Behind the Numbers: an EMARKETER Podcast

The Daily: Netflix (and Max) with ads, has esports momentum ground to a halt, and the best CTV ad formats | Jun 1, 2023


Listen Later

On today's episode, we discuss the significance of Netflix saying it has 5 million monthly active users on its ad tier, the biggest impacts of the new streaming service Max, and how much noise a combined Paramount+ and Showtime offering can make. "In Other News," we talk about the current state of esports and what the best connected TV (CTV) ad formats are. Tune in to the discussion with our director of Briefings Jeremy Goldman.
 
Visit  insiderintelligence.com/events to register for our next Attention! Virtual Summit 
 
Follow us on Instagram at: 
https://www.instagram.com/behindthenumbers_podcast/
 
For sponsorship opportunities contact us:[email protected]
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at [email protected] 
 
For a transcript of this episode click here: 
https://content-na1.emarketer.com/podcast-daily-netflix-and-max-with-ads-has-esports-momentum-ground-halt-best-ctv-ad-formats?_gl=1*akxw44*_ga*MTc1OTI2OTQ5LjE2NzEwNzIyNDA.*_ga_XXYLHB9SXG*MTY4NTYyNzAxNy45MS4xLjE2ODU2MjcwMTkuMC4wLjA.
 
© 2023 Insider Intelligence
...more
View all episodesView all episodes
Download on the App Store

Behind the Numbers: an EMARKETER PodcastBy EMARKETER

  • 4.6
  • 4.6
  • 4.6
  • 4.6
  • 4.6

4.6

122 ratings


More shows like Behind the Numbers: an EMARKETER Podcast

View all
HBR IdeaCast by Harvard Business Review

HBR IdeaCast

170 Listeners

Marketplace by Marketplace

Marketplace

8,639 Listeners

The McKinsey Podcast by McKinsey & Company

The McKinsey Podcast

381 Listeners

The Digital Marketing Podcast by Ciaran Rogers, Daniel Rowles and Louise Crossley

The Digital Marketing Podcast

115 Listeners

Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

Marketing School - Digital Marketing and Online Marketing Tips

1,253 Listeners

Equity by TechCrunch, Mary Ann Azevedo, Kell, Theresa Loconsolo, Rebecca Bellan, Kirsten Korosec, Devin Coldewey, Margaux MacColl

Equity

340 Listeners

Up First from NPR by NPR

Up First from NPR

55,993 Listeners

Masters of Scale by WaitWhat

Masters of Scale

3,987 Listeners

Worklife with Adam Grant by TED

Worklife with Adam Grant

9,196 Listeners

The Daily Stoic by Daily Stoic | Wondery

The Daily Stoic

4,751 Listeners

The Prof G Pod with Scott Galloway by Vox Media Podcast Network

The Prof G Pod with Scott Galloway

5,304 Listeners

Big Technology Podcast by Alex Kantrowitz

Big Technology Podcast

421 Listeners

ReThinking by TED

ReThinking

611 Listeners

HBR On Strategy by Harvard Business Review

HBR On Strategy

86 Listeners

HBR On Leadership by Harvard Business Review

HBR On Leadership

153 Listeners