The Experienced Entrepreneur

Where are my high-achievers at? We get things done, we run to challenges and put our all into our work. Being a go-getter is great for our practices and our clients. But do you feel like wanting the best is getting in the way of you starting your side hustle?

You’re not alone.

My friend and Side Hustle Alumna, Marinelle Reynolds knows what it’s like to have perfectionism take hold of her progress as an entrepreneur.

There are two paths high-achievers take when wanting to start a business. They either want to take all the online courses in the world or they are too overwhelmed by fear to even begin to think about it.

That’s why Marinelle created a new path, a middle path. Through teaching DBT skills she’s helping women to stop hustling for their worth and let go of perfection.

Click here to learn more about Marinelle 

Click here to learn more about Finding the Middle Path

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Branding. It’s an awesome way to show potential customers what you’re about and how you serve. But how does a mix of wording, images, and values become a brand? How do you decide if you want a business brand or a personal brand? What questions do you need to ask yourself to create something authentic and exciting?

When you develop a strong brand and really portray who you are, how you help, and why you do the work you do sales will come in. That’s when you start to get the responses like “I felt like you were talking straight to me” or “I’ve been looking for someone who does exactly what you do”. This episode I’m giving step by step advice on how you can build a brand that’s congruent and feels additive to your life. That you want to stick with and not something that’s going to burn out or worse burn you out.

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This year has taught me that there is no such thing as business growth without personal growth.

If we try to grow our businesses in a bubble we’re going to be sorely disappointed. Ambition is a great thing. Having goals and dreams is amazing. Even having needs for more money is perfectly ok. But when we push forward without any sense of self-awareness, it’s like driving a car blind.

This episode we’re going to be talking about the lessons I learned in both business and life over 2019 and how I’m planning to integrate them going forward into 2020.

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Hey, Risers!

Side Hustle student, Sara Weber joins us today to talk about being a multi-passionate entrepreneur and her mission of helping good clinicians become great clinicians through sharing over 15 years of professional experience.

If you have a passion you want to turn into online income like Sara, let’s chat about Side Hustle Support Group, apply here

Sara’s Eating Disorders IQ Quiz

Types of Entrepreneurs FB Live

Hey, Risers!

Today I’m sharing the mic with one of my Side Hustle students, Eileen Devine, LCSW, who specializes in supporting parents with children who have neurobehavioral differences.

As she’s gearing up to release her membership site, we reflect on her entrepreneurship journey.

If you have a passion you want to turn into online income like Eileen, let’s chat about Side Hustle Support Group, apply here

Eileen’s FB Group 

Eileen’s Parenting Journal

The very first question I always get from therapists when I talk about adding on a second income stream is “how much time would that really take?”

Because to be honest, time is our most precious resource.

Lots of people think it’s money but that’s just not true, you can find ways to make more money, but you’ll never find ways to make more time.

What adding an online income stream can help you do is separate the two so the money you make is no longer tied to the time you spend.

But, you know, I'm always honest about the upsides AND the downsides of evolving beyond the couch. It definitely requires some extra time, effort, and energy to add on something new.

So, today I’m sharing strategies and thought points to consider when you’re adding on your second income stream.

If you know you want to approach online income from a thought out, intentional place that helps establish time routines that work for you, applications for Side Hustle are officially open! Click here to sign up 

The truth is offer creation is the most important part of your online income stream. It’s the thing that needs to be dialed in before you can make sales and it’s really the bedrock or building block for everything else. When you’ve fully brainstormed your offer, when you’ve organized your ideas, fleshed them out, taken the care to make sure they’re ethical, and gotten the clarity you need, your coaching package, course, membership site, or group program is so much easier to create and sell. But not only that, it protects your license and actually helps people too. All too often I see entrepreneurs take the round-a-bout way to create their programs. If you want to know what can go wrong when therapists move into online income streams - and why it’s important to get it right - this is the episode for you.

Hit play and listen to the 5 mistakes to avoid when making your online offer.

Wanna dig into the details of offer creation? Walk through step-by-step how to brainstorm your offer so that it is ethically minded, designed to sell, provides tons of value and is transformational for the customer with me this weekend at the Person-Centered Passions Workshop November 9th. Click here to sign up.

There’s a little voice inside of you wanting more; more time off, more stability, and even more fun.

All signs point to the idea that your next step might be separate from therapy. And as exciting as it may be, it's also scary to explore a new part of yourself apart from the therapist identity. 

You’re interested in the idea of doing, having, and being more than a therapist but don’t want to stop helping people altogether, so how can you branch out without abandoning your calling? How can you follow your passions in a person-centered way? 

In today’s episode, I share how you can be goal-oriented AND still show up for and help others.

If you know you want your online offer to capture the best of what you do in session and bring value and transformation to others, click here to sign up for our person-centered passions workshop taking place on November 9th.

Therapists tend to be funny about money. The most comfortable way for us to earn a wage then is to directly exchange our skillset for dollars. BUT, we end up undervaluing ourselves because we forget about all the other things we do like documentation, writing reports, evaluations, and testifying in court. So one of the things that draws us to online income is the fact that we can start making money in a different capacity than directly exchanging dollars for hours. How do we come up with that price? In today’s episode, I’m sharing three strategies on how to determine the value of your online offer.

If you want to walk through my exact formula for pricing your offer and make sure that the price you’re charging is one that is aligned with your worth and going to truly scale your income make sure to click here to sign up for our person-centered passions workshop taking place on November 9th.

WHAT IF to HOW TO: Retreats

We’re working our way through a new series on the podcast exploring the 6 different types of online offers - yep you heard that right 6, giving them a more concrete definition, talking about the pros and cons of each, what you can expect as far as marketing, overhead, and revenue. Basically all the things. 

Whether you stay in your hometown or head to an exotic location, hosting a retreat is an escape from your regular therapy room.

It’s like a working vacation and you and your guests get to break out of your current routines.

The transformation that comes from a retreat stems from the fact that people are shaking off their burdens and opening themselves up to new possibilities. Simply by traveling to learn from or work with you.

But, before you book your flight, lets talk cons, profit margins, and marketing.

If you’re still deciding on your ideal online income stream, click here to take my new quiz and find out which one would work best for your values, work style, and entrepreneurial goals.