The more manufacturing leaders you talk to, the more opinions and perspectives you'll hear about why we're struggling to pull young Millennials and Gen Zers into the industrial sector workforce:

– General awareness issues

– A perception of dirty, dark and dangerous jobs

– Negative associations among youth (and their parents) with a career path other than "go to college and get a white-collar job"

In today's conversation, you'll hear directly from the source.

Jacob Sanchez is a Gen Zer whose energy and passion alone make this episode worth listening to.

He's been in the manufacturing workforce since he was fifteen years old and his perspective about why we're missing the boat with Gen Z will get you thinking.