Paul Roetzer, founder and CEO of Marketing AI Institute and Smarter X, left his agency world behind and now spends his days training marketers on how to better use AI to move their organization forward. When it comes to AI adoption at marketing organizations, there’s still a wide range of adoption - and Roetzer shares what he’s seen in terms of what trips people up, and where they should be putting their resources. Plus, how the agency model is changing, and some of his favorite tools and tricks. For Further Reading:Check out Paul’s podcast: <a href="https://youtu.be/qu74v4zBDjQ?si=69DTuXfVUapXHnsI">https://youtu.be/qu74v4zBDjQ?si=69DTuXfVUapXHnsI</a>
Listen on your favorite podcast app: https://pod.link/1715735755

Paul Roetzer, founder and CEO of Marketing AI Institute and Smarter X, left his agency world behind and now spends his days training marketers on how to better use AI to move their organization forward. When it comes to AI adoption at marketing organizations, there’s still a wide range of adoption - and Roetzer shares what he’s seen in terms of what trips people up, and where they should be putting their resources. Plus, how the agency model is changing, and some of his favorite tools and tricks. For Further Reading: Check out Paul’s podcast: https://youtu.be/qu74v4zBDjQ?si=69DTuXfVUapXHnsI Listen on your favorite podcast app: https://pod.link/1715735755

Paul Roetzer, founder and CEO of Marketing AI Institute and Smarter X, left his agency world behind and now spends his days training marketers on how to better use AI to move their organization forward. When it comes to AI adoption at marketing organizations, there’s still a wide range of adoption - and Roetzer shares what he’s seen in terms of what trips people up, and where they should be putting their resources. Plus, how the agency model is changing, and some of his favorite tools and tricks.&nbsp;For Further Reading:Check out Paul’s podcast:&nbsp;<a href="https://youtu.be/qu74v4zBDjQ?si=69DTuXfVUapXHnsI" rel="noopener noreferrer">https://youtu.be/qu74v4zBDjQ?si=69DTuXfVUapXHnsI</a>
Listen on your favorite podcast app: https://pod.link/1715735755

The Next 90 Days of Your AI Rollout

Many speculate that marketing is the business realm poised to be fundamentally reshaped by Artificial Intelligence. However, the pressing issue is the prevalent lack of technical acumen and basic AI understanding among many marketers.

Decoding AI for Marketing (DAM) aims to mend this informational void, delivering insights for the technically adept and beginners alike. We demystify AI’s intricacies and furnish hands-on, applicable marketing approaches from those leading the charge.

DAM will host profound conversations with top marketers and foremost AI experts, all endeavoring to decipher AI’s potential to amplify marketing’s significance and influence, and presumably, their own efficacy and organizational productivity. It’s going to be a whole new world, but not one without serious risks.

Your hosts are the well-respected international marketing & AI experts Greg Stuart (CEO, Author, Investor, Speaker) and Rex Briggs (Founder/CEO, Inventor, Author, Speaker).  Brought to you by MMA Global, the non-profit industry body ‘architecting a new future of marketing’ for the world’s smartest CMOs.

Business

Technology

Marketing

Many speculate that marketing is the business realm poised to be fundamentally reshaped by Artificial Intelligence. However, the pressing issue is the prevalent lack of technical acumen and basic AI understanding among many marketers. Decoding AI for Marketing (DAM) aims to mend this informational void, delivering insights for the technically adept and beginners alike. We demystify AI’s intricacies and furnish hands-on, applicable marketing approaches from those leading the charge. DAM will host profound conversations with top marketers and foremost AI experts, all endeavoring to decipher AI’s potential to amplify marketing’s significance and influence, and presumably, their own efficacy and organizational productivity. It’s going to be a whole new world, but not one without serious risks. Your hosts are the well-respected international marketing & AI experts Greg Stuart (CEO, Author, Investor, Speaker) and Rex Briggs (Founder/CEO, Inventor, Author, Speaker). Brought to you by MMA Global, the non-profit industry body ‘architecting a new future of marketing’ for the world’s smartest CMOs.

Many speculate that marketing is the business realm poised to be fundamentally reshaped by Artificial Intelligence. However, the pressing issue is the prevalent lack of technical acumen and basic AI understanding among many marketers.

Decoding AI for Marketing (DAM) aims to mend this informational void, delivering insights for the technically adept and beginners alike. We demystify AI’s intricacies and furnish hands-on, applicable marketing approaches from those leading the charge.

DAM will host profound conversations with top marketers and foremost AI experts, all endeavoring to decipher AI’s potential to amplify marketing’s significance and influence, and presumably, their own efficacy and organizational productivity. It’s going to be a whole new world, but not one without serious risks.

Your hosts are the well-respected international marketing &amp; AI experts Greg Stuart (CEO, Author, Investor, Speaker) and Rex Briggs (Founder/CEO, Inventor, Author, Speaker).  Brought to you by MMA Global, the non-profit industry body ‘architecting a new future of marketing’ for the world’s smartest CMOs.

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The Next 90 Days of Your AI Rollout

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