This week, Jacki and Lyle are joined by the brilliant Ben Williams, Founder and Managing Director of Kiln, a digital transformation agency. Having previously worked as a Business Development Manager for Apple, a Trading Director at InMobi, and a Digital Director at Channel 4, Ben set up Kiln in 2019 and has never looked back! In a wide-ranging episode, Ben discusses his career to date, as well as his love of music, reading, and Aston Villa FC! Jacki and Lyle also chat to Ben about how it is never too late to reset your career and pursue something new, the importance of self-awareness within your own professional journey, and how discovery work with a prospective client is crucial to the delivery of a clear and concise development strategy.

For more information about the brilliant work being done by Ben and the team at Kiln, head over to www.wearekiln.com

Artwork by Daff Kjellström

Music by Lyle Fulton

Get in touch via [email protected] or [email protected]

More information at www.dimoso.com and www.therestispr.com

Hosted on Acast. See acast.com/privacy for more information.

This week, Jacki and Lyle chat to the wonderful Peggy Anne Salz - Lead Analyst & Founder at MobileGroove, Mobile Analyst at VentureBeat, Senior Contributor at Forbes, and Content Creator extraordinaire. As well as talking us through her incredible career - which also includes being on the board of the Mobile Marketing Association as Chief Content Officer - Peggy discusses how marketing has changed over the years as industries increasingly transfer their work into the digital market and online. Jacki and Lyle also talk to Peggy about how the games industry, and mobile gaming in particular, has become much 'cooler' in recent years, as well as Peggy's ongoing work with Pocket Gamer, and inclusion in the metaverse. Finally, Peggy talks to the team about her own fantastic podcasts, the links to which are below!

• Mobile Presence - https://open.spotify.com/show/2ouhgNBzzfBz035ckCgZbD?si=7dfbedd8b1894c09
• Mobile Heroes Uncensored - https://open.spotify.com/episode/20LnZT4ZfDDtYDxwTeV59t?si=75dfac5cbeb44cc5
• Mobile Explorers - Coming Soon!

Artwork by Daff Kjellström

Music by Lyle Fulton

Get in touch via [email protected] or [email protected]

More information at www.dimoso.com and www.therestispr.com

Hosted on Acast. See acast.com/privacy for more information.

In an early edition of The Rest Is PR this week, Jacki and Lyle are joined by the wonderful Caroline Wheeler - Political Editor of The Sunday Times.

Caroline has previously worked as Political Editor for the Sunday Express, before becoming Deputy Political Editor of The Sunday Times in 2017, and later assuming the role of Political Editor in 2021. Among the many stories she has broken include the increased restrictions set out by Boris Johnson in response to the pandemic in December 2020, the Operation Yellowhammer Brexit contingency plan, and the recent story surrounding Liz Truss’ conversations with King Charles III over COP27. In a fascinating episode, Caroline discusses the extraordinary events of the last few days, as the United Kingdom saw a second Prime Minister resign in the space of just over 3 months. Liz Truss became the shortest-serving Prime Minister in British history when she resigned last Friday, and this week she is succeeded by the man she defeated in the last leadership race no more than 50 days ago - Rishi Sunak - Britain's third Prime Minister of 2022. Caroline also talks to Jacki and Lyle about her career in journalism, how the industry is becoming more digital by moving online, and her experience working in the lobby at Westminster with politicians and PRs alike.

Artwork by Daff Kjellström

Music by Lyle Fulton

Get in touch via [email protected] or [email protected]

More information at www.dimoso.com and www.therestispr.com

Hosted on Acast. See acast.com/privacy for more information.

Jacki and Lyle are back once again, this time diving into a specific type of PR - Crisis Management. Jacki discusses her own experience of working in crisis communications throughout her career, and Lyle opens up on the parallels he has experienced between crisis comms in the PR industry, and dealing with the many crises an actor encounters during a live theatre performance. They also both discuss in detail two very different examples of crisis management that involve mainstream media personalities, with extremely different levels of success!

Artwork by Daff Kjellström

Music by Lyle Fulton

Get in touch via [email protected] or [email protected]

More information at www.dimoso.com and www.therestispr.com

Hosted on Acast. See acast.com/privacy for more information.

This week, Jacki and Lyle are joined by the wonderful Rosie Coxshaw, Founder and Editor of Modern Woman (modernwoman.co). In a wide-ranging episode, Rosie discusses her career so far, and how she came to create the incredible Modern Woman platform which now helps so many woman in business in the mid-to-late stages of their careers. Rosie also tells the team about the Modern Woman podcast, and how the world of editorials and publishing has moved increasingly from print to online and digital media. Jacki, Lyle and Rosie also discuss how important platforms like Modern Woman are in supporting both women and men from all walks of the business world, and how it is incredibly important to talk about any worries and concerns you may have at any stage of your professional career.

Artwork by Daff Kjellström

Music by Lyle Fulton

Get in touch via [email protected] or [email protected]

More information at www.dimoso.com and www.therestispr.com

Hosted on Acast. See acast.com/privacy for more information.

This week, Jacki and Lyle are joined by the wonderful Daff Kjellström, Managing Director of Dimoso and all-round multimedia and marketing extraordinaire, to discuss the multimedia side to the PR industry. In a wide-ranging discussion, Daff talks us through his career so far and how being part of one of the most successful podcasts in Sweden and running his own digital marketing agency led to a move to London where our very own Jacki took a chance on him...without even seeing his CV! Jacki and Lyle also chat to Daff about how important it is to stay updated on the latest platforms and touch points when building a successful strategy for a prospective client.

Artwork by Daff Kjellström

Music by Lyle Fulton

Get in touch via [email protected] or [email protected]

More information at www.dimoso.com and www.therestispr.com

Hosted on Acast. See acast.com/privacy for more information.

Jacki and Lyle are back once again, but from very different parts of the world! With Lyle in West London and Jacki in Lisbon for a conference, this episode tackles the topic of networking and international travel in the PR industry. As ever, the original topic quickly turns to something altogether different, as Jacki and Lyle kick things off by discussing how much international travel is a part of working in PR, before turning to the complex issue of networking in business. Jacki recollects her first experience of attending a networking event and discusses the importance of travelling in person to meet clients and fellow PR professionals, and Lyle outlines what it's like to network in the performance industry. Lyle also discusses an unusual encounter with a popular television personality...

Artwork by Daff Kjellström

Music by Lyle Fulton

Get in touch via [email protected] or [email protected]

More information at www.dimoso.com and www.therestispr.com

Hosted on Acast. See acast.com/privacy for more information.

This week, Jacki and Lyle delve into the complex world of remote working - a subject that has become increasingly prevalent over the last 3 years as the world has adapted to the global pandemic. They discuss how the move to remote working has affected their working lives, and how Dimoso was already prepared for the shift to remote working, having worked with clients remotely all over the world for a number of years. Lyle discusses the experiences he has had with working remotely in the performance industry, and Jacki opens up about her first experience of hosting a digital conference...which may not have gone entirely to plan!

Artwork by Daff Kjellström

Music by Lyle Fulton

Get in touch via [email protected] or [email protected]

More information at www.dimoso.com and www.therestispr.com

Hosted on Acast. See acast.com/privacy for more information.

This week, Jacki and Lyle are joined by the sensational Kelly Vero. As well as being the Editor-in-Chief of online publication, Metacrun.ch, and co-founder of NFT Consult and FinPlay AG, Kelly has also written eight books, two of which have appeared on the New York Times Best Seller List. In her career to date, Kelly has been a broadcast journalist at MTV, the PR for a death metal music label, a hostess at an LGBTQ+ club, and a writer on a number of AAA video games. She has also worked in production and consultation in the video game industry...and that's before we begin to mention that she has also worked for one of the most iconic families in the world - The Osbournes! Kelly talks to Jacki and Lyle about her life in PR, her work as an established name in the metaverse, and what makes a bad PR!

Artwork by Daff Kjellström

Music by Lyle Fulton

Get in touch via [email protected] or [email protected]

More information at www.dimoso.com and www.therestispr.com

Hosted on Acast. See acast.com/privacy for more information.

Jacki and Lyle are back once again, and this week they tackle the art of storytelling in PR, with a particular emphasis on writing. They discuss how important a press release really is, and what to include when you are writing one. They also share stories of their first ever experiences of writing content in the PR industry, and how remaining on message is crucial when formulating pieces of writing for a particular client or campaign. Lyle also breaks down the parallels between writing PR content and writing to theatrical agents and directors.

Artwork by Daff Kjellström

Music by Lyle Fulton

Get in touch via [email protected] or [email protected]

More information at www.dimoso.com and www.therestispr.com

Hosted on Acast. See acast.com/privacy for more information.