Whether you prefer the term data-driven, or data-informed, or data-dazzled, it doesn't matter—today's tech cannot survive without high quality data sets AND the tools to use them effectively. But we also can't afford to think about data as the responsibility of just one or two departments in the organization—instead, we need to be going into 2025 with a mindset of data democratization. In other words, our business is our customers, so what our customers are saying should be everyone's business. 

My guest today is Mario Ciabarra, Founder and CEO of Quantum Metric. Quantum is a Gen-AI powered analytics platform that allows companies to interpret data into useful insights for different stakeholders so that everyone—from the first day product designer to the company founder—can bake empathy for customers into every decision. We discussed how this works in practice, considerations around data hygiene, and some predictions on how Gen-AI will drive the evolution of analytics this year and beyond.

Resources from this episode:

• Subscribe to The Product Manager newsletter
• Connect with Mario on LinkedIn
• Check out Quantum Metric

In the age of remote work, product teams can take a lot of forms, and are no longer limited to the talent pool of a specific geographic area. That means many of us are working closely every day with colleagues in completely different time zones, while also building products for customers around the world. And while the ability to connect, collaborate, and sell internationally offers a wealth of opportunities, it also comes with a whole world of intricacies and challenges.

My guest today is Craig Guarraci, who has spent the past 30 years working for Big Tech companies like Amazon and Microsoft, and is now putting his experience to work as a Career Coach. Given his background and current focus, Craig is MORE than familiar with some of the more delicate challenges of building and launching products internationally. We discussed the considerations PMs, executives, and entrepreneurs need to be thinking about when working across borders, and how to make sure your best efforts don’t get lost in translation.

Resources from this episode:

• Subscribe to The Product Manager newsletter
• Connect with Craig on LinkedIn
• Check out Tech PM Career Path

Accessibility often sits uncomfortably on the fringes of roadmap discussions. Many organizations prioritize features with the biggest impact, sidelining those that benefit a smaller percentage of users. Yet, the dialogue on accessibility is not just about inclusion but also intersects with business ethics and market expansion.

In this episode, Hannah Clark is joined by Prerna Ramachandra—Principal Product Manager at Yahoo—to delve into the business case for accessibility and effective strategies to integrate it seamlessly into product development.

Burning out isn't a matter of 'if' as much as a matter of 'when'. According to Mind the Product, over 80 percent of product managers report experiencing burnout during their careers — and I reckon that number is pretty conservative. As high achievers, we're prone to pushing our limits beyond the breaking point when it comes to our careers. But even though just about everyone goes through it, burnout can still feel horribly isolating. It can trick us into thinking we're not trying hard enough, or just not good enough at all. 

My guest today is Evie Brockwell, a product expert, consultant, and coach. After learning just how bad burnout was affecting her clients and colleagues, Evie dug in with loads of independent research to understand the problem and how PMs can avoid it, or at the very least, recover from it. Toward the end, we also cover proactive strategies for leaders to protect their teams from feeling the burn.

Resources from this episode:

• Subscribe to The Product Manager newsletter
• Connect with Evie on LinkedIn
• Check out Evie’s website

As we wrap up an extraordinary year, join us in reflecting on the highlights of The Product Manager Podcast in 2024. This milestone year included engaging conversations, insightful guests, and a growing audience that recently hit 100,000 downloads.

In this special year-end edition, host Hannah Clark and producer Becca Banyard share behind-the-scenes stories of the podcast's success. With gratitude, they revisit episodes that shaped the show's journey and impacted its listeners.

Resources from this episode:

• Subscribe to The Product Manager newsletter

If we were to rank the top paradigm shifts in product in the last 10 years, I'd reckon AI and product-led growth would sit at the top of that list. Both concepts really come down to amplifying efficiency, doing more with less. But the real cheat code is bringing them together and using the time saving power of LLMs to enhance your PLG strategy.

In a recent panel event, How to Use AI to Supercharge Product-Led Growth, we brought together three awesome PLG experts — Ramli John, the founder of Delight Path, Dani Grant, the CEO of Jam.dev, and Anuj Adhiya, the author of Growth Hacking for Dummies. We got the three of them talking about the ways product teams can leverage AI technology right now to boost every phase of the user journey.

Resources from this episode:

• Subscribe to The Product Manager newsletter
• Check out this episode’s sponsor: Wix Studio
• Connect with Ramli, Dani, and Anuj on LinkedIn
• Check out Delight Path, Jam.dev, and Techstars

My guest today is Tal Raviv, the genius behind the popular course entitled "Build Your Personal PM Productivity System & AI Copilot", which is a pretty fancy name. And it's also a pretty big deal for someone who previously described himself as an AI skeptic. But for Tal, the game changer was figuring out why so many PMs struggle to extract the full value out of their LLM tools and uncovering the tactics that actually have the power to transform your productivity.

And yes, we will be breaking those tactics down in this episode. We'll dive into how onboarding AI is much like onboarding a new team member, why iterative prompt engineering is key and practical advice for how to start tinkering with AI tools and build confidence in your skills. 

Resources from this episode:

• Subscribe to The Product Manager newsletter
• Check out this episode’s sponsor: Wix Studio
• Connect with Tal on LinkedIn and Twitter/X

As the saying goes, you can lead a horse to water, but you can't make it drink. I think that old chestnut really sums up the product onboarding to adoption pipeline; just because a user has found your product doesn't mean they'll end up paying for it. I get it; it's frustrating when new users seem to arrive at your product, take a sniff, and gallop off into the sunset. But we're not here to commiserate about runaway users, we're here to zoom out on this kooky little analogy and understand how to get that horse to drink. Because when you look at the context around successful product adoption, you'll notice that many parts of that journey actually begin long before and continue long after user activation.

My guest today is Ramli John, author of Product-Led Onboarding and the founder of Delight Path, a product onboarding consulting firm. Ramli is like, THE guy for product-led onboarding wisdom. So we were really lucky to have him come on and share some practical frameworks, tactics, and tools for figuring out how to evaluate and refine your user onboarding journey.

Resources from this episode:

• Subscribe to The Product Manager newsletter
• Check out this episode’s sponsor: Wix Studio
• Connect with Ramli on LinkedIn
• Check out Delight Path
• Product-Led Onboarding: How to Turn Users Into Lifelong Customers
• Ramli John’s New Book — EUREKA: The Customer Onboarding Playbook for High-Growth B2B Companies

Pricing is a perennial hot topic. How much value should you provide for free, and at what point should users need to convert into paying customers? How much should you charge, and how often?

In this episode, Hannah Clark is joined by Cem Kansu—Head of Product at Duolingo—to explore how Duolingo has navigated challenges in monetization, expansion into new markets, and the integration of cutting-edge technology.

Resources from this episode:

• Subscribe to The Product Manager newsletter
• Check out this episode’s sponsor: Wix Studio
• Connect with Cem on LinkedIn and Twitter/X
• Check out Duolingo

Product management is a field that often emphasizes the importance of frameworks. These tools provide a structured approach to the many tasks PMs face daily. However, reliance on frameworks can sometimes inadvertently stifle innovation and critical thinking.

In this episode, Hannah Clark is joined by Avrum Laurie—CPO at Felix Health—to explore the double-edged nature of frameworks in product management.

Resources from this episode:

• Subscribe to The Product Manager newsletter
• Check out this episode’s sponsor: Wix Studio
• Connect with Avrum on LinkedIn
• Check out Felix Health