In this episode of The Luxe Lens, we dive deep into the world of branding with Lisa Lord, a seasoned photographer, branding expert, and business coach with over 13 years of experience. Together, we explore why branding is far more than just your colors and logo—it’s about your messaging, vision, and most importantly, knowing your value. LiLo shares how she resisted niching down and how embracing her brand led to major breakthroughs in her photography business. She also reveals the biggest branding mistakes entrepreneurs make, how to price your services with confidence, and actionable strategies to create a brand that stands out in a crowded market.
Whether you're a photographer or an entrepreneur looking to strengthen your brand, this episode offers a treasure trove of insights. Learn how to make your branding work harder for you, attract the right clients, and elevate your business to new levels of success.
Connect With Lisa:
Website:
Instagram:
Book a free call to discuss your brand!
---------------------
------------------
CONNECT WITH ME
The Luxe Lens Workshop: http://theluxelensworkshop.com/ - For photographers who want to elevate their craft, refine their signature style, and create stunning, impactful imagery.
The Pivot Podcast - For Photographers Wanting Additional Streams of Income:
https://tinyurl.com/we74y2m5 - Join me on my other podcast to learn more about pivoting into photography education and getting paid for YOUR knowledge and expertise.
Photographers, unlock the Secrets of Hosting 10K Workshops That Sell Out:
https://workshop.lenstolaunch.com/
Get on the wait list for my upcoming online experience for female creative entrepreneurs - CEO SZN: https://tinyurl.com/yc5wtz6x
DM me on Instagram: https://www.instagram.com/skye_wohphoto/
Signup for Future Event News: https://tinyurl.com/3tn3whzw
1:1 Private Coaching with Skye: DM me https://tinyurl.com/eky78xuk