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In this episode, we take a look at how urban farmer Curtis Stone scaled from $100 restaurant orders to $1,500 distributor deals—and why he almost lost everything when one customer disappeared overnight. In this rewind episode, we're looking at the exact three-phase framework (overflow, negotiate, diversify) that helped Curtis manage high-stakes distributor relationships while protecting his business from catastrophic risk.
Subscribe for more content on sustainable farming, market farming tips, and business insights!
Get market farming tools, seeds, and supplies at Modern Grower.
Follow Modern Grower: Instagram Instagram
Listen to other podcasts on the Modern Grower Podcast Network: Carrot Cashflow Farm Small Farm Smart Farm Small Farm Smart Daily The Growing Microgreens Podcast The Urban Farmer Podcast The Rookie Farmer Podcast In Search of Soil Podcast
Check out Diego's books: Sell Everything You Grow on Amazon Ready Farmer One on Amazon
**** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
By Diego Footer5
22 ratings
In this episode, we take a look at how urban farmer Curtis Stone scaled from $100 restaurant orders to $1,500 distributor deals—and why he almost lost everything when one customer disappeared overnight. In this rewind episode, we're looking at the exact three-phase framework (overflow, negotiate, diversify) that helped Curtis manage high-stakes distributor relationships while protecting his business from catastrophic risk.
Subscribe for more content on sustainable farming, market farming tips, and business insights!
Get market farming tools, seeds, and supplies at Modern Grower.
Follow Modern Grower: Instagram Instagram
Listen to other podcasts on the Modern Grower Podcast Network: Carrot Cashflow Farm Small Farm Smart Farm Small Farm Smart Daily The Growing Microgreens Podcast The Urban Farmer Podcast The Rookie Farmer Podcast In Search of Soil Podcast
Check out Diego's books: Sell Everything You Grow on Amazon Ready Farmer One on Amazon
**** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.

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