Dr. Bill Kanasky, Jr. describes how to assess jurors more accurately during the jury selection process by implementing specific measures. There are two primary ways to measure something: using dichotomous variables or continuous variables. Dichotomous is a singular (i.e. binary) choice between two options (e.g. yes/no).  Continuous variables offer multiple options, such as rating on a scale from 0-10 scale. Using continuous variables to measure juror sentiment allows you to understand the intensity of their position. Once jurors have selected a number, you want to ask probing questions to get to the why of their selection. A yes/no (i.e. dichotomous) doesn't get you that; you need to go deeper and get more specific by using continuous variables. Watch the video of this episode: https://www.courtroomsciences.com/r/jbK