In this episode of Sweathead, I discuss cross-culture kids with Sean Choi.

Cross-culture kids are people who grow up between two or more cultures. These "kids" are fast becoming a large population in the USA and, because of this, they are increasingly working in advertising and the audiences of advertising.

Sean currently calls The Martin Agency, AdWeek’s back-to-back Agency of the Year, home. 

He takes pride in quite literally ‘breaking into’ strategy as a late bloomer but brings along his background in Talent and Culture from Apple and freelance photography. 

Aside from fully believing “New York or nowhere,” Sean is a proud Korean-American committed to being a megaphone for the marginalized. 

He’s spoken at events hosted by the likes of the 4As, AIA, and 3AF, crafted thought leadership picked up by Adweek, and is the the curator of an industry-wide cultural moments calendar.

You can find Sean here: https://www.linkedin.com/in/seanrichardchoi/

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