
Sign up to save your podcasts
Or
In this conversation, Mark LaCour and Matt Bertram discuss the concept of influencer marketing in the oil and gas industry. They explain that influencer marketing involves leveraging the trust and credibility of individuals who have a significant following and influence in a particular industry. They highlight the importance of finding the right influencers who align with your brand and target audience. The hosts emphasize that influencer marketing is not just for B2C companies, but also works effectively in the B2B space. They provide examples of how influencer marketing can be used to establish brand awareness, build trust, and drive high-quality leads. They also discuss the need for a strategic approach, budgeting, and tracking results in influencer marketing campaigns
Brought to you on OGGN, the largest and most listened-to podcast network for the oil and energy industry.
Sign up for OGGN newsletters here.
Visit the OGGN Merch store here.
Curious about podcast advertising? Learn more here.
Mark LaCour | Matt Bertram
OGGN | LinkedIn | Facebook | Twitter | Instagram | TikTok
EWR Digital | LinkedIn
Enjoying the show? Leave us a review here!
More from OGGN …
Podcasts
LinkedIn Group
LinkedIn Company Page
Get notified about industry events
5
88 ratings
In this conversation, Mark LaCour and Matt Bertram discuss the concept of influencer marketing in the oil and gas industry. They explain that influencer marketing involves leveraging the trust and credibility of individuals who have a significant following and influence in a particular industry. They highlight the importance of finding the right influencers who align with your brand and target audience. The hosts emphasize that influencer marketing is not just for B2C companies, but also works effectively in the B2B space. They provide examples of how influencer marketing can be used to establish brand awareness, build trust, and drive high-quality leads. They also discuss the need for a strategic approach, budgeting, and tracking results in influencer marketing campaigns
Brought to you on OGGN, the largest and most listened-to podcast network for the oil and energy industry.
Sign up for OGGN newsletters here.
Visit the OGGN Merch store here.
Curious about podcast advertising? Learn more here.
Mark LaCour | Matt Bertram
OGGN | LinkedIn | Facebook | Twitter | Instagram | TikTok
EWR Digital | LinkedIn
Enjoying the show? Leave us a review here!
More from OGGN …
Podcasts
LinkedIn Group
LinkedIn Company Page
Get notified about industry events
7,625 Listeners
225,909 Listeners
16,110 Listeners
532 Listeners
28 Listeners
46 Listeners
18 Listeners
110,863 Listeners
10 Listeners
32 Listeners
110 Listeners
26,878 Listeners
45 Listeners
67 Listeners
34 Listeners
5,947 Listeners
158 Listeners
10 Listeners
58 Listeners
19 Listeners
19,472 Listeners
29 Listeners
7 Listeners
29 Listeners
8 Listeners
4 Listeners
11 Listeners
0 Listeners
2 Listeners
6 Listeners
4 Listeners
24 Listeners