The Manage Your Message Podcast

Prof. Christine Moorman of Duke University's Fuqua School of Business is also the founder and Director of The CMO Survey. She shares with host Jim Karrh the key beliefs and priorities of marketing leaders across the US.

Today's crowded, noisy business environment tends to require a "playbook" approach to building a consistently effective message. In this solo episode, host Jim Karrh draws upon his experience to offer you specific recommendations for building your playbook.

Steve Gordon, founder and podcast host of The Unstoppable CEO, joins host Jim Karrh to discuss how service businesses can attract ideal clients and grow the top line through messaging.

Rick Cesari, a pioneer in video marketing for brands from George Foreman and OxiClean to GoPro, joins host Jim Karrh with tips for influencing customers through compelling stories on video.

What's working for the best B2B sales organizations today, worldwide? Matt McClendon, President of DSG Consulting, shares firsthand insights on messaging, coaching, and training.

Our standards of professionalism have changed over time -- for good, and perhaps not-so-good. Host Jim Karrh offers five observations on what makes for a valuable, professional message today.

We revisit our inaugural episode--a conversation with bestselling author, speaker, coach, and entrepreneur Dorie Clark. Dorie, who also wrote the Foreword to Jim's new book, shares tips for planning, collecting and sharing stories, networking, and optimizing your entrepreneurial efforts.

Seth Kahan is a consultant and author who works with CEOs and Boards to drive new levels of performance. He joins host Jim Karrh to discuss key takeaways from his new book, "Visionary Leadership: How Association Leaders Embrace Disruption in the 21st Century."

Even executives and leaders need help. But with all of the options--consultants, coaches, mentors, advisors--it can get confusing in a hurry. In this solo episode, host Jim Karrh discusses the scenarios in which various types of services might be valuable.

Josh Cary is the "Hidden Entrepreneur," a business coach, creative consultant, and podcast host. Even during his prior career as an actor and filmmaker, Josh says he was in professional hiding. Now he helps other entrepreneurs get out of hiding and excel.