Jack Sorenson, a former mechanical engineer, reveals his incredible journey from battling alcoholism and burnout to losing 80 pounds and building a thriving health coaching company. Discover the sustainable health practices that transformed his life and how high-performing individuals can achieve lasting results.

From building self-driving cars to building a race car and now helping entrepreneurs transform their bodies, Jack shares the catalyst for his pivot and the "game-over" moment in his health journey. He breaks down why engineers and high-achievers often go too hard, too fast, and how simplicity and consistency are the real keys to sustainable health. Learn his top tips for managing burnout, integrating movement, and fueling your body properly – all with a promise to bring his unique coaching back to the corporate world.

In this episode, you’ll discover:

· Jack's inspiring journey from mechanical engineer to health coaching CEO.

· The "system" for his 80lb weight loss: why consistency trumps intensity.

· Why "sustain" is harder than "attain" for most people (and how to fix it).

· The biggest mistake high-performing entrepreneurs make trying to get healthy: going too hard.

· Surprising parallels between building a race car and building a healthy body.

· Mechanical engineering lessons applied to health coaching: The power of simplicity.

· The first small changes tech professionals can make to combat burnout: Adding protein and movement.

· Jack's vision for bringing sustainable health challenges back to corporate environments.

· The most surprising lesson learned: Health is far simpler than we think.

· What innovation means in the context of personal development and health coaching.

This episode is packed with raw honesty, actionable advice, and a refreshing perspective for anyone looking to transform their body and life, especially those in demanding tech and entrepreneurial roles.

Connect With Jack Sorenson:

· Instagram: https://www.instagram.com/sorensonfit/

· Website: https://sorensonfitness.com/

· LinkedIn: https://www.linkedin.com/in/jack-sorenson-998700179/

Chapters:

00:00 Engineer's Pivot: From Cars to Health Coaching

00:59 Jack's Journey: Mechanical Engineer to Health Coach

05:44 The System for 80lb Weight Loss: Consistency Over Intensity

09:25 Why "Sustain" is Harder Than "Attain" in Health

12:00 Biggest Mistake High Performers Make Getting Healthy

13:50 Parallels: Building a Race Car & a Healthy Body

16:23 Mechanical Engineering Lessons Applied to Health Coaching

18:07 First Small Change for Tech Pros Battling Burnout

20:41 Jack's B2B Vision: Health Coaching for Engineers

24:07 Advice for Jack the Struggling Engineer

25:41 First Step for Unfulfilled Career Paths

27:43 Most Surprising Lesson in Health Coaching

30:17 What Innovation Means to Jack Sorenson

34:00 Where to Connect with Jack Sorenson & Sorenson Fitness

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Feeling stuck trying to "fix" your problems? Glen Lubbert, CEO of Stamina Lab, reveals a radical, solution-focused approach to improving energy, focus, and resilience by building on what's *already* working, instead of dwelling on what's broken.

As a former Division I athlete and tech entrepreneur who faced burnout, Glen Lubbert now helps high-achievers thrive. He explains the core philosophy: "You're not broken." Discover why traditional problem-solving and root-cause analysis can keep you stuck, and how shifting to a solution-focused mindset empowers lasting behavior change—moving you from defense to offense in your life.

In this episode, you’ll discover:

· The key insight from athletics applied to well-being: Focus on where you want to go.

· Why the "You're Not Broken" philosophy is crucial for high-achievers.

· Solution-Focused Coaching vs. Traditional Coaching (and why it's more effective).

· The real reason most New Year's resolutions fail (and how to fix it by digging deeper).

· The principle behind the "Eight Magic Words" for transforming negative self-talk.

· How Stamina Lab helps people become their own best coach.

· Using personal health data constructively without causing overwhelm.

· The common mistake people make managing stress: focusing on the problem, not the desired state ("What do you want instead?").

· Glen's definition of innovation: Transformative thinking that starts within you.

This episode is essential for engineers, leaders, and anyone ready to ditch the guilt and shame of self-improvement and embrace a more empowering path to well-being.

Connect With Glen Lubbert:

· Website: https://staminalab.io/

· Free Resource ("Eight Magic Words"): https://staminalab.io/inside-stamina-lab-newsletter/

· LinkedIn: https://www.linkedin.com/in/glenlubbert/

· YouTube: https://www.youtube.com/@staminalabtv

Chapters:

00:00 From Defense to Offense: The Solution-Focused Shift

00:31 Welcome Glen Lubbert, CEO of Stamina Lab

01:49 Key Insight from Athletics: Focus on What You Want

03:29 "You Are Not Broken": What It Means for High Achievers

05:31 Solution-Focused vs. Traditional Coaching Explained

10:28 Why Most New Year's Resolutions Fail (and the Fix)

15:34 The Principle Behind the "Eight Magic Words" for Self-Talk

17:59 About Stamina Lab: Health Coaching Optimization Platform

20:00 Using Personal Data Without Overwhelm

21:54 Common Mistake in Managing Stress & Burnout

24:07 Identifying What's Already Working When Feeling Stuck

26:01 Non-Negotiable Behavior for Energy & Focus

27:47 How AI Can Improve Health & Behavior Change

29:46 What Innovation Means to Glen Lubbert

31:31 Where to Connect with Glen Lubbert & Stamina Lab

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Your video has only 5 seconds to capture a viewer. Digital marketing expert Anthony Pritchard reveals the formula for creating short, effective videos that generate warm leads for small businesses, even for complex tech products.

Struggling to explain your tech product simply? Anthony Prichard, a digital marketing and video production specialist, breaks down the common mistakes businesses make with video and website marketing. Learn his perfected 5-step formula for short educational videos that hook the right audience, build trust, and drive engagement. He also shares insights on leveraging AI agents, event marketing for zero budget, and the crucial mindset shift needed to succeed on camera.

In this episode, you’ll discover:

· The critical 5-second rule for hooking viewers and dismissing the wrong audience.

· Anthony's 5-step formula for impactful short educational videos (Hook, Brand, Pain, Intro, CTA).

· The biggest mistake turning customers away from startup websites (Hint: It's not just design).

· How to turn video views into warm leads landing in your inbox.

· Tips for tech founders who feel awkward on camera (including AI spokesperson tools like Creatify).

· How AI agents and tools like Go High Level are changing customer communication.

· The most effective *free* marketing step for developers with zero budget: Event Marketing.

· Why video testimonials are exponentially more valuable ($5,000) than written reviews ($250).

· Anthony's invention born from necessity: The Mobile Studio Stick, a mobile video production studio.

This episode is packed with practical advice for tech founders, engineers, and small business owners ready to leverage video marketing for business growth and customer acquisition.

Connect With Anthony Prichard:

· Website: https://anthonyprichard.com/

· Website Quick-Fix Offer: https://app.gohighlevel.com/v2/preview/vLozogquPXmWuuQaDMmq

· Mobile Studio Stick: https://mobilestudiostick.com

Chapters:

00:00 Hook Viewers in the First 5 Seconds

00:40 Welcome Anthony Prichard, Video Marketing Expert

01:49 Why Video is Powerful for Explaining Tech Products

03:05 Crafting a 1-Minute Video That Clearly Explains Your Product

06:07 The Biggest Mistake Startups Make on Their Websites

07:23 From First Video View to Warm Lead in Your Inbox

10:05 Tips for Technical People Who Feel Awkward on Camera

11:12 AI Agents in Marketing Explained Simply

13:16 Easy Tools for Creating Professional-Looking Videos (Opus Pro, Instagram, TikTok)

14:44 The Marketing Trap Businesses Should Avoid (Voice Search Registration)

15:59 Most Effective First Step for Developers with Zero Budget (Event Marketing)

17:20 Using Video to Improve Tech Product User Experience

18:52 One Piece of Marketing Advice for Tech Founders

20:53 The Future Evolution of Video Marketing for Tech

22:15 What Innovation Means in Marketing & Communications

23:33 Anthony's Invention: The Mobile Studio Stick

26:33 Where to Connect with Anthony Pritchard

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Who owns the rights to AI-generated art, music, or code? Dr. Don Ray Simmonds, a trademark attorney and AI legal startup founder, dives deep into this groundbreaking question and the future of intellectual property in the age of artificial intelligence.

With over a decade of experience, Dr. Simmonds translates complex legal and technical concepts into actionable insights. He reveals how "true prompt engineering" goes far beyond simple queries, the ethical dilemmas AI presents for creators, and why the education industry is "completely unprepared" for AI's impact. Discover his vision for an impenetrable, AI-driven operating system and how legal professionals must adapt to survive.

In this episode, you’ll discover:

· The fascinating journey from traditional IP law to founding an AI legal startup.

· How trademarking a brand changes in an algorithm-driven world.

· What "true prompt engineering" looks like in practice, using tools like N8N.

· The definitive answer to: Who owns AI-generated content (user, developer, or machine)?

· The most dangerous misconception tech founders have about protecting IP with AI.

· The ethical dilemmas of AI's role in creativity that keep him up at night.

· Why the education industry is "completely unprepared" for AI's disruption.

· How building his own AI tools revealed the shortcomings of "the old ways of doing things."

· The "AI Operating System" — an emerging trend that will turn IP on its head.

· His personal definition of innovation in the legal tech space.

This is essential listening for tech founders, legal professionals, creators, and anyone curious about the intersection of law, technology, and the future of ownership.

Connect With Dr. Don Ray Simmonds:

· LinkedIn: https://www.linkedin.com/in/dr-don-s-899164166/

Chapters:

00:00 Who Owns AI Creations?

00:43 Welcome Dr. Don Ray Simmonds: IP & AI Legal Expert

01:52 From Old Law to Cutting-Edge AI: A Unique Journey

03:45 Trademarking a Brand in an Algorithm-Driven World

05:07 The Reality of "Prompt Engineering" in Law

11:00 Simple Prompts vs. True Prompt Engineering (and his AI Tool)

15:04 Who Owns AI-Generated Content? (The Child Analogy)

17:18 Dangerous Misconceptions for Tech Founders on AI & IP

18:57 Ethical Dilemmas: AI's Role in Creativity

20:41 Unexpected Trademark Challenges from AI (No Case Yet)

21:09 The Evolving Role of Lawyers in a Tech-Driven World

23:32 What Blows Graduate Students' Minds About AI in IP Law

24:47 Industry Unprepared for AI's IP Implications: Education

27:33 Old Ways vs. New: Building an AI Legal Startup

29:43 The "AI Operating System" That Will Reshape IP

32:00 What Innovation Means to Dr. Don Ray Simmonds

34:13 Where to Connect with Dr. Don Ray Simmonds

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In a world obsessed with speed, tech entrepreneur Brittany Hansen argues that empathy is the true engine of innovation. From building a SaaS company without venture capital to fighting for sustainability, Brittany shares her unique perspective on leadership, technology, and global responsibility.

Brittany Hansen, a Jiu-Jitsu grappler and mom of four, reveals how her diverse experiences shape her approach to business. She explains why bootstrapping her company was a deliberate choice, how luxury brands can champion sustainability, and the critical role women play in tech leadership. Discover her blunt advice for aspiring innovators and her vision for a tech industry driven by empathy.

In this episode, you’ll discover:

· How being a mom and a Jiu-Jitsu practitioner shaped her leadership and strategic thinking.

· The biggest advantage of bootstrapping a SaaS company without venture capital.

· Why luxury brands are uniquely positioned to lead the sustainability movement.

· Her blunt take on whether sustainability is saving the planet or a political agenda.

· The shocking truth about women in tech leadership and the unique strengths they bring.

· Why "broken communication is the root of most business struggles" and how to fix it with empathy.

· The surprising benefits of building a tech company in Idaho – "The Silicon Bridge."

· Her definition of innovation: "It belongs to the world."

This is a must-listen for entrepreneurs, tech leaders, sustainability advocates, and anyone passionate about building a more empathetic and innovative future.

Connect With Brittany Hansen:

· LinkedIn: https://www.linkedin.com/in/brittany-a-hansen/

· Website: https://viiision.com/

Chapters:

00:00 Innovation: An Idea That Belongs to the World

00:39 How Motherhood & Jiu-Jitsu Shape Leadership

02:36 The Advantage of Bootstrapping a SaaS Company

04:10 Luxury Brands Leading the Way in Sustainability

07:33 Is Sustainability a Political Agenda or Saving the Planet?

11:50 The Unique Strengths Women Bring to Tech Leadership

15:12 Balancing Tradition with Innovation in Tech

17:15 Building a Tech Company in Idaho: The "Silicon Bridge"

19:28 Fixing Broken Communication with Empathy

22:24 Building a Company is Like Rolling in Jiu-Jitsu

25:28 Blunt Advice for Aspiring Tech Innovators

28:13 One Change for Tech Industry Culture: More Empathy

29:46 Future Trend in Sustainable Technology

31:14 What Innovation Means to Brittany Hansen

33:06 Where to Connect with Brittany Hansen

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What if you could visualize 100% of your creative vision without compromise? Emmy award-winning AI video specialist Erich Archer explains how generative AI is unlocking a new era of storytelling for individual creators.

Erich Archer, the creator of "Smarty Pants," an ecosystem of over 100 custom AI tools, shares his journey from producing major network TV shows to becoming a generative AI pioneer. He breaks down how he built his custom GPTs, the process behind his AI-driven short film "RUFUS," and why he believes AI empowers creators to develop *more* personal and distinct voices by removing technical and financial barriers.

In this episode, you’ll discover:

· How the "Smarty Pants" ecosystem of 100+ custom GPTs works

· The AI tech stack behind the award-winning short film "RUFUS" (Midjourney, 11 Labs, Perplexity)

· Why AI helps creators develop a *more* distinct voice by enabling 100% of their vision

· A "happy accident" where an AI glitch produced a better result than planned

· How to use an LLM as your project assistant from day one

· The one capability on the horizon that will "completely change the game" for AI video

This is a masterclass for creators, filmmakers, storytellers, and any innovator looking to harness generative AI.

Connect With Erich Archer:

· Website: https://www.cgacreative.com/

· LinkedIn: https://www.linkedin.com/in/ericharcher/

Chapters:

00:00 A Creativity Unlock for 100% of Your Vision

00:46 Welcome Erich Archer, Emmy-Winning AI Specialist

01:51 What is "Smarty Pants": An Ecosystem of 100+ AI Tools

04:22 The Pivotal Moment: From Network TV to AI Storytelling

05:57 Architecting the Smarty Pants Ecosystem

07:48 The AI Tech Stack Behind the Short Film "RUFUS"

09:54 How AI Helps Creators Develop a MORE Personal Voice

11:50 Building Custom AI vs. Using Off-the-Shelf Tools

13:44 The New AI Filmmaking Pipeline (R\&D Process)

17:07 The "Happy Accident": When AI Glitches Create Better Art

18:34 Accessible AI Tools You Can Experiment With Today

19:57 Empowering Local Storytellers with AI (No Hollywood Budget)

21:13 The Next AI Capability That Will Change Everything

22:36 How the Human Creator's Role Will Evolve

23:42 What Innovation Means in Art and Technology

25:10 Where to Connect with Erich Archer

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When COVID shut down the world, paramedic-turned-CEO Josh Klein saw an opportunity to innovate. He reveals how a crisis forced his 10,000-caregiver network to embrace technology, leading to groundbreaking solutions that are redefining how we care for the elderly at home.

Josh Klein, founder of Emerest, shares his journey from the front lines of emergency medicine to building a tech-powered home care ecosystem. He details the creation of Emerest Connect, a telehealth platform that prevents hospitalizations, and U@Perks, a first-of-its-kind wellness program that pampers and empowers caregivers. Discover the incredible story behind his company's interactive television studio, built to combat the crippling loneliness felt by seniors.

In this episode, you’ll discover:

· The pivotal moment during COVID that sparked a radical tech transformation in home care.

· The powerful caregiver-first model of U@Perks, featuring lounges, salons, and mental health support.

· The tech architecture behind Emerest Connect that allows paramedics to intervene before a patient needs the ER.

· The heartwarming story of building an interactive television studio to combat elder loneliness.

· Josh Klein's powerful definition of innovation: "Innovation is caring. It's a vehicle to propel your caring.".

This episode is a powerful listen for anyone in health tech, engineering, caregiving, and for families navigating the challenges of aging in place.

Connect With Josh Klein:

· Website: https://www.emerest.com/

· Facebook: https://web.facebook.com/emerestofficial/?_rdc=1&_rdr#

Chapters:

00:00 Innovation is a Vehicle to Propel Your Caring

00:47 Welcome Josh Klein, Founder & CEO of Emerest

01:51 The Moment Technology Became Essential for Home Care

03:59 The Mission of Emerest and U@Perks

08:04 The Difference Between Emerest Connect and U@Perks

13:09 The Tech Stack: Integrating Telehealth and Remote Monitoring

20:25 Combating Social Determinants of Health with Technology

24:05 The Interactive Television Studio for Seniors

26:46 The Technical and Logistical Challenges of Scaling

31:40 Emerging Technologies for Aging Safely at Home

35:59 What Does Innovation Mean in Healthcare?

40:28 Where to Learn More About Emerest

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What if you could succeed on LinkedIn without ever posting content? LinkedIn pioneer Daniel Alfon, who joined the platform in 2004, reveals why the platform is a secret weapon for introverts and how a powerful profile beats a busy feed every time.

In a world obsessed with content creation, Daniel Alfon offers a radical, counterintuitive strategy: treat your LinkedIn profile as a website, not a CV. He explains why the most important action on LinkedIn is the profile visit, and how engineers, tech founders, and podcasters can generate leads and build a powerful network organically—without spammy tactics or the pressure to constantly post.

In this episode, you’ll discover:

· The fundamental reason why LinkedIn is the perfect platform for introverts.

· How to shift your profile from a boring CV to a dynamic, customer-facing "website".

· The single most costly mistake podcasters make when promoting episodes on LinkedIn.

· Why being "best connected" trumps being "most connected" and how to build your network strategically.

· The reason "exposure is overrated" on LinkedIn and what to focus on instead of vanity metrics.

· A step-by-step guide to validating a new tech idea or finding beta users in LinkedIn Groups for free.

This episode is a masterclass for any STEM professional, founder, or creator who wants to leverage LinkedIn authentically and effectively.

Connect With Daniel Alfon:

· Website: https://www.danielalfon.com/

· Free Headline Cheat Sheet: https://www.danielalfon.com/#freebie

· LinkedIn: https://www.linkedin.com/in/alfon/

Chapters:

00:00 You Can Succeed on LinkedIn Without Sharing Anything

00:41 Welcome Daniel Alfon, LinkedIn Pioneer

01:49 Why He Joined LinkedIn in 2004

02:59 Treat Your Profile as a Website, Not a CV

04:14 The Secret Reason LinkedIn is Perfect for Introverts

06:21 The Most Costly Mistake Podcasters Make on LinkedIn

09:00 Should Podcasters Use a Personal Profile or a Company Page?

10:24 Most Connected vs. Best Connected: A Strategy for Your Network

12:53 A Smarter Content Strategy Than Posting Every Episode

14:37 Why Exposure is Overrated on LinkedIn

17:29 How to Validate a New Tech Idea Using LinkedIn Groups

19:59 How AI is Changing the Game on LinkedIn

21:56 Why Genuine Connections Still Win in the Long Run

25:03 One Piece of Advice for a Recent STEM Graduate

27:18 The Power of Doing Your Research

28:02 Innovating How We Use Existing Platforms

29:12 Where to Get Daniel's Free Headline Cheat Sheet

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Imagine walking 2,000 miles to discover your passion. Dr. Bryan Quoc Le, a PhD food scientist, shares his incredible journey from chemistry to food entrepreneurship, revealing the hidden science behind your favorite flavors and the future of food.

From an epic cross-country walk that revealed the true power of food to becoming a leading consultant and author, Dr. Bryan Quoc Le demystifies the world of food science. He explains why it's more than just recipes—it's about sourcing, regulations, and complex chemistry. Discover the cutting-edge tech (and surprisingly low-tech realities) of modern food innovation, the secrets to creating compelling plant-based flavors, and the common myths he loves to debunk.

In this episode, you’ll discover:

· Bryan's 2,000-mile walk and how it ignited his passion for food science.

· What a food scientist *actually* does (beyond just recipes and flavors).

· The surprising "tech stack" of a modern food innovator: often simpler than you'd think.

· The intricate "Maillard reaction" and "retrosynthetic approach" to crafting plant-based lamb flavors.

· How a scientist learns to market: treating clients as "emotional creatures" and leveraging unique analytical skills.

· The biggest food science myths Bryan loves to debunk (like "resting meat").

· The future of food tech: cell-based agriculture, precision fermentation, and combating rising childhood myopia.

This episode is a fascinating listen for STEM students, aspiring food entrepreneurs, and anyone curious about the science that shapes what we eat and the journey of an unconventional innovator.

Connect With Bryan Quoc Le:

· Website: https://www.mendocinofoodconsulting.com/

· Book (150 Food Science Questions Answered): https://www.amazon.com/150-Food-Science-Questions-Answered/dp/1646118332

· LinkedIn: https://www.linkedin.com/in/bryanquocle/

Chapters:

00:00 The 2,000-Mile Journey to Food Science

00:55 Welcome Dr. Bryan Quoc Le, Food Scientist & Entrepreneur

01:34 The Catalyst: From Lab to Consulting Firm

05:29 What Exactly Does a Food Scientist Do?

07:54 The Tech Stack of a Modern Food Innovator

09:47 The Challenge of Creating Plant-Based Flavors

12:16 How a Scientist Markets Themselves: From Reddit to Clients

16:14 Debunking Food Science Myths (e.g., Resting Meat)

18:53 Technology's Role in Modern Food Safety

22:19 Common Technical Mistakes New Food Entrepreneurs Make

24:05 The Flavor Matrix: Art, Culture, and Science of Taste

27:33 Future of Food Technology & Emerging Roles

29:58 What Innovation Means in Food Science

31:31 Where to Find Bryan Quoc Le's Work

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Your brain's ancient stress response system is being overwhelmed by modern life. Allen Imbarrato, a software veteran, reveals how his new AI-powered app, KiFlow, helps you transform stress into strength in under 20 minutes.

After decades building software for businesses and a decade living in an ashram, Allen Imbarrato merges deep tech with deep mindfulness. He explains why our "Stone Age DOS system" for stress is a "bug in the software" that leads to chronic disease. Discover his new KiFlow app, which uses AI to guide users through a personalized, four-step process to reframe challenges, uncover hidden triggers, and shift from a survival mindset to a calm, creative, and empowered flow state.

In this episode, you’ll discover:

· Why our 25-million-year-old "Stone Age DOS system" for stress is failing us today.

· The four-step "Facing, Focusing, Freeing, and Flowing" algorithm for stress transformation.

· How KiFlow's AI coach, "Kifu," provides personalized insights, tracks your history, and ensures privacy.

· A common "aha moment" from users: uncovering childhood beliefs that trigger adult stress.

· Why transforming stress (not just managing it) leads to sustained mental and emotional growth.

This episode is vital for anyone in tech, entrepreneurs, or individuals seeking to leverage conscious technology for personal growth and emotional resilience.

Connect With Allen Imbarrato:

· KiFlow App: https://kiflow.app

· LinkedIn: https://www.linkedin.com/in/allen-imbarrato-0942a24/

Chapters:

00:00 Your Brain's Stone Age DOS System

00:46 Welcome Allen Imbarrato, Creator of KiFlow

01:58 The Thread Connecting Deep Tech and Deep Mindfulness

05:01 The Origin of KeyBiz Business Software

06:01 The Personal Pain Point: Why KiFlow Was Built

08:48 The Tech-Meets-Mindfulness Algorithm: The Four Fs

12:46 How KiFlow's AI Coach ("Kifu") Personalizes Guidance

15:10 User's "Aha Moment": Uncovering Hidden Stress Triggers

18:35 Ensuring Privacy for Vulnerable Moments with AI

20:01 How Business Software Experience Shaped KiFlow's Design

23:08 Transforming Stress vs. Managing Stress: The Fundamental Difference

25:14 The Future of AI and Human Emotional Intelligence

28:30 What Innovation Means: From Software to Stress Transformation

30:58 Where to Download the KiFlow App

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