering market factors, and adjusting prices based on time, materials, and additional costs like packing and shipping. She also highlights the significance of maintaining consistent pricing across different sales platforms and balancing quick-selling, lower-cost items with more expensive, time-intensive works.

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This episode I talk to Peter Aitken from Wentworth Galleries about pricing artworks. We delve into the complexities of pricing art, highlighting the need to balance market demands and the perceived value of the work. Peter explains the strategy of "proving the market" by gradually increasing prices and ensuring consistent sales. We also discuss some of the differences in pricing approaches between galleries and artists, the role that context, experience, and audience play in determining the price of artworks.

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In this episode I talk to Madeline Simson, a Melbourne-based artist specialising in acrylic still lifes featuring citrus fruits, table spreads, and Australian birds. Madeline shares her recent transition from a career in illustration and graphic design to becoming a full-time artist. We discussed the  the importance of having a supportive network of friends and family and Maddy talked about the steps she took to get to this point including creating bodies of work and organising her own art shows, which boosted her confidence and exposure. I love that Maddy has a plan to keep exploring and growing her work, and I can’t wait to see what the next few years bring for her!

You can find  Madeline Simson here

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This episode I discuss the challenges and upsides of making art your full time career with Australian landscape Artist Johnny K. We delved into the realities of transitioning from a secure corporate job to becoming a full-time artist. Johnny shared his journey discussing aspects like goal setting and financial planning and the role they played in the move, as well as the importance of being able to talk things through with friends, peers and gallery advisors. I really appreciated Johnny talking about the struggles he faced early on in his career and the way he is able to see these as beneficial, contributing to his growth and the appreciation for his success. 

You can find Johnny K here

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This episode I’m talking with Jen Sievers about prints. I thought Jen would be an absolute font of knowledge on this topic because she is a NZ based artist who has recently launched a course on prints, and she has also successfully been selling her own for years in Aus and NZ. We chat about some of the challenges and benefits as well as some of the practical aspects like scanning and choosing reliable printing partners. We discuss the (maybe outdated) notion that prints will devalue originals and Jen counters with some great points about how having prints can help an artist remain accessible to a wider audience while help to build demand and visibility. 

You can find Jen here and some information on her artist resources like her print course here!

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In this episode I’m interviewing Anna Price. Anna is an Australian Artist who runs her own print shop with over 180 print options. Anna provides valuable insights into the practicalities and considerations that have been involved in creating and managing her own successful print shop and art business. She emphasises the importance of quality, and strategic marketing in leveraging prints as a profitable extension of her artistic practice.

You can find Anna here and you can subscribe to her mailing list to get access to her latest originals and prints here!

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Thanks so much for listening! Feel free to rate, review & share if you enjoyed it, this helps other people find the show 

xJB

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In this episode Jenni Stringleman and I discuss studio spaces again, but with more of an emphasis on the benefits of a studio that is outside of your home.  Jenni reflects on the transition from home-based workspaces to a dedicated external studio space and the different ways that this impacted her - from her daily approach to her work, to the mental benefits of having a 'room of ones own' . We also talk about the professional value of having a dedicated studio and the community connection that came with it.

You can find  Jenni here

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Thanks so much for listening! Feel free to rate, review & share if you enjoyed it, this helps other people find the show 

xJB

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In this episode Hannah and I discuss what sort of studio spaces have worked or not worked for her (she’s had 17 or more over the years so I figured she’d be the gal to ask). We discuss the importance of finding a studio space to match the stage of life you’re at, and also making any space work so that you can create when it works for you. We also chat about the importance of optimising studio spaces for creativity and mental health, and the value of connecting with other artists in a community.

Mentioned in this Ep:

Rich Roll

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xJB

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In this episode we’re looking at whether or not you should do an art tutorial as part of your art practice. Carla Grace is an artist who specialises in hyperrealistic wildlife paintings and offers tutorials and membership programs. Carla discusses the sort of artists who get the most out of her classes and has some great suggestions of what you might want to look for to help you find the right class to suit your specific needs. Carla also delves into how she navigates the art world as an independent artist and how having an understanding of her own brand and goals has helped her to create a unique and holistic career in a landscape inundated with information and trends.

Links to the two (of the many) tutorials mentioned in depth that she offers for free are here:

Lighting reel instagram plus resources 

Printmaking flow chart is within this clip on making & packaging prints

You can find Carla Grace here

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Thanks so much for listening! Feel free to rate, review & share if you enjoyed it, this helps other people find the show 

xJB

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Hello! In this first episode, Wilamina Russo and I discuss mentoring in the art world. We delve into topics like when is the best time to get a mentor, and how to find the best mentor to suit your needs and goals. We talk about the importance of professional development and creating space for growth and reflection, whether that's through a mentor relationship, a skills based training module or just chatting with your peers. 

If you’ve got any follow up questions for Wilamina or Myself, or a future question for the pod to explore please send them through to me at [email protected]

You can find Willy here

Information on her new course here 

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Thanks so much for listening! Feel free to rate, review & share if you enjoyed it, this helps other people find the show 

xJB

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