The Most Important Question

The Most Important Question

By Important, Not ImportantSociety & CultureScienceTechnology
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The Most Important Question episodes

  • Issue #223: Summer’s About to Get a Whole Lot Longer

    This week: The Western drought grows; China’s vaccine exports; menthol cigarettes on the run; bacon and Alzheimer’s; croissants and cancer.

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    • Important, Not Important is produced by Crate Media

      15 min
    • #105: Your Smart Fridge Just Overturned Democracy

      In Episode 105, Quinn & Brian ask: How safe is your data (and can your wine fridge take down democracy)?

      Our guest is: Dr. Carissa Véliz, an Associate Professor at the Faculty of Philosophy and the Institute for Ethics in AI, and a Tutorial Fellow in Philosophy at Hertford College at Oxford University. 

      If she sounds kind of awesome, that’s because she is.

      So, what role does your phone, computer, wine fridge, smart toothbrush, and fun color-changing ceiling lights have to play in taking down — or saving — democracy, and maybe the planet too? Well, Dr. Véliz recently published “Privacy is Power,” in which she argues that the data economy is too dangerous to sustain. And although we may not be paying money for some of the incredible services that are built on top of our data, like Google Maps or Facebook, we are going to pay in the long run if we keep opting into the surveillance state.

      Have feedback or questions? Tweet us, or send a message to [email protected]

      Important, Not Important Book Club:

      • "Mindf*ck: Cambridge Analytica and the Plot to Break America" by Christopher Wylie

      • “Permanent Record” by Edward Snowden

      • Links:

        • Carissaveliz.com

        • Twitter: @CarissaVeliz

        • “Privacy is Power”

        • “How Facebook got addicted to spreading misinformation”

        • Duck Duck Go

        • ProtonMail

        • Connect with us:

          • Subscribe to our newsletter at ImportantNotImportant.com!

          • Follow us on Twitter: twitter.com/ImportantNotImp

          • Follow Quinn: twitter.com/quinnemmett

          • Follow Brian: twitter.com/briancolbertken

          • Like and share us on Facebook: facebook.com/ImportantNotImportant

          • Intro/outro by Tim Blane: timblane.com

          • Important, Not Important is produced by Crate Media

            1 hr 3 min
          • #104: Global.Health: Big Data for Good

             In Episode 104, Quinn & Brian discuss: the future of data and medicine.

            Our guests are: Robel Kassa & Dr. Sam Scarpino, two of the brilliant minds behind Global.Health, which is setting a new standard for epidemiological data. Global.Health is the first of its kind: an easy-to-use global data repository and visualization platform that enables open access to real-time epidemiological anonymized line-list data, including a COVID-19 dataset that contains detailed information on over five million anonymized cases from over 100 countries.

            But this isn’t our first brush with Big Data, and we’ve seen how data can be used to cause material harm, both indirectly and directly. So, can we trust a platform that is trying to aggregate and anonymize all of the world’s health records around COVID? What are we sacrificing by allowing this data to be collected? And will creating such a platform help us predict or prevent another surprise pandemic in the future? We’re trying to wrap our heads around all of that and why the people building the platform are just as important as the data collected, possibly including yours.

            Have feedback or questions? Tweet us, or send a message to [email protected]

            Important, Not Important Book Club:

            • "On Earth We're Briefly Gorgeous" by Ocean Vuong

            • "Pachinko" by Min Jin Lee

            • Links:

              • Global.Health

              • dataforprogress.org

              • Donate to diaper relief: importantnotimportant.com/diapers

              • Dr. Scarpino on Twitter: @svscarpino

              • Robel on Twitter: @rawbubble

              • Connect with us:

                • Subscribe to our newsletter at ImportantNotImportant.com!

                • Follow us on Twitter: twitter.com/ImportantNotImp

                • Follow Quinn: twitter.com/quinnemmett

                • Follow Brian: twitter.com/briancolbertken

                • Like and share us on Facebook: facebook.com/ImportantNotImportant

                • Intro/outro by Tim Blane: timblane.com

                • Important, Not Important is produced by Crate Media

                  1 hr 22 min
                • #103: Black Hearts Matter

                  In Episode 103, Quinn & Brian ask: Why do so many more Black people die after heart transplants than everybody else?

                  Our guests are: Dr. Hasina Maredia and Dr. Errol Bush, who recently published a paper in the American Heart Association’s journal, “Circulation: Heart Failure.” Their paper concludes that “young Black recipients have a high risk of mortality in the first year after heart transplant, which has been masked in decades of research looking at disparities in aggregate.”

                  Sorry for the spoilers, but that’s really just the beginning. The decades of systemic failures that allowed this to happen — and, most importantly, the steps we can take right now to improve these wildly disparate healthcare outcomes for young Black people — are the real meat of this story, told by two incredibly inspiring people.

                  Have feedback or questions? Tweet us, or send a message to [email protected]

                  Important, Not Important Book Club:

                  • "Black Men In White Coats: 100 Rules for Success!" by Dr. Dale Okorodudu

                  • "The Immortal Life of Henrietta Lacks" by Rebecca Skloot

                  • Links:

                    • "Better Understanding the Disparity Associated With Black Race in Heart Transplant Outcomes"

                    • Black Men in White Coats

                    • American Heart Association

                    • Connect with us:

                      • Subscribe to our newsletter at ImportantNotImportant.com!

                      • Follow us on Twitter: twitter.com/ImportantNotImp

                      • Follow Quinn: twitter.com/quinnemmett

                      • Follow Brian: twitter.com/briancolbertken

                      • Like and share us on Facebook: facebook.com/ImportantNotImportant

                      • Intro/outro by Tim Blane: timblane.com

                      • Important, Not Important is produced by Crate Media

                        1 hr 27 min
                      • #102: Put Your Money Where Your Future Is

                        In Episode 102, Quinn & Brian discuss: How to invest in defeating climate change.

                        Our guest is: Boris Khentov, SVP of Operations & Legal Counsel at Betterment. If you’ve been reading or listening to our newsletter, you’ve already heard of Betterment, a financial advisory company and investment platform that recently introduced their Climate Impact portfolio — and if you haven’t heard of Betterment yet, start listening to the bonus audio newsletter episodes we release every Friday!

                        This is a really thoughtful conversation on what it means to participate in the climate fight in every area of your life, where investments are trending and where “greenwashing” is becoming an issue, and how you can position yourself for both relative safety and financial success.

                        Plus, Boris shares a story about protesting with a past guest and personal hero of ours — Dr. Ayana Elizabeth Johnson — and that’s pretty cool too.

                        Have feedback or questions? Tweet us, or send a message to [email protected]

                        Important Book Club:

                        • "All We Can Save" by Dr. Ayana Elizabeth Johnson

                        Links:

                        • Betterment.com

                        • Boris on LinkedIn

                        • Read: “How Betterment’s Climate Impact Portfolio Was Born”

                        • Listen: “#7: How can we use the ocean without using it up?”

                        • Connect with us:

                          • Subscribe to our newsletter at ImportantNotImportant.com!

                          • Follow us on Twitter: twitter.com/ImportantNotImp

                          • Follow Quinn: twitter.com/quinnemmett

                          • Follow Brian: twitter.com/briancolbertken

                          • Like and share us on Facebook: facebook.com/ImportantNotImportant

                          • Intro/outro by Tim Blane: timblane.com

                          • Important, Not Important is produced by Crate Media

                            1 hr 27 min
                          • Do Better Better #16: The Hard Work Starts Yesterday

                            Synopsis: Where does America keep paying clean up costs, instead of doubling down on prevention?

                            Do Better Better essays help you build mental models and ask questions about our changing world — for yourself, your family, and your business.

                            These essays compliment the audio version of our weekly newsletter, and of course, our ground-breaking conversations with diverse, interdisciplinary humans working on the frontlines of the future.

                            • Get these essays, our newsletter, and more science that makes you feel good right in your inbox at importantnotimportant.com

                            • Send us feedback at [email protected] — record a voice memo on your phone and send it in!

                            • Follow Quinn on Twitter: @quinnemmett

                            • Follow us on Twitter: @importantnotimp

                            • Connect with us:

                              • Subscribe to our newsletter at ImportantNotImportant.com!

                              • Follow us on Twitter: twitter.com/ImportantNotImp

                              • Follow Quinn: twitter.com/quinnemmett

                              • Follow Brian: twitter.com/briancolbertken

                              • Like and share us on Facebook: facebook.com/ImportantNotImportant

                              • Intro/outro by Tim Blane: timblane.com

                              • Important, Not Important is produced by Crate Media

                                11 min

                              About The Most Important Question

                              From the publisher's feed

                              The most important question in today's world of climate chaos, AI psychosis, and crumbling democracy is: what can I do? Your host, Quinn Emmett is completely unqualified to answer it, so he's calling the people that already are.

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