The Official SaaStr Podcast: SaaS | Founders | Investors

Companies that have access to more accurate financial data have the ability to develop seamless exchanges of information, providing consumers with improved ways to manage their finances. But how do companies gain secure access to that data in the first place? Enter the platform company. Hear from Plaid co-founder and CEO, Zach Perret, as he walks through his lessons learned building Plaid and how it found itself at the center of the fintech ecosystem.

Full video: https://youtu.be/cUIahrKfOq0

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Our North American Event: https://bit.ly/2OXeAYh

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The community industry is booming. Now, more than ever, companies are realizing the importance of community and the impact it can have on their businesses. Learn from a community professional with over 10 years of experience in building community for SaaS companies about what community is, who you build community for, why it's important, when to start, and how to kick things off.

Full video: https://youtu.be/CHV_GUO_FZw

Want to join the SaaStr community? We're the 🌎largest community for B2B software.

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Quora Group: https://www.quora.com/q/cloud

Facebook: https://www.facebook.com/SaaStr/

Instagram: https://www.instagram.com/saastr/

Our North American Event: https://bit.ly/2OXeAYh

Our European Event: https://bit.ly/2OZTad8

When marketing teams spend the bulk of their time completing manual tasks, data gets siloed, workflows break down, and leaders do not have the visibility they need to make customer-focused decisions.

Airtable's CMO Archana Agrawal shares how marketers can tackle these challenges to develop solid marketing foundations for rapid customer acquisition and growth. She reveals how customer centricity, operational rigor, and data-driven strategies drove Airtable to scale and serve over 300,000 organizations, including 80% of the Fortune 100.

Full video: https://youtu.be/2aAT8-Omcqc

Want to join the SaaStr community? We're the 🌎largest community for B2B software.

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Quora Group: https://www.quora.com/q/cloud

Facebook: https://www.facebook.com/SaaStr/

Instagram: https://www.instagram.com/saastr/

Our North American Event: https://bit.ly/2OXeAYh

Our European Event: https://bit.ly/2OZTad8

Organizations need livable values that drive the business and employees. If appropriately discussed and embedded, a values playbook can be the hallmark of your organization and one of the most strategic tools founders and managers have.

Emery Wells, co-founder of Frame.io, discusses how to set results-driven company values and why it's essential to embed those values into every part of the employee lifecycle.

Full video: https://youtu.be/CwoHIZ16ess

Want to join the SaaStr community? We're the 🌎largest community for B2B software.

Subscribe for weekly updates: https://www.saastr.com/subscribeform

Twitter: https://twitter.com/saastr

LinkedIn: https://www.linkedin.com/company/2724976

Quora Group: https://www.quora.com/q/cloud

Facebook: https://www.facebook.com/SaaStr/

Instagram: https://www.instagram.com/saastr/

Our North American Event: https://bit.ly/2OXeAYh

Our European Event: https://bit.ly/2OZTad8

Key Takeaways:

#1. VC remains open — at least for deals

#2. So many top, mid, and later-stage SaaS companies raised tons of capital in 2021, so much … that few really need to go back to market and raise again this year.

#3. VCs are taking more time, but more "back to normal" time Growth deals can still be done in 3-4 weeks, just not 1 week now.

#4. Not only is there is plenty of money in venture — but even more is coming. Top funds are continuing to raise huge funds.

#5. The biggest issue in venture today is just that founders haven't changed their expectations

#6. 2016 was tough, too.

#7. Watch What the Big PE Firms like Vista, Thoma Bravo, etc. do in SaaS. They know.

Full video: https://youtu.be/WehTJ4RNBaQ

Want to join the SaaStr community? We're the 🌎largest community for B2B software.

Subscribe for weekly updates: https://www.saastr.com/subscribeform

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LinkedIn: https://www.linkedin.com/company/2724976

Quora Group: https://www.quora.com/q/cloud

Facebook: https://www.facebook.com/SaaStr/

Instagram: https://www.instagram.com/saastr/

Our North American Event: https://bit.ly/2OXeAYh

Our European Event: https://bit.ly/2OZTad8

From a remote-first company founded in 2005 to a $7B valuation in 2022, 1Password grew for 14 years through word-of-mouth marketing and a core focus on its customers. Today the company has grown to over 600 employees, serves over 100,000 businesses, and counts individual customers in the millions. The processes have changed and the teams have grown, but the core focus on customers remains. CEO Jeff Shiner and Board Advisor Carilu Dietrich will dive into the seven most meaningful tactics that have brought 1Password to this stage.

Full video: https://youtu.be/HpNsBsnafBo

Building a revenue marketing engine provides an invaluable asset to a company's growth by harnessing the combination of people, data, and instinct. The problem is most companies have fragmented go-to-market efforts that prevent them from seeing the power of connecting these dots. In this session, Tracy Kraft, VP of Global Revenue Marketing at Demandbase, will provide key considerations and a proven formula that go-to-market teams can use to establish, grow, and scale their revenue marketing strategies…and directly link it to company growth.

Full video: https://youtu.be/gosmIylk4AM

Want to join the SaaStr community? We're the 🌎largest community for B2B software.

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Quora Group: https://www.quora.com/q/cloud

Facebook: https://www.facebook.com/SaaStr/

Instagram: https://www.instagram.com/saastr/

Our North American Event: https://bit.ly/2OXeAYh

Our European Event: https://bit.ly/2OZTad8

We know the secret to SaaS is technology that scales, but what about the people? Effective collaboration between go-to-market and R&D teams is critical, and it all starts with understanding how the other side operates.

Product-led organizations are made up of "builders and sellers," two parts of your organization who inherently approach their work differently. To get the entire organization on the same page, a different playbook is required.

From introducing more effective communication practices to finding shared purpose in disparate operating models, there are required shifts that need to be made at each stage of growth.

In this talk, 20+ year SaaS entrepreneur and CircleCI CEO, Jim Rose, will share:

1. Understanding what product-led growth really means and how to find harmony during rapid expansion

2. How to build and use a data-driven engine to get R&D and GTM teams speaking the same language

3. How to look for the key signals that drive critical decisions at various stages of growth

Full video: https://youtu.be/39NqdMTKUC8

Want to join the SaaStr community? We're the 🌎largest community for B2B software.

Subscribe for weekly updates: https://www.saastr.com/subscribeform

Twitter: https://twitter.com/saastr

LinkedIn: https://www.linkedin.com/company/2724976

Quora Group: https://www.quora.com/q/cloud

Facebook: https://www.facebook.com/SaaStr/

Instagram: https://www.instagram.com/saastr/

Our North American Event: https://bit.ly/2OXeAYh

Our European Event: https://bit.ly/2OZTad8

• Why being a serial entrepreneur in SaaS is a bad idea
• Why hiring VPS is critical to really growing your startup

This episode is an excerpt from Jason and Lloyed's discussion. You can see the full video here: https://youtu.be/RqgjBMlQ6ik

Want to join the SaaStr community? We're the 🌎largest community for B2B software.

Subscribe for weekly updates: https://www.saastr.com/subscribeform

Twitter: https://twitter.com/saastr

LinkedIn: https://www.linkedin.com/company/2724976

Quora Group: https://www.quora.com/q/cloud

Facebook: https://www.facebook.com/SaaStr/

Instagram: https://www.instagram.com/saastr/

Our North American Event: https://bit.ly/2OXeAYh

Our European Event: https://bit.ly/2OZTad8

Podium's EVP of Sales, Than Hancock shares his insights on how to maximize and grow your sales organizations for every stage of growth from seed round to global scale. He will be joined by Regional Sales Manager, Carlie Adams to discuss both the challenges and opportunities for setting up your sales organization for success, particularly during hyper growth.

Full video: https://youtu.be/MFB8X9mvFM8

Want to join the SaaStr community? We're the 🌎largest community for B2B software.

Subscribe for weekly updates: https://www.saastr.com/subscribeform

Twitter: https://twitter.com/saastr

LinkedIn: https://www.linkedin.com/company/2724976

Quora Group: https://www.quora.com/q/cloud

Facebook: https://www.facebook.com/SaaStr/

Instagram: https://www.instagram.com/saastr/

Our North American Event: https://bit.ly/2OXeAYh

Our European Event: https://bit.ly/2OZTad8