James and I were originally going to talk, ad nauseam, about content in the recruiting world.
But with the coronavirus dominating every aspect of professional life right now, we thought it'd be a more interesting conversation to discuss pivots: what we're changing in our approaches, what we're seeing that seems to work, and how we're carrying on 'business as usual' in a world that is highly unusual.
James Hornick is a Partner at Hirewell, a Chicago based recruiting firm with a variety of specialty areas (tech, HR, marketing, sales, finance & accounting).
In 2015, after more than a decade of technology recruiting, James started Hirewell's Digital Experience & Marketing division.
After talking to marketers on a daily basis for several years, he was inspired to take on a new challenge: building out Hirewell's own digital and content marketing.
He currently hosts the Hirewell Recruiting Insights podcast and takes a very team-focused, video-centric approach to Hirewell's marketing initiatives.
In this episode:
- How James got into the industry
- Impacts of coronavirus in the company and what James see in the market from his angle
- Be empathetic with marketing
- Posting work from home tips
- Opportunity in the worst situations
- Advice on content creation nowadays
- Consistency in postings
- Advice on current clients on the triage plan
- Time to learn from people where there is value
- James’ quick cheat tips on postings
- What excites James nowadays
Links:
Website: https://hirewell.com/
Facebook: https://www.facebook.com/Hirewell/
Linkedin: https://www.linkedin.com/in/jameshornick/
Twitter: https://www.facebook.com/Hirewell/
James' email: [email protected]
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