That magical zone is great when you can find it. But what happens when you can’t?

The idea of flow is considered by many to be the epitome of productivity. Also known as “being in the zone” or “hitting your stride,” flow captivates us with its promise of becoming so absorbed in what we’re doing that we tackle tasks effortlessly.

You can read the Nir And Far blog post on: The Pursuit of ‘Flow’ Is Overrated https://www.nirandfar.com/the-pursuit-of-flow-is-overrated/

Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/