What Most Creators Get Wrong During a Crisis (And How to Do Better)

Hey fam we are back!

First of all, Happy New Year! I hope you had a great time with family, friends, and maybe some good fireworks like we did.

But today… we’re diving into something a little deeper.

Something happened this weekend... something big... especially for us, our family, and millions of people from my home country, Venezuela.

I won’t get into all the details here (you can go look it up if you want)... but what really got me thinking wasn’t just what happened... it was how people reacted online.

The comments. The posts. The anger. The confusion.

And yes... even from creators we respect.

So in this episode, I’m asking 5 important questions we all need to think about before hitting publish. Especially when things get tense.

I’m not here to tell you what to say. I’m not here to talk politics.

I just want to share what helped me reflect before we wrote this epside... and maybe help you do the same.

You don’t have to agree with everything. You just have to be willing to a few things before you post.

Let’s talk about it.

Chapters:

00:00 – Intro: Why This Episode Matters Now

01:38 – The Triggering Event & Personal Backstory

02:30 – Q1: Why Am I Sharing This?

05:32 – Q2: Am I Informed Enough to Speak on This?

09:40 – Q3: How Could This Message Be Interpreted by Someone Who Disagrees?

14:55 – Q4: Is This Adding to the Noise or Adding Value?

16:50 – Q5: Am I Being Authentic or Just Reactive?

19:48 – Final Reflections: Less Noise, More Clarity

22:01 – A Personal Message About Freedom & Responsibility