Behind the Numbers: an EMARKETER Podcast

The Daily: The Great BtN Take Off—2024 Trends, GenAI and Search, Prime Video Drives CTV, and Short-Video’s Reckoning | Jan 2, 2024


Listen Later

On today's podcast episode, our contestants compete in The Great Behind the Numbers Take Off, 2024 trends edition, where they will try and cook up the most interesting predictions for the coming year. They'll discuss GenAI supercharging search, connected TV's (CTV's) next milestone, and short-video's monetization problems. Tune in to the discussion with our analysts Jasmine Enberg and Yory Wurmser, and vice president of content Paul Verna.
 
Reports mentioned in this episode:
 
https://content-na1.emarketer.com/top-trends-watch-2024?_gl=1*1g8ldqy*_ga*OTE2NTYwMDAxLjE2ODk3OTEzNTc.*_ga_XXYLHB9SXG*MTcwMTk4OTQ2OS4yOTcuMS4xNzAxOTkwNDcxLjYwLjAuMA..*_gcl_au*MTY2NDgwMTMyMy4xNjk3MjI3MjEwLjE5NzMyOTQ0NzYuMTcwMTk4OTQ3Ni4xNzAxOTkwNDcx
 
Follow us on Instagram at: 
https://www.instagram.com/insiderintelligence/
 
For sponsorship opportunities contact us:[email protected]
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at [email protected] 
 
For a transcript of this episode click here: 
 
 
© 2024 Insider Intelligence
...more
View all episodesView all episodes
Download on the App Store

Behind the Numbers: an EMARKETER PodcastBy EMARKETER

  • 4.6
  • 4.6
  • 4.6
  • 4.6
  • 4.6

4.6

122 ratings


More shows like Behind the Numbers: an EMARKETER Podcast

View all
HBR IdeaCast by Harvard Business Review

HBR IdeaCast

1,828 Listeners

Marketplace by Marketplace

Marketplace

8,640 Listeners

The McKinsey Podcast by McKinsey & Company

The McKinsey Podcast

382 Listeners

The Digital Marketing Podcast by Ciaran Rogers, Daniel Rowles and Louise Crossley

The Digital Marketing Podcast

115 Listeners

Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

Marketing School - Digital Marketing and Online Marketing Tips

1,253 Listeners

Equity by TechCrunch, Mary Ann Azevedo, Kell, Theresa Loconsolo, Rebecca Bellan, Kirsten Korosec, Devin Coldewey, Margaux MacColl

Equity

340 Listeners

Up First from NPR by NPR

Up First from NPR

55,956 Listeners

Masters of Scale by WaitWhat

Masters of Scale

3,978 Listeners

Worklife with Adam Grant by TED

Worklife with Adam Grant

9,208 Listeners

The Daily Stoic by Daily Stoic | Wondery

The Daily Stoic

4,750 Listeners

The Prof G Pod with Scott Galloway by Vox Media Podcast Network

The Prof G Pod with Scott Galloway

5,284 Listeners

Big Technology Podcast by Alex Kantrowitz

Big Technology Podcast

419 Listeners

ReThinking by TED

ReThinking

619 Listeners

HBR On Strategy by Harvard Business Review

HBR On Strategy

85 Listeners

HBR On Leadership by Harvard Business Review

HBR On Leadership

151 Listeners