TCW Podcast Episode 178 - The Intellivision Part 2

In part two we look at how Mattel starts aggressively marketing the Intellivision by directly attacking Atari in its advertisements. New leadership by Josh Denham helped to foster this and to rework the production of the Intellivision to make it for cheaper. This lower cost model was released as the Intellivision II. Still some in the company were still wanting to do a computer, but it proved to be too complicated and expensive to bring to market. They settled on releasing a lesser computer attachment that allowed for some peripherals. Ultimately through a combination of their own problems, and the looming home console crash Mattel nearly went out of business, and spun off Intellivision where it continued to limp along in the shadows all the way to the early 90's.

1983 Pepsi Challenge: https://www.youtube.com/watch?v=ghMYzo0rgrw

1981 Pepsi Challenge: https://www.youtube.com/watch?v=4FhxujFUJlQ

Grey Poupon Commercial: https://www.youtube.com/watch?v=tvDazrJuSdA

Most Interesting Man in the World: https://www.youtube.com/watch?v=guMrgRKKENI

Intellivision VS Atari: https://www.youtube.com/watch?v=cCgG7Y-XqEw

PBA Bowling: https://www.youtube.com/watch?v=f-X8MFOGuRo

TCW 027 - The Magnavox Patent Lawsuit: http://podcast.theycreateworlds.com/e/the-magnavox-patent-lawsuits-friday-september-16-2016-1003-am/

Triple Action: https://www.youtube.com/watch?v=Li_LM6t6smo

Blockcade: https://www.youtube.com/watch?v=5v-0CwiabZA

Snafu: https://www.youtube.com/watch?v=tCmEcc4c1tk

Space Armada: https://www.youtube.com/watch?v=LEL0Ufhnb4w

Astrosmash: https://www.youtube.com/watch?v=osSe8nzu1m0

Atari VS Other Companies: https://www.youtube.com/watch?v=SqTxWZerumo

Space Games Commercial Intellivision: https://www.youtube.com/watch?v=1O17bGSd9SU

Intellivision Master Component and Keyboard Component: https://www.youtube.com/watch?v=UdveJuwHuGM

New episodes are on the 1st and 15th of every month!

TCW Email: [email protected] 

Twitter: @tcwpodcast

Patreon: https://www.patreon.com/theycreateworlds

Alex's Video Game History Blog: http://videogamehistorian.wordpress.com

Alex's book, published Dec 2019, is available at CRC Press and at major on-line retailers: http://bit.ly/TCWBOOK1

Intro Music: Josh Woodward - Airplane Mode -  Music - "Airplane Mode" by Josh Woodward. Free download: http://joshwoodward.com/song/AirplaneMode 

Outro Music: RolemMusic - Bacterial Love: http://freemusicarchive.org/music/Rolemusic/Pop_Singles_Compilation_2014/01_rolemusic_-_bacterial_love 

Copyright: Attribution: http://creativecommons.org/licenses/by/4.0/