The Sales Playbook Podcast

The Sales Playbook Podcast

By Paul CastainBusiness
Download on the App Store

The Sales Playbook Podcast episodes

  • Episode 463 The George Costanza Sales Tactic August 30, 2026

    There was an absolutely hilarious episode of Seinfeld where George Costanza decides to do the exact opposite of what he would typically do;

    In this week's episode of The Sales Playbook Podcast we're going to explore how we can modify this for sales, and;

    Why it works so well.

    Don't start planning your Sales Kickoff without my FREE guide How To Host A Sales Kickoff That Kicks Ass. Email me [email protected] and I'll send it to you!

    For rates and availability to have me speak at your sales kickoff, please email me [email protected]

    40 min
  • Episode 460 A Huge Communication Mistake I Just Made June 6, 2026

    I made (what I feel) was a bad communication mistake while speaking with someone, and guess what;

    I bet you've made that mistake too!

    On this week's episode of The Sales Playbook Podcast, we're gonna go there!

    To learn more about my onsite training, customized workshops, or rates and availability to have me speak at your sales kickoff, please email me [email protected] 

    20 min
  • Episode 458 Q2 and The 2 Opportunities Most Sales Reps Miss May 2, 2026

    There are TWO super important opportunities that most sales reps miss during the second quarter and they pay for them dearly for the rest of the year.

    In this week's episode of The Sales Playbook podcast, we're gonna go there!

    One more thing . . .

    During the podcast I mention our upcoming webinar 10 Sales Plays To Run Before Q2 Ends.

    Here's what you'll gain by attending;

    • How To Set 15 More Appointments Before June 30th
    • The Low Hanging Fruit Top Performers Target
    • How To Keep Your Deal From Going On Vacation With The Team
    • The Main Thing That Economic Buyers Are Concerned With This Time Of Year and How To Get Them On Board.
    • 5 Ways To Ramp Up Your Sales Efforts Before Q2 Ends
    • My 3 Best Emails For Setting Appointments
    • My 3 Best Emails To Send While You're Working A Deal
    • When?

      May 15th, at 11:30 am EST.

      What do you get?

      (1) 60-75 Minute Webinar With ACTIONABLE Tips

      Webinar Replay If You Can't Join Us Live Or If You'd Like A Second Helping

      6 Templates

      Bonus PDF With Summer Specific Sales Strategies

      IMPORTANT IMPORTANT IMPORTANT

      My webinars sell for $99 but let's call it an even $74 if you register ASAP before May 5th.

      Click HERE to reserve your spot!

       

      22 min
    • Episode 455 Cold Emails: Too Much? Too Little? Too Late? March 21, 2026

      You send a cold email, how long should you wait until you follow up?

      How much is too much?

      Too little?

      And yep, we can't be "too late", so;

      In this week's episode of The Sales Playbook Podcast we're gonna go there!

      Click Here for details about our upcoming Cold Email webinar Cold Emails: From Ignored To Replied 

       

      42 min
    • Episode 454 The Cold Email That Turns Decision Makers Off March 15, 2026

      There's one type of cold email that decision makers disregard more than any other type and here's the thing;

      You've probably been sending it all along!

      On this week's episode of The Sales Playbook Podcast we're going to talk about it and more importantly;

      I'm going to show you how you can apply an immediate fix!

      Click Here for details about our upcoming Cold Email webinar Cold Emails: From Ignored To Replied 

      34 min

    About The Sales Playbook Podcast

    From the publisher's feed

    Sales tips for the aspiring rock star!