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Kerwin Rae is an Australian businessman, speaker, and leader. He recently posted his “secret formula to selling anything” on Instagram and it immediately caught my attention. In this episode, I unpack the genius behind the method and provide ways for you to use the same principles.
In this episode, I explain a new purpose for asking questions and I also recommend a specific type of question to ask. The tips from this episode will help you to hold your audience's attention, reduce their anxiety, and deliver a more compelling message.
In this episode, I share a rapport building technique used by FBI hostage negotiators around the globe. This technique will help to alleviate, from the get-go, any stress or anxiety that your audience may be experiencing. Using this method will help you to steer the conversation in the right direction and achieve a successful outcome.
In this episode, I provide a simple breakdown of the neuroscience behind decision making. It's with this information that we can reframe how we communicate our ideas and ultimately be more effective.
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