This episode is brought to you by our favorite cohost: coffee. These days, if you stroll into any convenience store across the planet, you're going to run into a selection of energy drinks -- whether we're talking Red Bull, NOS, Monster, or our favorite pal, the humble cup of joe, one thing's for certain: people love this stuff... even if it's not particularly healthy. In today's episode, Ben, Noel and Max discover the strange origin of a multibillion dollar industry dedicated to keeping people just a little more peppy.

See omnystudio.com/listener for privacy information.