Your best employees aren’t leaving for more money… they’re leaving because of mistakes leaders don’t even realize they’re making.

This episode of The Fitz & Franson Show hits different because it’s not theory.
It’s not hype.
It’s not recycled leadership advice.

This is built on real mistakes we made early in our careers… mistakes that cost us top performers, culture, and growth.

Fitz shares the moment a top producer left him for less money and the brutal truth that came with it.
Franson breaks down what happens when leaders prioritize results over people and don’t even realize it until it’s too late.

And yeah… the frustration in today’s workforce is real. Cases like this show just how far things can go when the gap between leadership and employees breaks down:
👉 https://abc11.com/post/ontario-warehouse-fire-arson-suspect-chamel-abdulkarim-appears-court-pleads-not-guilty/18880433/

This episode is about learning the hard way… so you don’t have to.

What’s a leadership mistake you had to learn the hard way?

• Why top performers actually leave (hint: it’s not money)
• The leadership mistake that silently kills retention
• The “loyalty trap” most owners are stuck in
• How we lost great people — and what we changed after
• 3 questions you should ask your team THIS WEEK

👉 Book your free strategy call: https://api.leadconnectorhq.com/widget/form/zKxLXqfU7G06U9jWUhyn
👉 Learn more: https://powrful.com
👉 Full show hub: https://fitzandfransonshow.com

🎧 LISTEN ON:

YouTube

Spotify: https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR?si=40a1261e2e954856

Apple Podcasts: https://podcasts.apple.com/us/podcast/the-fitz-franson-show/id1828462403

Audible: https://a.co/d/0a9gxjs0

👉 Who Not How (Dan Sullivan & Dr. Benjamin Hardy): https://www.audible.com/pd/Who-Not-How-Audiobook/1401960774?source_code=ASSGB149080119000H&share_location=pdp

👉 Never Split the Difference (Chris Voss): https://www.audible.com/pd/Never-Split-the-Difference-Audiobook/B01CF5O89G?eac_link=FkKLh1P7RDEG&ref=web_search_eac_asin_1&eac_selected_type=asin&eac_selected=B01CF5O89G&qid=ddJ5jSncH9&eac_id=131-5267629-7384469_ddJ5jSncH9&sr=1-1

What does it really take to grow a business without losing your culture, your family, or yourself?

In this episode of The Fitz & Franson Show, Fitz and Franson sit down with Telisha Day, Sales & Marketing Manager at Sullivan Concrete Coatings, to talk about the power of ownership mentality, scaling from a small crew to a regional operation, building a family-first culture, winning commercial work, and leading with confidence in a male-dominated industry.

Telisha shares hard-earned lessons on sales, customer experience, installer relationships, leadership, work-life tension, and why believing in yourself matters more than waiting for permission.

This episode is for business owners, sales leaders, operators, and anyone trying to grow something real without faking it.

In this episode:

• Ownership mindset and leadership without a title
• Scaling from one crew to multiple locations
• Building culture rooted in family and respect
• Sales, listening, and customer trust
• Growing commercial revenue with confidence
• Balancing ambition with family life
• Leadership lessons from real-world experience

Connect with Telisha Day
Email: [email protected]

Book your free strategy call:
https://api.leadconnectorhq.com/widget/form/zKxLXqfU7G06U9jWUhyn

Powrful Media:
https://powrful.com

Fitz & Franson Show:
https://fitzandfransonshow.com

Subscribe for more conversations on leadership, business growth, marketing, and authentic living.

#Leadership #Entrepreneurship #Business #SmallBusiness #WomenLeadership

“Price Is Too High” Isn’t Rejection... It’s a Signal

Most sales reps hear “that’s too expensive” and immediately go into defense mode.

That’s exactly where they lose the deal.

In this episode, Fitz and Franson break down why objections like “price is too high” aren’t rejection... they’re actually invitations to continue the conversation.

You’ll learn how to:
• Understand what customers are really comparing
• Avoid the biggest mistake reps make (reselling too early)
• Ask better questions that shift the conversation
• Let the customer convince themselves
• Turn objections into closed deals

This is real, no-BS sales strategy you can use immediately.

👇 Want better leads AND better close rates?

Book your free strategy call:
https://api.leadconnectorhq.com/widget/form/zKxLXqfU7G06U9jWUhyn

See how Powrful Media can help you scale:
https://powrful.com

Learn more:
https://fitzandfransonshow.com

Free leads aren’t gone… you’re just not using the right strategy.

In this episode of the Fitz & Franson Show, we break down the real playbook for generating high-quality leads without spending a dollar. From old-school canvassing strategies like the cloverleaf method to modern digital tactics like TikTok Lives and local content domination — this is the blueprint most business owners are missing.

If your lead flow is drying up, your cost per acquisition is rising, or you’re blaming the algorithm… this episode will challenge that thinking and give you actionable strategies you can use immediately.

You’ll learn:

• How to generate free leads through strategic canvassing
• The referral system most sales reps completely ignore
• Why TikTok Live and local content are exploding right now
• How to position yourself as the trusted expert in your market
• Why “free leads” actually close at a higher rate

Bottom line: Free leads aren’t easy… but they’re absolutely available if you’re willing to work for them.

👉 Want help building a system that actually brings in consistent, high-quality leads?

• Book your free strategy call: https://api.leadconnectorhq.com/widget/form/zKxLXqfU7G06U9jWUhyn
• Learn more about Powrful Media: https://powrful.com
• Explore more: https://fitzandfransonshow.com

Powrful Media helps home service businesses scale with real marketing systems that drive leads, not excuses.

#leadgeneration #smallbusinessgrowth #digitalmarketing #salesstrategy #entrepreneurmindset

The craziest sales story you will EVER hear!
Fitz goes way back with Bob Camire...and this conversation delivers. From building Bath Experts into a multi-state powerhouse to leading high-performance sales teams, Bob breaks down what actually builds winning cultures… and shares the most insane in-home sales story we’ve ever heard.

In this episode we break down:
• How Bath Experts scaled across multiple states
• Why culture beats talent every time
• What most sales leaders get wrong
• The real traits of high-performing sales teams

And yes… craziest in-home sales story we’ve ever heard might steal the show.

🎧 Subscribe & review!

------------------------------------------------------------------------------------------------
🚀 READY TO SCALE YOUR BUSINESS?
📩 Connect with us:
🌐 Website → https://fitzandfransonshow.com | https://powrful.com
📆 Sign up for Coaching →
https://api.leadconnectorhq.com/widget/form/zKxLXqfU7G06U9jWUhyn
🚀 See how Matt helped grow a $4M company to $20M →
https://powrful.com/fitz-sales-strategy
Follow Bob Camire → https://www.linkedin.com/in/bob-camire/
Learn about Bath Experts → https://www.bathexperts.com/
------------------------------------------------------------------------------------------------
Kick today’s butt by…
🔗 Following us on LinkedIn → https://linkedin.com/company/fitz-franson-show/
🔔 Hitting the bell on YouTube → https://youtube.com/@fitzandfransonshow
👍 Liking us on Facebook → https://www.facebook.com/fitzandfransonshow
🎥 Checking out our TikTok → https://www.tiktok.com/@fitzandfransonshow

Most entrepreneurs don’t fail because of bad ideas—they fail because they build chaos instead of structure. Fitz and Franson break down the mindset, systems, and leadership shifts required to actually scale without burning out.

What’s your take—are most businesses scaling… or just surviving?

🎧 Listen or Watch Anywhere:
📺 YouTube → https://www.youtube.com/@fitzandfransonshow
🎧 Spotify → https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR?si=78bf89a6077d40fe
🍎 Apple → https://podcasts.apple.com/us/podcast/ffs-fitz-franson-show/id1828462403

📩 Connect with us:
🌐 Website → https://fitzandfransonshow.com | https://powrful.com
📩 Email → [email protected]
📆 Sign up for Coaching → https://api.leadconnectorhq.com/widget/form/zKxLXqfU7G06U9jWUhyn
🚀 See how Matt helped grow a $4M company to $20M → https://powrful.com/fitz-sales-strategy

Kick today’s butt by…
🔗 Following us on LinkedIn → https://linkedin.com/company/fitz-franson-show/
🔔 Hitting the bell on YouTube → https://youtube.com/@fitzandfransonshow?si=jzUvMuVn5j9qcGuX
👍 Liking us on Facebook → https://www.facebook.com/fitzandfransonshow
🎥 Checking out our TikTok → https://www.tiktok.com/@fitzandfransonshow

#businessgrowth #entrepreneurmindset #leadershipdevelopment #scalingbusiness #marketingstrategy

Most business owners think sales are about persuasion.

They’re wrong.

Every customer is quietly asking four questions before they buy... and if your marketing or sales process doesn’t answer them, you’re losing deals without even realizing it.

In this episode, Fitz & Franson break down the real psychology behind buying decisions and why most companies are accidentally sabotaging their own sales process.

Agree or disagree? Let us know below.

🚀 READY TO SCALE YOUR BUSINESS?

📆 Book Your Call with Fitz or Franson → https://api.leadconnectorhq.com/widget/form/zKxLXqfU7G06U9jWUhyn

🌐 Website → https://fitzandfransonshow.com | https://powrful.com📩 Email → [email protected]

🎧 Listen or Watch Anywhere:
📺 YouTube → https://www.youtube.com/@fitzandfransonshow
🎧 Spotify → https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR?si=78bf89a6077d40fe
🍎 Apple → https://podcasts.apple.com/us/podcast/ffs-fitz-franson-show/id1828462403

📩 Connect with us:

🌐 Website → https://fitzandfransonshow.com | https://powrful.com
📩 Email → [email protected]
📆 Sign up for Coaching → https://api.leadconnectorhq.com/widget/form/zKxLXqfU7G06U9jWUhyn

🚀 See how Matt helped grow a $4M company to $20M →
https://powrful.com/fitz-sales-strategy

Kick today’s butt by…
🔗 Following us on LinkedIn → https://linkedin.com/company/fitz-franson-show/
🔔 Hitting the bell on YouTube → https://youtube.com/@fitzandfransonshow?si=jzUvMuVn5j9qcGuX
👍 Liking us on Facebook → https://www.facebook.com/fitzandfransonshow
🎥 Checking out our TikTok → https://www.tiktok.com/@fitzandfransonshow

🎧 Subscribe & review!

Most entrepreneurs dream about selling their business and retiring. Jim Williams actually did it.

After building companies across multiple states and selling them, he retired at 52 and moved to Arizona to play golf.

Three months later… he started another company.

In this episode, Jim breaks down the real lessons behind scaling businesses, building teams, marketing that actually works, and why most entrepreneurs fail within the first five years. This is a masterclass in leadership, sales, and growing a real business without the fluff.

Agree or disagree with Jim’s take on entrepreneurship? Let us know.

What You'll Learn in This Episode
• Why 80% of businesses fail in the first five years
• How Jim scaled companies across multiple states
• The real reason retirement only lasted 3 months
• Marketing strategies that actually generate leads
• Why brand awareness beats cheap lead generation
• Lessons from building and selling multiple companies

🚀 READY TO SCALE YOUR BUSINESS?
Book your call now → https://api.leadconnectorhq.com/widget/form/zKxLXqfU7G06U9jWUhyn

Sponsor/partner → [email protected]

🎧 Listen or Watch Anywhere:
📺 YouTube → https://www.youtube.com/@fitzandfransonshow

🎧 Spotify → https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR?si=78bf89a6077d40fe

🍎 Apple → https://podcasts.apple.com/us/podcast/ffs-fitz-franson-show/id1828462403

📩 Connect with us:
🌐 Website → https://fitzandfransonshow.com
| https://powrful.com

📩 Email → [email protected]

📆 Sign up for Coaching → https://api.leadconnectorhq.com/widget/form/zKxLXqfU7G06U9jWUhyn

🚀 See how Matt helped grow a $4M company to $20M → https://powrful.com/fitz-sales-strategy

Kick today’s butt by…
🔗 Following us on LinkedIn → https://linkedin.com/company/fitz-franson-show/

🔔 Hitting the bell on YouTube → https://youtube.com/@fitzandfransonshow?si=jzUvMuVn5j9qcGuX

👍 Liking us on Facebook → https://www.facebook.com/fitzandfransonshow

🎥 Checking out our TikTok → https://www.tiktok.com/@fitzandfransonshow

🎧 Subscribe & review!

Financing isn’t a “cost.” It’s a sales tool—and if you’re not making payments normal early and often, you’re losing margin and leaving deals on the table. Jennifer Hatcher breaks down the sales process shift, how to handle price objections, and why “take rate” matters more than approval rate. Full episode is LIVE now.

What’s your take... Are you leading with payment options or still leading with the big number?

🚀 READY TO SCALE YOUR BUSINESS?

#ContractorSales #HomeImprovement #Financing #SalesProcess #Leadership

Building a network that scales isn’t about hype... it’s about standards, leadership, and the people you trust to carry the flag.
In this episode, Penntek VP of Sales Jake Thomas talks real leadership lessons from scaling a national dealer network, why “work-life balance” is mostly a myth, and what legacy actually looks like when you’ve got four kids watching how you lead.

You’ll hear:
• Why the best leaders build the smartest room (and check their ego)
• The dealer model tension: empowerment + standards
• Why competing on price is a trap (and how premium brands win)
• How to set non-negotiables at home while leading at a high level
• The leadership skill that keeps you sane: ruthless prioritization
What’s harder for you right now.... building business or protecting the non-negotiables at home?

Apply / book your call → https://link.apisystem.tech/widget/form/w4mlaKkybLz5p60qyoYt
Learn more → https://powrful.com OR https://fitzandfransonshow.com/

🎧 Listen or Watch Anywhere:
📺 YouTube → https://www.youtube.com/@fitzandfransonshow
🎧 Spotify → https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR?si=78bf89a6077d40fe
🍎 Apple → https://podcasts.apple.com/us/podcast/ffs-fitz-franson-show/id1828462403
📩 Connect with us:
🌐 Website → https://fitzandfransonshow.com | https://powrful.com
📩 Email → [email protected] (mailto:[email protected])
📆 Sign up for Coaching → https://link.apisystem.tech/widget/form/w4mlaKkybLz5p60qyoYt

🚀 Interested in working directly with Matt to scale your business?
See how he helped grow a $4M company to $20M → https://powrful.com/fitz-sales-strategy

Kick today’s butt by…
🔗 Following us on LinkedIn → https://linkedin.com/company/fitz-franson-show/
🔔 Hitting the bell on YouTube → https://youtube.com/@fitzandfransonshow?si=jzUvMuVn5j9qcGuX
👍 Liking us on Facebook → https://www.facebook.com/fitzandfransonshow
🎥 Checking out our TikTok → https://www.tiktok.com/@fitzandfransonshow
🎧 Subscribe & review!

#Leadership #SalesLeadership #Entrepreneurship #BusinessGrowth #WorkLifeBalance