In this episode of "The Good Stuff" presented by the Sonoma County Winegrowers, hosts Virginie Boone and Karissa Kruse talk to Joe Pozzi, lifelong Sonoma County rancher, and owner of Pozzi Ranch. 

From growing up on his family’s multi-generational ranch to becoming a leader in regenerative agriculture and local wool production, Joe’s story reflects the deep agricultural roots, innovation, and stewardship that define Sonoma County.  

Tune in today to hear how Joe continues to cultivate a legacy of care for the land—and for the community that calls it home.