The Fashion Brand Clinic Podcast

In this episode we discuss :

• Carly's unusual blend of skills which make her a social advertising pro!

• How to get to know your audience on a deeper level

• Understanding your goals when it comes to ads

• Is your website / landing page up to scratch?

• What on earth is a Facebook Pixel & why you need one

• How much budget you should think about spending

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

In this episode we discuss :

• Sheen's unusual route to starting a brand

• Her struggles in finding a manufacturer & picking the right one for you

• How she got them to take her seriously

• Where she started & her advice on how you can do the same

• The journey to go from blogging to selling

• The importance of starting somewhere & taking action to gain clarity

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

In this episode we discuss :

• How Amy launched her own sampling studio in the UK

• Why testing proof of concept is underrated

• Tips on working with investors

• Why selling out isn't such a bad thing!

• The importance of small batch production

• How her processes work in production

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

The BOX is a multifaceted sample sale space located in the heart of Hackney & is designed to accommodate and support a range of retail events; from its' signature sample sales to pop-ups and product launches.

The Founder and Director is Natalie Yaffe, who came up with the concept having been an avid sample sale shopper herself. The idea was born out of a frustration that sample sales weren't enjoyable experiences; evoking ideas of unwanted product, bad merchandising and frantically rummaging through boxes or rifling through rails.

Yaffe saw a gap in the market for a premium space, to shop the best brands at affordable prices, whilst feeling like a full price boutique. With a fashion and retail background, having previously worked at Mr Porter as well as the in-house sample sales team at the Net-A-Porter Group, Yaffe started planning a space that would combine a carefully curated edit of product from only the best brands.

From the music played to the lighting used she has created a relaxed and enjoyable customer experience.

The BOX are not only providing a more comfortable experience for the sample sale shopper but also striving to offer an alternative to fast fashion. The aim is to give people the opportunity to buy from designers who produce the highest quality, most covetable pieces that will last; and all at a similar price point to fast fashion brands on the high street. It's a responsibility to the planet, whilst also giving those who don't want to or can't pay designer prices the opportunity to buy into premium product.

In this episode we discuss :

• Natalie's experience in the fashion industry

• How she's changed the face of sample sales

• Which brands Natalie works with

• What happens to the stock if it isn't sold at sample sales

• The teething problems she faced when setting up

• Advice for people who want to grab a bargain!

• Tips on working in the fashion industry & how to get ahead

You can keep in touch with Natalie via the links below:

Location: The BOX 4-6 Ram Place Hackney E9 6LT

Website: https://thebox-london.com/

Social handle: @thebox_london

For press enquiries please contact:

Susannah Jones at Sunday's Child [email protected]

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

contact me

If you'd like to find out more about working together on your brand, click here

Sara Brown is a plus size designer, podcaster and influencer (even though she's not keen on that term!)

She's worked in the industry for about 6 years designing for Marina Rinaldi & Asos Curve. Her heart lay in the Asos Curve product development & even managed their insta account for a while

Sara is launching her own brand Dolly Rocket as she always wanted more from the fashion industry & believes its something that others are wanting too - creating confidence through colour!

We couldn't remember how we met but decided it was the universe (aka instagram) that brought us together & I'm so happy it did!

In this episode we discuss :

• What the current plus size offer looks like

• Brands are providing people with what they need rather than what they want

• Who's offering great plus size collections in Sara's opinion

• The logistics of grading plus size fashion

• Why she wants to provide women with colour confidence

• What Sara's wedding dress looked like!

• Tips on how brands can design more inclusively

• How you can experiment with colour personally!

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

links

https://gb.marinarinaldi.com

https://newgirlorder.co.uk

https://loudbodies.com

https://www.rotatebirgerchristensen.com

https://www.ganni.com

https://www.navabi.co.uk

You can keep in touch with Sara via the links below:

https://www.instagram.com/sarabrowndesign/

https://www.instagram.com/dollyrocket_london/

https://www.sarabrown.london/

contact me

If you'd like to find out more about working together on your brand, click here

Happy Belated International Women's Day 2020! To celebrate, Catherine and I are talking numbers Catherine and I are really passionate about women being financially independent for our personal reasons which we share in this episode Why its so important for women to pay attention to the numbers within their business What numbers are the ones you should be paying attention to How to make a sales plan How to work out your profit margin

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

Kirsty & I found each other on Instagram (how else do people meet these days?!)

We both followed Sarah Akwisombe from No Bull Business School and got chatting on DM's

I love chatting to people on the podcast no matter what stage of their journey they're at & Kirsty is only just starting out! I thought who better to talk about social with than someone who's way younger than me & has her finger on the pulse as they say!

Kirsty offers so much advice on her pretty in pink insta page so definitely give her a follow while you're here! Her stories are hilarious and she really made me laugh whilst recording!

In this episode we discuss :

• Why video content should be a priority for you

• How to find your USP as a business online

• Consistency (about 100x)

• The value of having a social media manager, especially if you're not feeling it!

• Tonnes of fun ways to create engaging content

• How to plan your grid in a way that works for you

• A fun way to find your 'ideal' customer

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

links

https://www.planoly.com/

https://thepreviewapp.com/

https://www.instagram.com/carogomez_london/

https://www.instagram.com/woolandthegang/

https://www.instagram.com/charlottejacklin/

https://www.instagram.com/nobullschool/

https://www.instagram.com/medialuxe_/

https://www.instagram.com/i_weigh/

You can keep in touch with Kirsty via the links below:

https://www.instagram.com/_kirsty_scott/

https://kirstyscott.squarespace.com/

sponsor

This episode is sponsored by Sourcing Playground

Sourcing Playground is an online platform making it easier for brands to connect with compliant, ethical

& sustainable manufacturers – think match.com but for retail!

Post your project for free & let the suppliers come to you

On the platform you can easily compare quotes & factory profiles to choose the right supplier for your brand

Sourcing Playground are offering a free upgrade to The Fashion Feed listeners which means your project

will only be viewed by the factories & hidden from public view

Go to www.sourcingplayground.com to check it out & mention The Fashion Feed in the chatbox

contact me

If you'd like to find out more about working together on your brand, click here

Hannah and Rosie popped up on my insta feed via a post that Heart Zeena shared about DIY sewing & I loved that New Craft House was making sewing cool & accessible to everyone!

Friends since school, they've always been obsessed with crafting (girls after my own heart & I had to go to Hobbycraft straight after we met as I felt so inspired!)

After having a successful blog & also struggling to find fresh and exciting craft products they set up The New Craft House in 2013. Using traditional crafting techniques in modern and stylish products, their range of kits and workshops inspire everyone to be creative.

They run workshops from the studio on Broadway Market, East London with Hannah's beautiful dog who was napping behind us whilst recording!

We lost the first recording after 10 minutes but they were so patient with my crappy laptop & were happy to start again from the beginning - thankyou!

In this episode we discuss :

• How to get into sewing if you're a complete novice

• What the New Craft House workshops look like

• Why they started buying ex - design fabrics to sell on their website

• Common starter sewing mistakes to avoid!

• Hannah & Rosie's favourite things to make (they sew using solar energy on their house boats!)

• Inspiring craft accounts to follow on Instagram (all listed below!)

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

links

love to sew podcast

https://www.instagram.com/lovetosew.podcast/

heather lou

https://www.instagram.com/heatherlou/

closet case patterns

https://www.instagram.com/closetcase.patterns/

tilly and the buttons

https://www.instagram.com/tillybuttons/

elisa lex

https://www.instagram.com/elisalex/

by hand london

https://www.instagram.com/byhandlondon/

the fold line

https://www.instagram.com/thefoldline/

the seam london

https://www.instagram.com/the_seam_london/

You can keep in touch with Hannah and Rosie via the links below:

https://thenewcrafthouse.com/

https://www.instagram.com/newcrafthouse/

sponsor

This episode is sponsored by Sourcing Playground

Sourcing Playground is an online platform making it easier for brands to connect with compliant, ethical

& sustainable manufacturers – think match.com but for retail!

Post your project for free & let the suppliers come to you

On the platform you can easily compare quotes & factory profiles to choose the right supplier for your brand

Sourcing Playground are offering a free upgrade to The Fashion Feed listeners which means your project

will only be viewed by the factories & hidden from public view

Go to www.sourcingplayground.com to check it out & mention The Fashion Feed in the chatbox

contact me

If you'd like to find out more about working together on your brand, click here

This week I'm giving you free reign to get creative!

You may have seen online lots of people who are super inspired and excited to post "new year, new me" posts which can make you roll your eyes if you're not in that space

Perhaps you need to move on a bestseller and you've hit a brick wall to come up with some new designs

I've got 5 steps on how to get out of a creative rut…

The 5 steps are :

1. Diarise time for an extensive brain dump

2. Watch the Simon Sinek Ted talk to reconnect with your purpose

3. Book a journey to your local city for a comp shop

4. Do something else creative or active to give you some inspired energy

5. Try something totally new or look for inspiration outside of your fashion niche

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

links

Fiona Likes To Blog

https://www.instagram.com/fionalikestoblog/

Simon Sinek Talk

https://www.youtube.com/watch?v=u4ZoJKF_VuA

V+A Museum

www.vam.ac.uk

Tate Modern

www.tate.org.uk

Fashion and Textiles Museum

https://www.ftmlondon.org/

The British Library

www.bl.uk/

sponsor

This episode is sponsored by Sourcing Playground

Sourcing Playground is an online platform making it easier for brands to connect with compliant, ethical

& sustainable manufacturers – think match.com but for retail!

Post your project for free & let the suppliers come to you

On the platform you can easily compare quotes & factory profiles to choose the right supplier for your brand

Sourcing Playground are offering a free upgrade to The Fashion Feed listeners which means your project

will only be viewed by the factories & hidden from public view

Go to www.sourcingplayground.com to check it out & mention The Fashion Feed in the chatbox

contact me

If you'd like to find out more about working together on your brand, click here

If you read the news - there's a lot of doom and gloom around retail at the moment but I'm here to inject a bit of fun and positivity for the independent brands!

This episode is a solo episode after a lot of you enjoyed the one I did about my career history and all about 2020 retail trends

I take some time out each week to read articles on these platforms & I highly recommend signing up to their newsletters

BOF

Fashion United

Drapers

Despite the gloomy news, the fashion industry will actually grow by 3-4% this year!

The inspiration for this podcast was from a BoF

10 things that will define the fashion agenda for 2020 but it's actually a mish mash of everything I've read over the past few weeks!

The trends I've pulled together are :

1. Resale & Vintage

2. The Noughties

3. Gender Neutral Clothing

4. Seasonless Collections

5. Brand Values

6. Sustainability

7. New Fabric Development

8. Experiential Events IRL

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

sponsor

This episode is sponsored by Sourcing Playground

Sourcing Playground is an online platform making it easier for brands to connect with compliant, ethical

& sustainable manufacturers – think match.com but for retail!

Post your project for free & let the suppliers come to you

On the platform you can easily compare quotes & factory profiles to choose the right supplier for your brand

Sourcing Playground are offering a free upgrade to The Fashion Feed listeners which means your project

will only be viewed by the factories & hidden from public view

Go to www.sourcingplayground.com to check it out & mention The Fashion Feed in the chatbox

contact me

If you'd like to find out more about working together on your brand, click here