End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

Architects often feel stuck and overwhelmed when dealing with the challenge of growing their firms beyond the exhausting hustle-and-grind stage, especially when the traditional path to growth feels slow, risky, and filled with staffing headaches. Many try to "stay small" to avoid these pains—only to face inconsistent cash flow, constant stress, and limited creative freedom.

Enoch & Rion explore a bold and unexpected path to growing an architecture firm—one that challenges long-held beliefs in the industry. Along the way, they reveal why so many small practices stay stuck, and what keeps talented architects locked in old models that drain time, energy, and joy.

You'll hear stories from firm owners who broke out of the grind, the hidden risks of staying small, and a surprising route that can give instant stability and creative freedom.

By the end, you'll see the industry from a new angle—and feel pulled toward a different future.

• The "invisible desert" nearly every firm must cross—and the shortcut few know exists.
• A counterintuitive move that can turn years of slow growth into a single bold leap.
• The surprising reason a bigger firm can be easier to run than a small one.